Whatever we are getting for our sense enjoyment, that is with the sanction, sanction of the puruṣa, the Supreme Person. The paramātmā feature is madhyama puruṣa. He is purusottama. Puruṣottama is the Supreme Person, and the Supreme Person by His expansion as the Supersoul is present in everyone's heart. Īśvaraḥ sarva-bhūtānām. He's guiding, as friend. He's guiding as friend, but He speaks directly with the living entity as soon as we are purified by devotional service. Teṣāṁ satata-yuktānāṁ bhajatāṁ prīti-pūrvakam (BG 10.10). That if . . . that qualification we have to attain, then Kṛṣṇa, puruṣottama, will speak from within, just like He spoke from within of Brahma: tene brahma hṛdā ādi-kavaye (SB 1.1.1).
We have to become qualified to talk with the Supreme Person, and He will give us advice. He's giving us advice. He's ready to give us advice from within and from without—from within as Supersoul and from without as the spiritual master. Therefore it is said, guru-kṛṣṇa-kṛpāya bhakti-latā-bīja (CC Madhya 19.151). Both things are required—guru and Kṛṣṇa. If we are sincere, if we actually want Kṛṣṇa, Kṛṣṇa is within your heart. He will help you in meeting the spiritual master, His representative. And by the instruction of the spiritual master, you will develop more and more your Kṛṣṇa consciousness, your original position. This is called devotional service, or bhakti-latā. Bhakti-latā-bīja. Just like one small creeper, first of all to sow the seed and water it, then gradually it spouts and gradually, I mean to say, grows. Similarly, by the mercy of Kṛṣṇa and His representative, guru, spiritual master, you get the seed of bhakti-latā, devotional service, and if you sow it within the heart, mālī haya sei bīja kare āropaṇa.