Kṛṣṇa consciousness means perfect civilization, perfect advancement of civilization, according to the direction of the Vedas. We do not concoct anything, any meaning. Just like why you are reading this Śrīmad-Bhāgavatam? This is the beginning of understanding Śrīmad-Bhāgavatam. The professional readers, they immediately jump to the rāsa-līlā of Kṛṣṇa. They think that Bhāgavatam means that rāsa-līlā of Kṛṣṇa. Because it appears like ordinary boys and girls, so they like it. No.
This is the foundation of Bhāgavata. The nine cantos must be thoroughly read, then one can understand what is rāsa-līlā and what is Kṛṣṇa. If one jumps at once to the platform of understanding Kṛṣṇa's rāsa-līlā or vṛndāvana-līlā, he'll be misled. He'll be misled. Just like so many rascals are interpreting Kṛṣṇa in so many different way. They are thinking Kṛṣṇa as ordinary human being. So when He acts like ordinary human being, they take Him as ordinary human being—avajānanti māṁ mūḍhā mānuṣīṁ tanum āśritam (BG 9.11).
Therefore one should not jump. One should learn Bhāgavata, Śrīmad-Bhāgavatam, as recommended by Caitanya Mahāprabhu's secretary, Svarūpa Dāmodara, bhāgavata giyā porā bhāgavata-sthāne: one who is practical bhāgavata, one who knows what is Bhāgavata, what is Bhagavān. Not from the professional reciters, who are reading Bhāgavata for belly's sake. Now they are reading Bhāgavatam, and if they get more money, they can become a sweeper. Because their consideration is money. They'll give up immediately reading of Bhāgavatam.
But my Guru Mahārāja used to say that it is better to become a sweeper and honestly earn one's livelihood than to become a false Bhāgavata reader for earning livelihood. Yes. Because they'll mislead the whole public. Nobody will improve. And actually we have seen that so many people, they're very much accustomed to attend the Bhāgavata-saptāha, but they remain in the same darkness as they were. No improvement. That is not possible.
So therefore Vyāsadeva has taken so much trouble to establish the Bhāgavata life in twelve cantos. One has to go one after another, one after another, one after another. Not jumping. Daśama-skandha, the Tenth Canto, is the face of Kṛṣṇa. So worshiping Kṛṣṇa means one should offer tulasī on the . . . on His lotus feet first of all. Not jump over to see to the mouth or to the face.
So the First and Second cantos are the two lotus feet of Kṛṣṇa. One should begin worshiping Bhāgavatam, or the sound representation of Kṛṣṇa, by worshiping the First Canto and Second cantos. We are reading the First Canto. We are just worshiping one lotus feet of Kṛṣṇa. Then the other. Then the thighs. Gradually, you have to rise to the face. The Tenth Canto is the face of Kṛṣṇa. Don't jump over immediately. Read it. But try to understand from the very beginning.