So go town to town, village to village. Preach this Kṛṣṇa consciousness. Bring them to life so this frustration will be stopped. The leaders of the society, the politicians, they should take care where they are going. So it is said, kathā hari-kathodarkāḥ satāṁ syuḥ sadasi dhruvam. Therefore if we discuss this hari-kathā... We are discussing Śrīmad-Bhāgavatam, hari-kathā. So kathā, hari-kathā, udarkāḥ satāṁ syuḥ sadasi dhruvam. If it is discussed among devotees, then one can understand. This book, Śrīmad-Bhāgavatam, has value amongst the devotees. And to others, they may purchase. They see that "What is this? Sanskrit verse, something written. Scrap of paper." You see. Just like this newspaper, for us, is scrap of paper. We don't care for it. But they keep it very carefully on their chest, "Oh, it is so nice." (laughter)
Newspaper in the Western countries is so popular. One gentleman told me a story that one Christian priest went to preach Christian religion in Sheffield. Sheffield, where is it? In England? So the workers, laborers, he was preaching amongst them that "Lord Jesus Christ will save you. If you don't take shelter of Lord Jesus Christ, then you'll go to hell." So first of all he, "Who is Jesus Christ? What is his number?" That means he, they thought, "Jesus Christ must be one of the workers, and every worker has a number, (laughter) so what is his number?" So "No, Jesus Christ, he's son of God. So he has no number. He's not worker." Then "What is hell?" Then described, "Hell is very damp, very dark," and so on, so on. So they were silent. Because they are working in the mines. It is always dark and damp. (laughter) (Prabhupāda laughs) So what is the difference between hell and this, what is called, mine? They were silent. But when the priest said, "There is no newspaper," "Oh, Oh, horrible!" (laughter) There is no newspaper. (Prabhupāda laughs) Therefore, in your country, so many big, big, I mean to say, bunch of newspapers, they are distributed.