Kṛṣṇa consciousness to kill Kṛṣṇa, that is not bhakti. Kṛṣṇa consciousness how to serve Kṛṣṇa, how to spread Kṛṣṇa's glories all over the world, how to make the people Kṛṣṇa conscious, this Kṛṣṇa consciousness is ānukūla. Ānukūlyena kṛṣṇa . . . Cultivation of Kṛṣṇa knowledge, that is required. And when one is fully situated in that Kṛṣṇa consciousness, that is called mukti. Mukti does not mean "Now I've got two hands; I will have four hands," like that. No. Mukti means change of consciousness. At this time, the present moment, every one of us, we are thinking that "I am this body. This family is my kinsmen," yasyātma buddhiḥ kunape tri-dhātuke svā-dhīḥ kalatrādiṣu bhauma-ijya-dhīḥ (SB 10.84.13). "This is my country. I have to worship it. I have to develop." All these consciousness is just the opposite number of Kṛṣṇa consciousness, when we shall always think of Kṛṣṇa, satataṁ cintayanto mām: always thinking of Kṛṣṇa, how to spread Kṛṣṇa's glories, how it is possible to adopt the means and ways and plans and always thinking, just like Śrī Caitanya Mahāprabhu did and all the ācāryas, the Gosvāmīs. We have to follow mahājano yena gataḥ sa panthāḥ (CC Madhya 17.186).
That mahājana yena gataḥ sa panthāḥ is situat. . . explained here, mahat-sevā. Mahat-sevā. Mahājana. . . to follow the mahājana means to serve their mission.
- śrī-caitanya-mano 'bhīṣṭaṁ
- sthāpitaṁ yena bhū-tale
- svayaṁ rūpaḥ kadā mahyaṁ
- dadāti sva-padāntikam'
We Gauḍīya Vaiṣṇava, we are known as rūpānuga. Rūpānuga means the followers of Rūpa Gosvāmī. So why we should become followers of Rūpa Gosvāmī? Because śrī-caitanya-mano 'bhīṣṭaṁ sthāpitaṁ yena bhū-tale: he wanted to establish the mission of Śrī Caitanya Mahāprabhu. Mano 'bhīṣṭam. Śrī-caitanya-mano 'bhīṣṭam, Śrī Caitanya Mahāprabhu, the same thing. This is called disciplic succession. Kṛṣṇa wanted that "Everyone be surrendered to Me." He personally therefore comes, and He speaks Bhagavad-gītā aiming at Arjuna, who was perplexed in the Battlefield of Kurukṣetra, and He explained karma, jñāna, yoga, dhyāna, so many things. But ultimately, He assured Arjuna, "My dear Arjuna, you are very dear friend to Me; therefore I am speaking to you the real purpose of life, sarva-dharmān parityajya mām ekaṁ śaraṇaṁ . . . (BG 18.66). This is the real purpose of life." So Kṛṣṇa wanted that people should take shelter of His lotus feet, sarva-dharmān parityajya. But people misunderstood Him. Therefore Kṛṣṇa came as a devotee, Śrī Caitanya Mahāprabhu. Rūpa Gosvāmī could understand that; therefore he offered his first prayer to Śrī Caitanya Mahāprabhu, namo mahā vadānyāya kṛṣṇa-prema-pradāya te (CC Madhya 19.53). "Śrī Caitanya Mahāprabhu, You are the most munificent incarnation because You are not only giving the knowledge of Kṛṣṇa, but You are giving the process how to love Him," kṛṣṇa-prema-pradāya te. So "You are Kṛṣṇa, kṛṣṇaya. I offer my humble obeisances to You, kṛṣṇaya, now appeared as kṛṣṇa-caitanya-namine. You have now appeared as Kṛṣṇa Caitanya."