Mrs. Sahani: Chanting Kṛṣṇa's name is very essential.
Prabhupāda: Very . . .?
Hari-śauri: Essential.
Prabhupāda: Yes, that is the easiest way. By chanting Kṛṣṇa, you are associating with Kṛṣṇa. Because Kṛṣṇa is absolute, so Kṛṣṇa and Kṛṣṇa's name, no difference. Kṛṣṇa, Kṛṣṇa's name, Kṛṣṇa's form, Kṛṣṇa's quality, everything, absolute. So chanting of Kṛṣṇa's name means you are associating with Kṛṣṇa. So if you are associating with Kṛṣṇa, then gradually you become Kṛṣṇa-ite.
Mrs. Sahani: Then He creates the desire to get knowledge.
Prabhupāda: Yes. Ceto-darpaṇa-mārjanam (CC Antya 20.12). Caitanya Mahāprabhu has recommended, paraṁ vijāyate śrī-kṛṣṇa-saṅkīrtanam, ceto-darpaṇa-mārjanam. Just like if you remain in touch with the fire, you certainly you become warm. So if you remain always in touch with Kṛṣṇa, then you become Kṛṣṇa-ized. Very easy. You haven't got to the forest or Himalaya or meditate. Simply chant Hare Kṛṣṇa. That is recommended in the śāstra: harer nāma harer nāma harer nāmaiva kevalam, kalau nāsty eva nāsty eva nāsty eva (CC Adi 17.21). You cannot perform any severe austerities, penance. Wherever you remain, you chant Hare Kṛṣṇa. And you become perfect. If not in one day . . . but you will become, if you continue chanting. And where is the difficulty? Where is the loss? And if there is some gain, why don't you try it? That is intelligence. I am not losing anything by chanting Hare Kṛṣṇa. If there is any gain, why not chant? Huh? What is the argument not to chant? There is no loss, but if there is any profit, why don't you try to take it? Śāstra recommends. Kṛṣṇa recommends. Satataṁ kīrtayanto māṁ yatantaś ca dṛḍha-vratāḥ (BG 9.14). Find out this verse. Satataṁ kīrtayanto mām.