So don't consider that Kṛṣṇa, because He has come, appeared in Vṛndāvana like a cowherd boy, never think... Of course, the Vṛndāvana-vāsī, they do not know what is Kṛṣṇa. They are villagers. They do not know. But they do not love anyone more than Kṛṣṇa. That is their qualification. They do not know even Viṣṇu. When the gopīs saw viṣṇu-mūrti - Kṛṣṇa assumed the viṣṇu-mūrti, they were passing - they said, "Oh, here is Viṣṇu. All right. Namaskāra." They were not interested even with Viṣṇu. They were interested with Kṛṣṇa, although they do not know that Kṛṣṇa is the Supreme Personality of Godhead. Similarly, if, without knowing what is Kṛṣṇa, if you simply become attached to Kṛṣṇa, then your life is successful. Simply, somehow or other, you become attached to Kṛṣṇa. Mayy āsakta-manāḥ pārtha yogaṁ yuñjan mad-āśrayaḥ... (break) ...yathā jñāsyasi tac chṛṇu (BG 7.1). Simply you have to... This is Kṛṣṇa consciousness movement. Somehow or other, you increase your attachment for Kṛṣṇa. Some way or other. Yena tena prakāreṇa manaḥ kṛṣṇe niveśayet (Bhakti-rasāmṛta-sindhu 1.2.4). This is Rūpa Gosvāmī's instruction. Somehow or other, you become attached to Kṛṣṇa. Then your life is successful.
So this Kṛṣṇa consciousness movement is trying to induce people how to become attached to Kṛṣṇa. That is bhakti-yoga. Yena tena prakāreṇa manaḥ kṛṣṇe niveśayet. Then? Vidhi-niṣedhāḥ. There are so many rules and regulations for bhakti-yoga. Yes, there are. And Rūpa Gosvāmī says, sarve vidhi-niṣedhāḥ syur etayor eva kiṅkarāḥ (Padma Purāṇa, Bṛhat-sahasra-nāma-stotra). Some way or other, if you become attached to Kṛṣṇa, then all the vidhis and regulative principles and rules and regulations, they will act as your servant. They will automatically (indistinct). Because as soon as you become attached to Kṛṣṇa, Kṛṣṇa said, kṣipraṁ bhavati dharmātmā.
- kṣipraṁ bhavati dharmātmā
- śaśvac-chāntiṁ nigacchati
- kaunteya pratijānīhi
- na me bhaktaḥ praṇaśyati
- (BG 9.31)
Kṣipram, very soon. Api cet su-durācāro bhajate mām ananya-bhāk sādhur eva sa mantavyaḥ (BG 9.30).
Don't think that these Europeans or Americans, they are mlecchas and yavanas. That is aparādha, offense. Because they are sādhu. They do not know... They have accepted Kṛṣṇa without any hodgepodge understanding, that "This is also good, this is also good, this is also good." They are strictly following the instruction of their spiritual master. Kṛṣṇas tu bhagavān svayam (SB 1.3.28). Even a small child in our association, Śyāmasundara's daughter, she would go to somebody—she was only five years old—she would ask, "Do you know Kṛṣṇa?" So somebody said, "No, I do not know." "Oh, Supreme Personality of Godhead." She would preach like that. So they are convinced, kṛṣṇas tu bhagavān svayam. This conviction is the foremost quality. Then other things will follow. Sarve vidhi-niṣedhāḥ syur etayor eva kiṅkarāḥ. So if one is simply convinced on this point, that kṛṣṇas tu bhagavān svayam, and he does like that, follows the principle, kṛṣṇaika-śaraṇam, (indistinct), varṇāśrama-dharma. Kṛṣṇaika-śaraṇam. That is wanted. Mām ekaṁ śaraṇaṁ vraja (BG 18.66). So do that. Stick to this principle, that Kṛṣṇa is the Supreme Personality of Godhead, Kṛṣṇa is para-tattva, the Absolute Truth, and Kṛṣṇa is all-pervading. Mayā tatam idaṁ sarvam (BG 9.4). Kṛṣṇa is everywhere. Jagad avyakta-mūrtinā. This avyakta. The Kṛṣṇa's potency is everywhere.