Prabhupāda:
- iti sva-mātur niravadyam īpsitaṁ
- niśamya puṁsām apavarga-vardhanam
- dhiyābhinandyātmavatāṁ satāṁ gatir
- babhāṣa īṣat-smita-śobhitānanaḥ
- (SB 3.25.12)
So transcendentalists, those who are advanced in spiritual life, when they hear some question from persons to understand about spiritual life, they become very happy. Those who are transcendentalist, they are not interested in these worldly talks. That is very disgusting to them. They avoid such company who talks nonsense about these worldly affairs. Śrī Caitanya Mahāprabhu advised His disciples, grāmya-kathā nā kahibe (CC Antya 6.236). Grāmya-kathā. Grāmya means pertaining to the village, society, neighborhood. People are interested in talking the grāmya-kathā. Grāma, from grāma, grāmya. Just like the newspaper. This newspaper is full of grāmya-kathā. There is no spiritual understanding. The whole newspaper . . . here we have got four, five, ten pages newspaper, and in USA they have got bunch, one load of newspaper, full of grāmya-kathā. There was an estimation that the New York Times required, to publish one day's publication, to kill so many trees. Because the paper is now in scarcity. Why? Because they're killing the trees and making this grāmya-kathā newspaper, bunch of. Useless. They are making profit.
Na yad vacaś citra-padaṁ harer yaśaḥ. The devotees, bhāgavata, they say, na yad vacaś citra-padam (SB 1.5.10). Very nicely spoken, figuratively, metaphorically, ornamentally, citra-padam. Na yad vacaś citra-padaṁ harer yaśaḥ pragṛṇīta karhicit. But there is no sense of kṛṣṇa-kathā. There are two kinds of kathās: grāmya-kathā and kṛṣṇa-kathā. So any literature which is very nicely presented from literary point of view, metaphorically, figuratively, but there is no glorification of the Supreme Lord—na tad vacaś citra-padaṁ harer yaśo na pragṛṇīta karhicit, tad vāyasaṁ tīrtham uśanti mānasāḥ (SB 1.5.10)—that is like the place for pleasure of the crows. Even in the birds' society there are crows and there are swans. You'll find the crows are interested in a place where filthy things are thrown out, all nasty things are thrown out. The crows will come and they will enjoy there. By nature. But the swans will not come. The white swans, they'll require very nice, clear water, with lotus flower in a garden, and birds are chirping. They're interested there. Similarly, there are men crowslike, and there are men swanlike. That is nature's division.