It is awakened. Love for Kṛṣṇa, devotion for Kṛṣṇa, is there within everyone's heart, but he has forgotten. So this Kṛṣṇa consciousness movement is simply meant for awakening that Kṛṣṇa consciousness. This is the process. Just like when you are sleeping, your . . . I have to call you loudly, "Mr. Such-and-such, such and such, get up. You have got this business." No other senses will act when you are sleeping. But the ear will act. Therefore, in this age, when people are so fallen they will not hear anything, if we chant this Hare Kṛṣṇa mahā-mantra, he'll be awakened to Kṛṣṇa consciousness. This is practical.
So actually if we are anxious for peace and tranquillity in the society, then we must be very serious to understand Kṛṣṇa. That is our request. Don't take it neglectfully, the Kṛṣṇa consciousness movement. This movement can solve all the problems of life, all the problems in the world—social, political, philosophical, religious, economical—everything can be solved by Kṛṣṇa consciousness. Therefore, we request those who are leaders—just like His Excellency is present here—you should try to understand this Kṛṣṇa consciousness movement. It is very scientific, authorized. It is not a mental concoction or sentimental movement. It is most scientific movement. So we are inviting all leaders from all countries: try to understand. If you are sober, if you are actually reasonable, you'll understand that this Kṛṣṇa consciousness movement is the sublime movement for welfare of the whole human society. That's a fact. Anyone may come, we are prepared to discuss this subject matter. Kṛṣṇa bhūliyā jīva bhoga vāñchā kare (Prema-vivarta 6.2).
We should not . . . our human life, the ultimate goal of human life, is to achieve immortality. Tyaktvā dehaṁ punar janma naiti (BG 4.9). This is our . . . we have forgotten this. We are simply leading the life of cats and dogs, without any knowledge that we can achieve that perfection of life when there will be no more birth, no more death. We do not understand even that there is possibility of amṛtatvam. But everything is possible. Amṛtatvam. Nobody wants to die, that's a fact. Nobody wants to become old man, nobody wants to become diseased. This is our natural inclination. Why? Because originally, in our spiritual form, there is no birth, no death, no old age, no disease. So after evolutionary process down from the aquatics, birds, beasts and plants, trees, when you come to this form of human form of body, after . . . aśītiṁ caturaś caiva lakṣāṁs tād jīva-jātiṣu (Brahma-vaivarta Purāṇa). This is evolutionary process. We come to the human form of body. Then we should know what is the goal of life.
The goal of life is amṛtatvam, to become immortal. That, you can become immortal simply by becoming Kṛṣṇa conscious. Kṛṣṇa says. It is a fact. We have to simply understand. Janma karma me divyaṁ yo jānāti tattvataḥ. If you try to understand Kṛṣṇa in truth, tattvataḥ, then, tyaktvā dehaṁ punar janma naiti (BG 4.9), after giving up this body, you don't accept any more material body. And as soon as you don't accept any material body means you become immortal. Because by nature we are immortal.
So Kṛṣṇa advents, Kṛṣṇa advents to teach us this lesson that, "You are immortal by nature. As spirit soul you are part and parcel of Me. I am as immortal, so you are also immortal. Unnecessarily, you are trying to be happy in this material world."
- mamaivāṁso jīva bhūto
- jīva-loke sanātanaḥ
- manaḥ saṣṭanindriyāni
- prakṛti-sthāni karṣati
- (BG 15.7)
Simply struggle for, unnecessarily. The best thing is that you have enjoyed sense life in so many varieties of life—as cats, as dogs, as demigod, as tree, as plants, as insect. Now, in this human form of life, don't be captivated by sensuous life. Just try to understand Kṛṣṇa. That is the verdict of the śāstra. Nāyaṁ deho deha-bhājāṁ nṛloke kaṣṭān kāmān arhate viḍ-bhujāṁ ye (SB 5.5.1). To work very hard like dogs and hog for sense gratification is not the ambition of human life. Human life is meant for little austerity. Tapo divyaṁ putrakā yena śuddhyet sattvam (SB 5.5.1). We have to purify our existence. That is the mission of human life. Why I shall purify my sattva, existence? Brahma-saukhyam tv anantam. Then you get unlimited pleasure, unlimited happiness. That is real pleasure.