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Our motto

Lectures

Bhagavad-gita As It Is Lectures

We must be very serious. That should be our motto.
Lecture on BG 4.7-10 -- Los Angeles, January 6, 1969:

So try your best to execute Kṛṣṇa consciousness fully. That should be the motto of our life. But if, by chance... We shall not allow us to fall down, but even if we fall down, there is no loss. But that does not mean I shall be slack and allow me to fall down. Yes. We must be very serious. That should be our motto.

Just like... It is very easy to understand. A person trying to appear in the M.A. examination, if he passes, he's all right. Otherwise next chance he will have, another. It does not mean that he has to study again from ABCD. No. Next year he can appear. But his motto should be: "Why shall I wait for next year? Let me pass in this year." Similarly, we should be very serious: "Why we shall wait for the next life? Let us finish this life and go back to Godhead, Kṛṣṇa, and dance there."

Śrīmatī Rādhārāṇī is the, mean, the symbol of internal energy. Therefore we take shelter of Śrīmatī Rādhārāṇī in Vṛndāvana, and that is our perfection of life. Then it will be easier to associate with Kṛṣṇa very easily. That should be our motto.
Lecture on BG 4.11 -- Vrndavana, August 3, 1974:

Kṛṣṇa is variety. Ye yathā māṁ prapadyante means there are varieties of Kṛṣṇa's manifestation. Kṛṣṇa is there. Kṛṣṇa personally is there. At the same time, Kṛṣṇa, energy, they are varieties. Parāsya śaktir vividhaiva śrūyate (Cc. Madhya 13.65, purport) (CC Madhya 13.65). Kṛṣṇa is one, but His energies are multi-different energies. So you can take shelter of different energies or Kṛṣṇa directly. The best thing is to take shelter of Kṛṣṇa directly. That is intelligence. Therefore Kṛṣṇa says, sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja (BG 18.66).

But we prefer to take shelter of Kṛṣṇa's energy. That is also external energy, this material nature. So Kṛṣṇa has given us chance. You can work hard in this material energy, but that will not help you. Therefore, those who are devotees, they also take shelter of Kṛṣṇa's energy. That is internal energy, not external energy. Internal. Mahātmānas tu māṁ pārtha daivīṁ prakṛtim āśritāḥ (BG 9.13). Daivīṁ prakṛtim means internal energy.

So our business is that we have to take shelter. Instead of taking shelter of the external energy... That is also Kṛṣṇa. There is no doubt. Kṛṣṇa, Kṛṣṇa's energy: nondifferent. But that is not very beneficial to us. We have to take shelter of the internal energy. Mahātmānas tu māṁ pārtha daivīṁ prakṛtim āśritāḥ (BG 9.13). Daivīṁ prakṛtim means internal energy.

And Śrīmatī Rādhārāṇī is the, mean, the symbol of internal energy. Therefore we take shelter of Śrīmatī Rādhārāṇī in Vṛndāvana, and that is our perfection of life. Then it will be easier to associate with Kṛṣṇa very easily. That should be our motto.

This should be our motto of life, that you should act if Kṛṣṇa is pleased.
Lecture on BG 4.16 -- Bombay, April 5, 1974:

When Arjuna understood Bhagavad-gītā, he did not do anything else, because he was a fighter, he was a warrior. In the beginning he was refusing because he was trying to satisfy his senses. "Oh, it is very good. I think it is... I think..." What you are? You are always misguided if you think like that. But the same Arjuna, when understood Bhagavad-gītā... Kṛṣṇa inquired from him, "Now what is your decision?" Now, kariṣye vacanaṁ tava (BG 18.73). "Yes, now I have decided." So what is that vacanaṁ tava? Kṛṣṇa asked him to fight. So same fighting, how he became good now? Because Kṛṣṇa wanted it. A good work.

So this should be our motto of life, that you should act if Kṛṣṇa is pleased. This is good work.

Srimad-Bhagavatam Lectures

You keep kṛṣṇa sūrya, the Kṛṣṇa sun... That is our motto in the Back to Godhead: kṛṣṇa sūrya sama māyā andhakāra. Kṛṣṇa is just like brilliant sunshine, and the māyā, ignorance, is just like darkness.
Lecture on SB 1.8.39 -- Los Angeles, May 1, 1973:

Always we have to be engaged in chanting: Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare/ Hare Rāma..., so that Kṛṣṇa will save us. Knowingly we cannot commit any sinful activities. That is one thing. Unknowingly also we cannot do it. Then we'll be liable.

Therefore if you remain in Kṛṣṇa consciousness, if you always keep Kṛṣṇa within your mind, then... Just like when the sun is there, there cannot be any darkness. Similarly, if you keep kṛṣṇa sūrya, the Kṛṣṇa sun... That is our motto in the Back to Godhead: kṛṣṇa sūrya sama māyā andhakāra. Kṛṣṇa is just like brilliant sunshine, and the māyā, ignorance, is just like darkness. But when or while or where the sun is there, there cannot be any darkness. Similarly, you keep Kṛṣṇa in consciousness always, there cannot be any ignorance; there cannot be any darkness. You'll be walking very freely in bright sunshine of Kṛṣṇa. Don't try to make Kṛṣṇa absent.

To chant and hear the Glorious activities of the Lord Kṛṣṇa should be our motto of life.
Lecture on SB 2.3.20-21 -- Los Angeles, June 17, 1972:

Don't waste a single moment. This should be your life's policy. Avyartha-kālatvam (CC Madhya 23.18-19). Rūpa Gosvāmī advises an advanced devotee should always look "Whether my time is wasted?" Avyartha-kālatvam. Vyartha means useless. So that is, that should be one of the, mean, target of devotees, that "Whether I am wasting my time?" Don't waste your time. Always pour in the activities of the Lord, Kṛṣṇa. Always, twenty-four hours. Kīrtaniyaḥ sadā hariḥ (CC Adi 17.31), Caitanya Mahāprabhu says. Sadā. Sadā means always, twenty-four hours. Otherwise, it is the snake hole. Similarly, jihvāsatī dārdurikeva sūta. Dārdurikeva. A frog's tongue, ka-ka-kanh, ka-ka-kanh. No. Dārdurikeva sūta na copagāyaty urugāya-gāthāḥ. Urugāya. Glorious activities. This should be our motto of life.

Māyā is darkness, and Kṛṣṇa is light. That is our motto in the Back to Godhead.
Lecture on SB 6.1.2 -- Honolulu, May 6, 1976:

Māyā means the condition in which I enjoy material sense gratification. That is called māyā. Māyā jāpaṭiyā dhāre. Jāpaṭiyā dhāre means catches, catches: "All right, come on." There are two things: light and darkness. If you remain in light, there is no darkness, and if you prefer to remain in darkness, there is no light. Two things are there. So māyā is darkness, and Kṛṣṇa is light. That is our motto in the Back to Godhead. "Godhead is light and darkness is nescience. Where there is God, there is no darkness." This is our position.

Our motto in the Back to Godhead is: "Godhead is light and nescience is darkness. Where there is Godhead, there is no jurisdiction of darkness."
Lecture on SB 6.1.15 -- Honolulu, May 15, 1976:

When there is fog, you try so many ways; it cannot go. Then, if somehow or other sun rises, immediately finished. Immediately clear. That is our motto in the Back to Godhead: "Godhead is light and nescience is darkness. Where there is Godhead, there is no jurisdiction of darkness."

We have given our motto in the Back to Godhead that "Kṛṣṇa is the sun and māyā is nescience. Where there is Kṛṣṇa there is no māyā."
Lecture on SB 7.6.19 -- New Vrindaban, July 2, 1976:

So little endeavor is sufficient to begin our business with Him, little endeavor. And that endeavor begins by hearing about Him. We are holding classes in different parts of the world just to give people chance for little endeavor, not very much, very hard work. No. Little endeavor. What is that? "Please come here and hear about Kṛṣṇa." Then the business begins immediately. Śṛṇvatāṁ sva-kathāḥ kṛṣṇaḥ puṇya-śravaṇa-kīrtana (SB 1.2.17). Because Kṛṣṇa is very much anxious: "When this conditioned soul will look towards Me? He's now looking towards māyā, the other side, the dark side, and when he'll look towards the light?" The Vedic injunction is, tamasi mā jyotir gama: "Do not look forward to the darkness, but look forward to the light." If you look forward to the light then there is no darkness. We have given our motto in the Back to Godhead that "Kṛṣṇa is the sun and māyā is nescience. Where there is Kṛṣṇa there is no māyā." If you look forward towards the sun there is no darkness. But if you keep sun back side, you'll find your shadow very long. So the beginning is very easy.

Festival Lectures

Lord Jesus Christ, he was tortured. So he was crucified, but he never agreed that there is no God. So that should be our motto.
Nrsimha-caturdasi Lord Nrsimhadeva's Appearance Day -- Boston, May 1, 1969:

Mahājano yena gataḥ sa panthāḥ (CC Madhya 17.186). Mahājanas, great personalities, what they have done, you cannot imitate them. You have to follow them. You have to follow the instruction of Kṛṣṇa or His representative, but you cannot imitate them. Then you'll fall down. Anusaraṇa. Not anukaraṇa. Anukaraṇa means imitation; but anusaraṇa, follow. So what Prahlāda Mahārāja did, that we have to follow his example. His example was that in spite of continuous torturing by his father, he never forgot Kṛṣṇa. This we have to follow. In spite of all kinds of inconveniences and torture by the atheist class of men, we shall never forget Kṛṣṇa consciousness. There were many examples. Just like Lord Jesus Christ, he was tortured. So he was crucified, but he never agreed that there is no God. So that should be our motto. This is following. Either you be Christian or be Hindu or be any, but be God conscious. Kṛṣṇa conscious means God conscious. And in any circumstances do not forget. That is called śaraṇāgati. That is surrender.

Initiation Lectures

We are after Kṛṣṇa-prasādam. That is our motto.
Initiation Lecture -- Boston, December 26, 1969:

We are after Kṛṣṇa-prasādam. If Kṛṣṇa accepts something beyond these vegetarian dishes, then we can accept also. But Kṛṣṇa says, "No. Give Me patraṁ puṣpaṁ phalaṁ toyam (BG 9.26)." Kṛṣṇa can eat everything. He is God. But He says that "Give Me this." Patraṁ puṣpaṁ phalaṁ toyam. "Offer Me this flower, fruit, water. Like that." So we are after Kṛṣṇa-prasādam. That is our motto. We don't fight with vegetarian and non... We are not making propaganda... Just like there is vegetarian society. No. We have no business. Even if a man becomes vegetarian, what does he gain? In this material world, either vegetarian or nonvegetarian, they are on the same platform, birds of the same feather. You see? So that is not our propaganda. We are introducing Kṛṣṇa-prasāda; therefore we invite people to take nice prasāda.

Whatever prasādam you are offered by the grace of the Lord, you accept. Don't take anything more. That is our motto.
Initiation Lecture -- Los Angeles, July 13, 1971:

We should not try for increasing simply the material comforts. No. That is not our business. That is 108 degree, then death. But yāvad artha-vinirṇayam. As far as we want, we must take, that much, not more than that. Tena tyaktena bhuñjīthā (ISO 1), the same verse. Tena tyaktena bhuñjīthā. Whatever prasādam you are offered by the grace of the Lord, you accept. Don't take anything more. That is our motto.

General Lectures

Knowledge is so nice that even if you think that you are very learned, you are well versed in everything, still, you require knowledge. That should be our motto.
Lecture -- Seattle, October 9, 1968:

Any civilized society there is nice speaker, learned speaker, and many persons hear him. That is the system from very old time. So Sūta Gosvāmī, he was representative of Śukadeva Gosvāmī, the speaker of Śrīmad-Bhāgavatam, and he was addressing very learned brāhmaṇas. So he's addressing, dvija-śreṣṭhā. Śreṣṭhā means the, I mean to say, picked-up, the topmost of the brāhmaṇas. They were topmost of the brāhmaṇas; still, they require knowledge. Knowledge is so nice that even if you think that you are very learned, you are well versed in everything, still, you require knowledge. That should be our motto. Don't think that "I have finished." Caitanya Mahāprabhu has taught this lesson in His life, that He represented Himself as a fool. So everyone should think of himself that "I am still a fool." Just like it is said that Sir Isaac Newton... He was such a learned man, but he used to say that "I have simply collected a few grains of sand from the beach of knowledge." Knowledge is so vast that his knowledge was simply a few grains of the vast amount of sand of knowledge. So everyone should think like that. Caitanya-caritāmṛta kaj, the author, he says that "I am lowest than the germs in the stool. I have no knowledge." So the more you become advanced in knowledge, you'll know that how insignificant you are in comparison to the Supreme.

If by following the principles of religion one becomes advanced in God consciousness, that is first-class religion. That is our motto, and we are preaching all over the world.
Lecture at Boys' School -- Sydney, May 12, 1971:

It is said in the Śrīmad-Bhāgavatam, kaumāram ācaret prājño dharmān bhāgavatān iha. In every schools and colleges these codes of God should be taught to the children. Then in future they will be godly or God conscious and their life will be peaceful. And because this is not taught in the schools and colleges... I have got experience by traveling in the Western countries. Especially in America, they have got so many nice arrangements of big, big universities. Unfortunately, nowadays they are producing hippies. So this is not very encouraging. In every schools and colleges the God consciousness should be taught. Never mind whether through Bible or Koran or through Bhagavad-gītā. Everywhere there is knowledge of God consciousness. That teaching should be introduced in every schools and colleges so that children, from the very beginning, may understand what is God, how great he is, how we are related with God, and how we have to live. So our, this movement, Kṛṣṇa consciousness, is teaching that thing. Don't think that it is a sectarian religion. We are making people God conscious. It doesn't matter whichever religion you may belong. We want to see whether you are actually God conscious. Our Bhāgavata says, sa vai puṁsāṁ paro dharmo yato bhaktir adhokṣaje (SB 1.2.6), that "That religious system is first class wherein God consciousness or love of God is taught." That is first-class religion. It doesn't matter whether it is Christian religion or Hindu religion or Muhammadan religion. If by following the principles of religion one becomes advanced in God consciousness, that is first-class religion. That is our motto, and we are preaching all over the world.

Conversations and Morning Walks

1977 Conversations and Morning Walks

We want to come to our original position, no more death. This is our motto.
Room Conversation with Adi-kesava Swami -- February 19, 1977, Mayapura:

Prabhupāda: We do not agree to die. We want to come to our original position, no more death. This is our motto, because we get information from the Bhagavad-gītā, na hanyate hanyamāne śarīre (BG 2.20). I do not die on account of my material body mixed up... "Dust thou art; dust thou beist." This body is made of five elements: earth, water, air, fire, ether. And this is my gross body. The gross body is finished, but my mental, subtle body—mind, intelligence—that is not yet finished. That is carrying me to another body.

Correspondence

1968 Correspondence

Our motto is simple living, high thinking.
Letter to Mukunda -- Los Angeles 18 February, 1968:

Our motto is simple living, high thinking; we should think of Krishna without being hampered by material disturbances, as far as possible. So too much risky thing is not for us. If something comes very easily for our manipulation we welcome it.

The chanting of Hare Krishna is the cleansing process of the mind. That is our motto.
Letter to Unknown -- Montreal August 23, 1968:

Brahman realization is considered catastrophic in the sense if one does not make further progress to Krishna Consciousness. The less intelligent class of men give more stress on the Brahman realization and they take it as final, so this conclusion is a catastrophe. Because one has to make further progress for Paramatma realization, and further progress for God realization. If one finalizes everything by Brahman realization, certainly that is a catastrophe.

Yes, without cleaning the mind, nobody can advance in spiritual understanding. And the chanting of Hare Krishna is the cleansing process of the mind. That is our motto.

When one realized the Personality of Godhead, he automatically realizes the impersonal Brahman. When you understand what is the sun planet, automatically you understand what is the sunshine. Understanding of the sunshine does not include understanding of the sun planet. So impersonal realization is always imperfect, whereas personal realization is always complete and perfect.

1969 Correspondence

We cannot accept advertisement from anyone and everyone, rather it will be our motto to avoid advertisements.
Letter to Brahmananda -- Los Angeles 5 February, 1969:

I was obliged to suggest you take advertisements because the magazine was not coming regularly due to lack of funds, but practically I see the magazine is not improving by accepting these advertisements. So in the future, say after the next issue, we shall stop taking advertisements because it is not satisfactory. If we print, however, 20,000 copies, we can accept one page of advertisements, fixing up our rate at not less than $100 per page. And this advertisement also must be to our scrutinization. We cannot accept advertisement from anyone and everyone, rather it will be our motto to avoid advertisements. So far as I know, in India, the Kalyana Kalpataru paper edited by Hanuman Prasad Poddar, does not accept any advertisements. Nor do they review any nonsense book published by others, and they have got respectable position. Similarly we have to create a respectable position for our Back To Godhead. Actually, it is the only single paper of its nature, describing the science of God in full detail, published in the western world. Our Vaisnava religion is so vast that we can supply millions of pictures and hundreds and thousands of literary contributions in this paper.

Working hard and in full cooperation for keeping the temple nicely and spreading Krishna Consciousness movement as far as possible should be our motto.
Letter to Aniruddha -- Los Angeles 13 February, 1969:

I am glad that everyone at your temple is working hard and in full cooperation for keeping the temple nicely and spreading our movement as far as possible. This should be our motto. We have so many things to do for improving our Krishna Consciousness movement, and I am so glad to learn that there is a newspaper report wherein it is said that "Krishna Chants Startle London." Please send me at least one copy of the paper immediately. I want to read it. It sounds very much encouraging.

We are not meant for presenting any literary masterpieces, but we have to inform people that there is a fire of maya which is burning the very vitality of all living entities, and they should guard against the indefatigable onslaught of material existence. That should be our motto.
Letter to Krsna dasa -- Los Angeles 13 February, 1969:

In the beginning of everything there is always some difficulty, but when you are accustomed to the process, there will be no difficulty. If no better grammarian is available, the translations of Uttama Sloka may be published. But I think that as many friends are coming to the temple, especially some Bengali Indians, they can help you in doing this translation work. When a person is willing to help with our mission, he is also a devotee, so there is no question of him being nondevotee. But they must translate as it is, they must not deviate. Anyway, our motto should be to somehow or other express the objectives of Krishna Consciousness to the German-speaking people. There is a verse in Srimad-Bhagavatam that a book or poetry in which the Holy Name of Krishna is depicted, such language is revolutionary in the matter of purifying the material atmosphere. Even though such literature is presented in broken language or grammatical inconsistency or rhetorical irregularity, still, those who are saintly persons adore such literature. They hear such literature, and chant it and adore it, simply because the Supreme Lord is being glorified in this literature. In other words, we are not meant for presenting any literary masterpieces, but we have to inform people that there is a fire of maya which is burning the very vitality of all living entities, and they should guard against the indefatigable onslaught of material existence. That should be our motto. So even if you do not get any assistance from friends, get it translated by Uttama Sloka, and publish. You can at least publish a 5-10 page edition of German Back To Godhead. That is my request.

Keeping good health and working very hard for Krishna is our motto of life.
Letter to Rayarama -- Hawaii 6 March, 1969:

Keep your health in good condition and work very hard for Krishna. That is our motto of life. I am so glad to learn that you felt too much inconvenience in the company of the karmis in your last tour to Los Angeles. There is a verse in Bhakti-rasamrta-sindhu in which it is stated, the more you advance in Krishna Consciousness, the more you become disgusted with the material modes of life. When the American boys are disgusted with cigarette smokers, or listening to rock music and meaningless chattering, it means there is Krishna's Grace. May Krishna bless you more and more, as you advance in Krishna Consciousness.

We can accept everything for Krishna's service, but not taking the risk of diverting attention to any other thing which will hinder our Krishna Consciousness. That should be our motto, or principle.
Letter to Jadurani -- New Vrindaban 26 May, 1969:

Regarding your question about kirtana, practically we are not concerned with the instruments. They are used sometimes to make it sweeter, but if we divert our attention for using the instruments more, that is not good. Generally kirtana is performed with mrdanga and karatalas, but if somebody is expert instrument player, he can be admitted to join Sankirtana. We can accept everything for Krishna's service, but not taking the risk of diverting attention to any other thing which will hinder our Krishna Consciousness. That should be our motto, or principle.

Every morning we shall be empty-handed, get collection of a million dollars during the daytime, and by evening it should be all spent. That should be our motto.
Letter to Tamala Krsna -- New Vrindaban 17 June, 1969:

So far as the money is concerned, it is not meant for banking, but it is meant for spending. Our policy should be to collect millions of dollars or more than that daily, and spend it daily. That should be our policy. Every morning we shall be empty-handed, get collection of a million dollars during the daytime, and by evening it should be all spent. That should be our motto. But because we are pushing on our activities regularly, therefore some money should be saved to meet emergencies.

Accepting everything which is favorable in propagating our Krsna Consciousness and giving up unfavorable should be our motto of life.
Letter to Satsvarupa -- Los Angeles 29 July, 1969:

The idea in the Nectar of Devotion is explained that we should accept everything which is favorable in propagating our Krsna Consciousness. If something is unfavorable, then we shall give it up immediately. That should be our motto of life.

Arjuna had to fight in the battlefield, but at the same time he heard Bhagavad-gita. Our motto shall be like that.
Letter to Brahmananda -- Hamburg 9 September, 1969:

Our point should be that we shall take all necessary steps for self-protection, depending the result on Krishna. We should not idly sit down simply depending on Krishna. Arjuna had to fight in the battlefield, but at the same time he heard Bhagavad-gita. Our motto shall be like that. Neither we shall fight alone, without Krishna Consciousness, nor we shall give up all possible facilities in Krishna Consciousness.

1970 Correspondence

We don't want to give any chance for Maya to enter in our business. That should be our motto.
Letter to Yamuna -- Los Angeles 4 June, 1970:

I am so glad to read the line wherein you write to say that there is no room for nonsense. That we want. We don't want to give any chance for Maya to enter in our business. That should be our motto, and we should be very much vigilant.

1971 Correspondence

Slow but sure, that is our motto—and class, not mass.
Letter to Lalita Kumar, Jambavati -- Vrindaban 27 November, 1971:

I am very pleased that your preaching work is going on nicely. That is the test, that you are making devotees. Especially I want this school and college program. If only the intelligent class of men understand our Krishna philosophy, then our mission is successful. So try to attract these students with profuse prasadam and nice philosophy and they will appreciate more and more. Slow but sure, that is our motto—and class, not mass. So never mind some other Christian movements are getting many followers. The competition is beneficial for us. Everything is beneficial for Krishna consciousness if it is utilized properly. That is the art. Anything without substance will not last, so just demonstrate sincerely that we have got solid ground beneath us, not that we have only some sentiment, that's all. Many fanatic spiritual movements have come and gone, but without the flawless philosophy of Krishna, they cannot stand. Therefore I want especially that my books and literature should be distributed profusely. This is our substance, real philosophical information, not some weak sentiments. So try for this, to give all men this Krishna philosophy, and many real devotees will come with us back to Home, back to Godhead.

1972 Correspondence

It is our motto on the head of Back to Godhead, "Godhead is light, nescience is darkness. Where there is Godhead there is no darkness.
Letter to Tamala Krsna -- New Vrindaban 7 September, 1972:

Your preaching in Hyderabad has become very successful along with your other colleagues, Sriman Subala das Maharaja and others, and I thank you very much for your great success in this respect. As it is our motto on the head of Back to Godhead, "Godhead is light, nescience is darkness. Where there is Godhead there is no darkness." The whole world is full of darkness. The so-called yogis, swamis, mayavadis, scientists, philosophers, political leaders, all are different types of glowworms, so in the darkness of cloudy night during the rainy season, the croaking of the frogs and glitterings of the glowworms are supposed to be very prominent. But as soon as there is clear sunlight or moonlight, all these insignificant glowing and croaking disappear. So our movement is Krishna. The Krishna Consciousness Movement is nondifferent from Krishna. If we therefore present the Krishna Consciousness in right earnestness, then certainly all these insignificant glowworms and frogs will have no more importance. Please therefore take it very seriously and do it on the right path which is not very difficult, then certainly we will come out victorious all over the world.

Page Title:Our motto
Compiler:Laksmipriya, RadhaMadanGopalDas
Created:23 of Nov, 2008
Totals by Section:BG=0, SB=0, CC=0, OB=0, Lec=13, Con=1, Let=13
No. of Quotes:27