That is love

Expressions researched:
"That is actual love" |"That is reciprocal love" |"That is spiritual love" |"That is unalloyed love" |"that is Krsna's love" |"that is also love" |"that is called love" |"that is love" |"that is perfect love" |"that is prema, love" |"that is pure love" |"that is real love" |"that is universal love"

Teachings of Lord Caitanya

Compared with the ocean of transcendental pleasure that is love of God, the conception of impersonal Brahman is no more significant than a drop of water.

Teachings of Lord Caitanya, Chapter 19:

When one is absorbed in temporary, conditioned existence, he hankers after sense gratification and liberation. But love of Godhead is the eternal nature of the soul; it is unchangeable, without beginning or end. Therefore neither temporary sense gratification nor liberation can compare with the transcendental nature of love of God. Love of God is the fifth and ultimate goal of human life. Compared with the ocean of transcendental pleasure that is love of God, the conception of impersonal Brahman is no more significant than a drop of water.

Bhagavad-gita As It Is Lectures

Whenever you try to satisfy Kṛṣṇa's senses, that is love.

Lecture on BG 1.44 -- London, July 31, 1973:

Lust means whenever you try to satisfy your senses, that is called lust. And the same, whenever you try to satisfy Kṛṣṇa's senses, that is love. Practically the same business, but personal and Kṛṣṇa. So Kṛṣṇa consciousness movement means we have to act everything for Kṛṣṇa under proper direction. We cannot manufacture that "I am doing for Kṛṣṇa." Then that is another misleading. Therefore we require the guidance of the spiritual master. Kṛṣṇa. Guru-kṛṣṇa-kṛpāya (CC Madhya 19.151). In the Caitanya-caritāmṛta, that you have to seek the mercy both of Kṛṣṇa and guru, not that you have become so advanced that you are directly in connection with Kṛṣṇa and whatever you are doing, it is mercy. No. Don't think like that. It must be guided, it must be confirmed by guru.

Prema means to love Kṛṣṇa and do everything for satisfaction of Kṛṣṇa. That is prema, love.

Lecture on BG 2.9 -- London, August 15, 1973:

Kṛṣṇa is the master of the senses, and therefore, whatever senses I have got, the master is Kṛṣṇa, proprietor is Kṛṣṇa. So when our senses are engaged in the satisfaction of the master of the senses, that is called bhakti. This is the definition of bhakti, devotional service. And when the senses are engaged for sense gratification, not for the master, that is called kāma. Kāma and prema. Prema means to love Kṛṣṇa and do everything for satisfaction of Kṛṣṇa. That is prema, love. And kāma means everything done for the satisfaction of my senses. This is the difference. The sense is the medium. Either you do it, satisfy your senses, or you satisfy Kṛṣṇa's senses. But when you satisfy Kṛṣṇa's senses, you become perfect, and when you satisfy your senses, you become imperfect, illusioned. Because you cannot satisfy your senses. That is not possible without Kṛṣṇa.

And if you love God, then you love everyone. That is perfect love.

Lecture on BG 3.27 -- Melbourne, June 27, 1974:

That very love which is reserved for God, we are applying it in this material world: "I love my country. I love my society. I love my family. I love my dog. I love my... I love." But I am missing whom to love. That is the point. I am placing my love in so many things, and I am becoming frustrated. So when we understand the love is meant for God, that is our perfection of life. And if you love God, then you love everyone. That is perfect love.

Even God does not supply me daily bread, I'll love God. That is love. That is love.

Lecture on BG 6.6-12 -- Los Angeles, February 15, 1969:

"I love God because He supplies me very nice things for my sense gratification." That is not love. Ahaituki. Without any... God is great. God is my father. It is my duty to love Him. That's all. No exchange. "Oh, God gives me daily bread, therefore I love God." No. Daily bread God gives even to the animals, cats, and dogs. God is father of everyone. He supplies food to everyone. So that is not love. Love is without reason. Even God does not supply me daily bread, I'll love God. That is love. That is love.

That is pure love of God.

Lecture on BG 6.6-12 -- Los Angeles, February 15, 1969:

Caitanya Mahāprabhu says like that: āśliṣya vā pāda-ratāṁ pinaṣṭu mām (CC Antya 20.47). "Either You embrace me or you trample me down on Your feet. Or You never come before me, I become brokenhearted without seeing you. Still I love You." That is pure love of God. When we come to that stage of loving God, then we'll find, oh, all, full of pleasure. As God is full of pleasure, you are also full of pleasure. That is the perfection.

So how can I kill my brother?" That is Kṛṣṇa's love, due to Kṛṣṇa's love.

Lecture on BG 6.30-34 -- Los Angeles, February 19, 1969:

And if you don't love Kṛṣṇa, then you see "Here is my American brother, and the cow is my food." Because you do not love the cow. The cow is American and my brother is American. My brother is good, and the cow is food. This is my universal love. Why? But a Kṛṣṇa conscious person, he sees, "Oh, here is a cow. Here is a dog. He's a part and parcel of Kṛṣṇa. By someway or other he has got a different body than me. That does not mean he's not my brother. So how can I kill my brother?" That is Kṛṣṇa's love, due to Kṛṣṇa's love.

But you have to develop your attachment to the fullest extent. And that is love of God.

Lecture on BG 7.1 -- San Francisco, September 10, 1968:

Just like we are sitting in this room. Within this room there is sky, but we cannot understand the sky. But if we try to understand this table we can at once understand, because in the table, if I touch, I feel the hardness; the perception is there. My knowledge can receive that this is a hard table. But if I speak about sky, I cannot get any direct perception. Therefore simply understanding of greatness of God is not all. That, that is the beginning of attachment, "God is great." But you have to develop your attachment to the fullest extent. And that is love of God.

So the nature of love is this, that the lover wants every moment to see without any remuneration, without any return. That is real love.

Lecture on BG 9.27-29 -- New York, December 19, 1966:

In this material world there is no love. It is all lust. There cannot be any love. The word love can be applied only to God. So these are only perverted reflection, what is going on in the name of love. There is no love. So the nature of love is this, that the lover wants every moment to see without any remuneration, without any return. That is real love.

Love means bhajanti, render service. That is love.

Lecture on BG 9.27-29 -- New York, December 19, 1966:

We have got practical experience. Suppose if I love somebody and if I don't give him something, don't eat something or give him something eatable, then what kind of love it is? That is not love. Love means bhajanti, render service. That is love. That is the beginning of love. So even there is no love, if you, under the prescribed rules and regulation if you simply render service, then you will develop love.

Srimad-Bhagavatam Lectures

So this should be the only cause, that you cannot tolerate the separation of Govinda. That is love.

Lecture on SB 1.2.6 -- London, August 26, 1971:

Caitanya Mahāprabhu says that yugāyitaṁ nimeṣeṇa. Nimeṣa means a moment. "My dear Govinda, Kṛṣṇa, a moment is appearing to Me as long as twelve years." Yugāyitaṁ nimeṣeṇa cakṣuṣā prāvṛṣāyitam: "And My tears pouring water just like torrents of rain." That means He's crying, "Hā Kṛṣṇa, I could not see You." Yugāyitaṁ nimeṣeṇa cakṣuṣā prāvṛṣāyitaṁ śūnyāyitaṁ jagat sarvam: "Oh, I see the whole world void and vacant." You see. He does not see anything. He sees everything void. Just like if you have lost anything beloved, you don't see anything; you see everything is gone. So śūnyāyitaṁ ja... How? Why? Govinda-viraheṇa me. Viraha means separation. "On account of separation." So this should be the only cause, that you cannot tolerate the separation of Govinda. That is love.

"Never mind. We shall remain broken-hearted, crying all the life. You do Your business." That is love of Kṛṣṇa.

Lecture on SB 1.2.27 -- Vrndavana, November 7, 1972:

Kṛṣṇa was so much attached to the gopīs, so much, but when it was necessary, He left all of them in Vṛndāvana and went to Mathurā for killing Kaṁsa. That is God, renouncement. So these gopīs remained simply crying for all the life, rest of their life. That is pure devotion. Marma-hatām, broken-hearted. Kṛṣṇa made them broken-hearted. "Never mind. We shall remain broken-hearted, crying all the life. You do Your business." That is love of Kṛṣṇa. That is love of Kṛṣṇa.

That is love of Godhead, how to serve Kṛṣṇa, how to serve God.

Lecture on SB 1.15.39 -- Los Angeles, December 17, 1973:

We are all subordinate. Therefore we shall work for God. But we have made our formula, that "God shall work for me." "God, give us our daily bread. We have nothing to do. Simply give us our bread." What is this? But the Vaiṣṇava idea is that "Without giving bread to God, God will die." Yaśodā-māyi is thinking, "If I do not give Kṛṣṇa to eat something nice, Kṛṣṇa will become lean and thin." That is love of Godhead, how to serve Kṛṣṇa, how to serve God. Sevonmukhe. That is real religion. When we are not to take service from God, but we are ready to give service to God, that is real religion.

One love concentrated, that is perfect love.

Lecture on SB 1.16.24 -- Hawaii, January 20, 1974:

Bhakti, love of Godhead, the symptom is that he's no more in love with material things. That is the test. You cannot... Just like you cannot love two persons. That is divided. One love concentrated, that is perfect love. Similarly, another example is given that we are all hankering after love. Because we do not find whom to love, therefore we place our love even cats and dogs. We love a dog. Anyone who has no other object to love, no children, no family, no wife—all right, keep a cat, keep a dog. But love is there.

There is no question of return from you. That is real love.

Lecture on SB 2.1.2-5 -- Montreal, October 23, 1968:

love means if I love you, I don't want any return. Still, I love you. You may ill treat me. You may badly treat me. You neglect me. Still, I love you. There is no question of return from you. That is real love. That you cannot find in this material world. Because it is based on sense gratification, therefore there is love between a boy and girl, and as soon as there is little discrepancy, there is divorce. They are separated. Because the whole principle was on the basis of lust. So there is no love.

Simply for love's sake, loving, that is real love.

Lecture on SB 2.1.2-5 -- Montreal, October 23, 1968:

So in the material world there is no love. It is impossible. There is little, little example, just like I cited the example of mother and son or similar. That is also temporary. But real love is in the spiritual... That is Rādhā-Kṛṣṇa. That is real love. There is no separation. There is no cheating. There is no divorce. There is no sex attraction. Simply for love's sake, loving, that is real love.

So that two, Kṛṣṇa and myself, that is called love.

Lecture on SB 2.1.3 -- Paris, June 12, 1974:

Religious person means who has learned to love God. That is religious person. Sa vai puṁsāṁ paro dharmo yato bhaktir adhokṣaje, ahaituky aprati... (SB 1.2.6). And this religion is universal. To love God, you don't require any education, don't require any rubber stamp. God is one, and you are part and parcel of God. You try to love. You have got the loving propensity. You love God, and you'll be satisfied, you'll be happy. Everyone is trying to love God, somebody else. Love is not alone. Love must be two. So that two, Kṛṣṇa and myself, that is called love.

That love for boy and girl, that is Kṛṣṇa's love.

Lecture on SB 2.1.3 -- Paris, June 12, 1974:

Kṛṣṇa is God, and God consciousness, or Kṛṣṇa consciousness, is there, dormant in everyone. Just like you, you love a man or woman. That is not artificial thing. That is already there. It is a gift of God. That is already there. So when the time comes when you become young, you try to love a boy or you try to love a girl. But the love is there. The propensity is there. Similarly, the love for Kṛṣṇa is there. That love for boy and girl, that is Kṛṣṇa's love. Kṛṣṇa is a boy. Rādhārāṇī is a girl. You see. But it is now covered. On account of our material association, it is covered. So Kṛṣṇa consciousness can be awakened as soon as you are purified. Immediately, you have Kṛṣṇa consciousness as soon as you are purified.

Love means, "I enjoy or not enjoy, I love you." That is love.

Lecture on SB 5.5.3 -- Boston, May 4, 1968:

The boy wants to enjoy the girl, the girl wants to enjoy the boy, and that is going on in love. Love is not like that. Love means, "I enjoy or not enjoy, I love you." That is love. Just like Cowper said, "England, with all thy faults, I love you." That is love. There is no return. Just like Rādhārāṇī's love to Kṛṣṇa. She does not require any return. You see? Kṛṣṇa left Vṛndāvana, Rādhārāṇī, and their whole life remained simply crying for Kṛṣṇa. Kṛṣṇa never returned. But still, they loved Kṛṣṇa. That is love.

So love means without any return, without any sense gratification, without any consideration. That is love.

Lecture on SB 5.5.3 -- Boston, May 4, 1968:

So love means without any return, without any sense gratification, without any consideration. That is love. Āśliṣya. That is Caitanya Mahāprabhu's... Āśliṣya vā pāda-ratāṁ pinaṣṭu mām adarśanān marma-hatāṁ karotu vā (CC Antya 20.47). The lover is saying to the beloved, "Either You embrace me with love or you kick me, trample me down under Your feet. And if You make me brokenhearted without meeting me, so whatever You like, You can do. Still I love You." That is love.

When you try to satisfy the senses of Kṛṣṇa, or God, that is called love.

Lecture on SB 5.5.5 -- London, September 3, 1971:

When you try to satisfy your own senses, that is lust. And when you satisfy..., when you try to satisfy the senses of Kṛṣṇa, or God, that is called love. Here in this material world so-called love is personal sense gratification. A girl loves a boy, she has got the intention for personal sense gratification. Or the boy loves the girl, he has also the same, personal sense gratification. But the gopīs' love for Kṛṣṇa is not for personal sense gratification, but for Kṛṣṇa's sense gratification. That is the difference between gopī's love and people's lust.

Actual love is possible with Kṛṣṇa. That is actual love.

Lecture on SB 5.5.5 -- Stockholm, September 10, 1973:

Bhakti means prīti, real love. When I actually love Kṛṣṇa, that is called prīti. Just like we love our beloved, our child or husband or wife... That is also not love. That is a temporary sentiment. Actual love is possible with Kṛṣṇa. That is actual love. Once you love Kṛṣṇa, it cannot be broken at any time. It cannot be broken, any circumstances. So therefore somehow or other we have to... Yena tena prakāreṇa manaḥ kṛṣṇe niveśayet. Somehow or other you must engage yourself in loving Kṛṣṇa. That is the success of life.

Just like if you love somebody, the intense love is that your lover or beloved is everything. That is love.

Lecture on SB 5.5.6 -- Vrndavana, October 28, 1976:

That is civilization—to bring one to the platform of loving Kṛṣṇa, prītir to Vāsudeva. Vāsudeva sarvam iti. Just like if you love somebody, the intense love is that your lover or beloved is everything. That is love. Just like a mother loves her child. So she is always anxious to take care of the child. Whole attention is on the child. These are examples. These are not actually love, but a perverted reflection of love. We can understand what is love. This love does not stand, but nature dictates that you love your child like this, you love your husband like this, your wife like this, your country like this, your society like this. There are different grades of loving demonstration. That loving demonstration, when it will be concentrated on Vāsudeva, Kṛṣṇa, that is the highest perfection of life.

Disappointment is there, but so much disappointed that broken heart, still he wants to love Kṛṣṇa. That is pure love.

Lecture on SB 5.6.5 -- Vrndavana, November 27, 1976:

But a devotee and ordinary person, if ordinary person wants to see something and if he cannot see, he becomes angry because that is kāma. But a devotee, he says that "Kṛṣṇa, although the whole world is vacant because I cannot see You, still I cannot change my mind to love You." That is... One side śūnyāyitaṁ jagat-sarvam, the other side, āśliṣya vā pādaratāṁ pinaṣṭu māṁ marma-hatāṁ karotu vā adarśanam. "You break my heart by not allowing me to see You, still You are my beloved, worshipable Lord." That is the difference. There is no manyu, no disappointment. Disappointment is there, but so much disappointed that broken heart, still he wants to love Kṛṣṇa. That is pure love.

"Either You trample down under Your feet or embrace me, still, I love You." That is love, that kind of love.

Lecture on SB 6.1.56-62 -- Surat, January 3, 1971, at Adubhai Patel's House:

Just like gopīs, they did not try to understand Kṛṣṇa by jñāna, whether Kṛṣṇa is Bhagavān. No. They simply automatically developed—not automatically; by their previous good activities—acute love for Kṛṣṇa. They never tried to understand Kṛṣṇa, whether He is God. When Uddhava tried to preach before them about jñāna they did not hear it very attentively. They simply absorbed in thought of Kṛṣṇa. That is the perfection of Kṛṣṇa consciousness. Never mind Kṛṣṇa worship, but one loves Kṛṣṇa. And that is wanted. That is spontaneous. Real love means that. A lover does not consider what he is, the opposite party, what he is, whether he is rich man, whether he is educated man or educated... There is no such consideration. Love is spontaneous. That is an example also. Similarly, love for Kṛṣṇa, that should be simply spontaneous, without any consideration. Āśliṣya vā pāda-ratāṁ pinaṣṭu mām: (CC Antya 20.47) "Either You trample down under Your feet or embrace me, still, I love You." That is love, that kind of love.

That is real love. I love you for your benefit; you love me for my benefit.

Lecture on SB 7.6.9 -- New Vrindaban, June 25, 1976:

to love means for benefit. That is real love. I love you for your benefit; you love me for my benefit. If I so-called love you for my benefit, that is lust. So in this material world there cannot be love. It is not possible. Because everyone loves, so-called love. He loves his sense gratification. A young boy loves a young woman for his sense gratification, not for her sense gratification. Similarly she also. So in this material, this cheating is going on. I want to satisfy my lusty desires, but it is going on in the name of love. There cannot be any love in this material world. Because love is between spirit and spirit. But if we try to love the Supreme Spirit, Kṛṣṇa, then we shall understand how our love can be spread in the spiritual world.

This is at least one side, that Kṛṣṇa wants them to deliver, and if we work on behalf of Kṛṣṇa, that is also love.

Lecture on SB 7.6.9 -- New Vrindaban, June 25, 1976:

Just like we are trying to spread this Kṛṣṇa consciousness movement all over the world because on account of love. Someway or other, we have come in contact with Kṛṣṇa. We are understanding that these people are in māyā or in ignorance, they do not know how to become happy. So our little attempt is "Let them become Kṛṣṇa conscious." This is out of love. Samaḥ sarveṣu bhūteṣu. Everyone is suffering for want of Kṛṣṇa consciousness, therefore we are taking so much trouble. This is at least one side, that Kṛṣṇa wants them to deliver, and if we work on behalf of Kṛṣṇa, that is also love. We love Kṛṣṇa.

Love means for everyone. Samaḥ sarveṣu bhūteṣu. Equality to all living entities. That is real love.

Lecture on SB 7.6.9 -- New Vrindaban, June 25, 1976:

If we become pure devotee of Kṛṣṇa, then my love will be extended to everyone. Not only my society, but to everyone. It is not that "This is my children, that is other's children." All children. All human being. Not my countrymen—all other countrymen. Not only human beings, but even animals also. That is sneha. It is not that "I am safe, and let the animals be killed in the slaughterhouse." No, that is not love. Love means for everyone. Samaḥ sarveṣu bhūteṣu. Equality to all living entities. That is real love. That is real concern, Kṛṣṇa consciousness. A lover of Kṛṣṇa will hesitate to kill even one ant. You know the story, Mrgrari. That is love.

Is it the same marble of the ground, black and white? That means you are seeing in a different position. That is love, love of Kṛṣṇa.

Lecture on SB 7.9.48 -- Vrndavana, April 3, 1976:

Kṛṣṇa is everywhere, and you can worship Kṛṣṇa from anything. Everyone knows that this Deity is made of stone. The ground floor, the marble stone, black and white, and the Deity is also black and white. Everyone knows. But why you see the black and white Deity in this temple and gather together and offer prayer? Is it the same marble of the ground, black and white? That means you are seeing in a different position. That is love, love of Kṛṣṇa. Those who haven't got the love, they are seeing that "The same stone on the floor and same stone in the Deity. What these foolish men are worshiping?" They say that "I can worship this stone also." No, no. Kṛṣṇa says, "Yes, that is... The stone on the floor, that is also I am, but I am not present there." This is called acintya-bhedābheda. "Yes, stone I am also, but I am not there at the same time."

Nectar of Devotion Lectures

Still I love you unconditionally." Mat-prāṇa-nāthas tu sa eva nāparaḥ. That is real love.

The Nectar of Devotion -- Vrndavana, October 24, 1972:

In the material world field, we love somebody for getting something in return. That is not love, pure love. Pure love is different. Pure love, as it is described by Lord Caitanya, in the, in His mood of Rādhārāṇī unto Kṛṣṇa āśliṣya vā pāda-ratāṁ pinaṣṭu māṁ marma-hatāṁ karotu vā. This is love, Rādhārāṇī's, that "You either embrace Me or trample Me down under your feet, neglect Me, or make Me broken-hearted, not being present at any time throughout My life, life after life, it does not matter. Still I love you unconditionally." Mat-prāṇa-nāthas tu sa eva nāparaḥ. That is real love. And that love is existing in everyone's heart.

As soon as you divert your attention to Kṛṣṇa, that is love.

The Nectar of Devotion -- Vrndavana, October 26, 1972:

And what to speak of those who are constantly engaged in love with Kṛṣṇa. Everything is love. As soon as you divert your attention to Kṛṣṇa, that is love. It may be perverted. Just like Kaṁsa. Kaṁsa was always thinking of Kṛṣṇa. Kṛṣṇa... He was also Kṛṣṇa conscious. But he was thinking in terms of killing Kṛṣṇa, as enemy. So this is not bhakti. This is not anukūla. Pratikūla. But still, Kṛṣṇa is so kind that Kaṁsa was also given liberation. This is the special kindness of Kṛṣṇa. So any rasa. There are twelve rasas. Yena tena prakāreṇa manaḥ kṛṣṇe niveśayet. That is the direction given by Śrīla Rūpa Gosvāmī." Some way or other, fix up your mind in Kṛṣṇa." Then your life is successful. Some way or other. Yena tena. So if your mind is fixed up always in Kṛṣṇa, then your senses will be also engaged in Kṛṣṇa's service. Because mind is the center of all activities of the senses.

When you want to satisfy the senses of Kṛṣṇa, that is love.

The Nectar of Devotion -- Vrndavana, October 28, 1972:

When you want to satisfy your senses, that is called lust. Kṛṣṇendriya-prīti vāñchā dhare prema nāma. When you want to satisfy the senses of Kṛṣṇa, that is love.

Sri Caitanya-caritamrta Lectures

Symptom of love means when one is eager to render some service to the beloved. That is love.

Lecture on CC Madhya-lila 20.101 -- Washington, D.C., July 6, 1976:

So we can discuss about the greatness of God, but next stage is that "God is so great, why not let me render some service unto the Supreme, the great?" That is one step forward. Simply to know "God is great and I am engaged in my own occupational duty," there is no symptom of love. Symptom of love means when one is eager to render some service to the beloved. That is love. Simply I love you and you love me, formality, but there is no service, that is not real love.

Give your attachment to Kṛṣṇa. He will never be finished. So that is love of Kṛṣṇa.

Lecture on CC Madhya-lila 20.137-142 -- New York, November 29, 1966:

When you will be so much absorbed in love of God, just like Lord Caitanya showed... Cakṣuṣā prāvṛṣāyitam śūnyāyitaṁ jagat sarvaṁ govinda-viraheṇa me, govinda-viraheṇa me: "Oh, I am crying. Just My tears coming, just torrents of rain from My eyes." Śūnyāyitaṁ jagat sarvam: "I am seeing everything vacant." Why? Govinda-viraheṇa me: "In separation of Govinda." That is highest stage of life. Govinda-viraheṇa me. Just like in this material world, if you love somebody and if he is dead and passed and gone, you see everything vacant. That is a test of that govinda viraha. But we are foolish. We know that everything will be finished here. Why should I give so much attachment to this nonsense? Give your attachment to Kṛṣṇa. He will never be finished. So that is love of Kṛṣṇa. We have to attain that stage.

They did not try to derive any material happiness by loving Kṛṣṇa. There was no such thing. That is pure love.

Lecture on CC Madhya-lila 20.137-146 -- Bombay, February 24, 1971:

So that is not the ultimate goal of a devotee's life. A devotee's ultimate goal of life: how he becomes, I mean to say, a lover of the Supreme Lord. The example are the gopīs, or the inhabitants of Vṛndāvana. They had no other desire. They simply wanted to love Kṛṣṇa. They wanted to see Kṛṣṇa very happy. That feeling of happiness, that thinking of Kṛṣṇa, that is the highest perfection of life. Always, constantly thinking of Kṛṣṇa. That was their happiness. They did not try to derive any material happiness by loving Kṛṣṇa. There was no such thing. That is pure love.

Sri Isopanisad Lectures

"From God's side, He may do whatever He likes. I don't want anything in exchange." That is love.

Sri Isopanisad, Mantra 1 -- Los Angeles, May 3, 1970:

That is taught by Caitanya Mahāprabhu, that "Whatever You do..." Āśliṣya vā pada-ratāṁ pinaṣṭu mām (CC Antya 20.47). "Either You trample me under Your feet or You embrace me... What You like. You make me brokenhearted by not seeing You—that doesn't matter. Still You are my worshipable Lord." That is love. "From God's side, He may do whatever He likes. I don't want anything in exchange." That is love. That sort of love Kṛṣṇa wants. Therefore He was so much fond of the gopīs. In the gopīs' love there was no question of business propaganda—"Give me this, then I love You." (chuckles) No. That is pure love. That is unalloyed love.

Festival Lectures

Love cannot be accepted unless it is reposed in Kṛṣṇa. That is love.

Ratha-yatra -- Los Angeles, July 1, 1971:

So we should discriminate between lust and love. Love cannot be accepted unless it is reposed in Kṛṣṇa. That is love. And all other, everything, that is lust. It appears to be similar, but love and lust, there is so much difference of value. Just like gold and iron. Gold and iron. Real love is gold, and the so-called love, or lust, is iron. How you can evaluate gold and iron on the same level? It is not possible. So you have to learn real love. That is how to love Kṛṣṇa. Our whole process is training people how to love Kṛṣṇa.

Love is there, only possible, when it is diverted towards Kṛṣṇa. That is love.

His Divine Grace Srila Bhaktisiddhanta Sarasvati Gosvami Prabhupada's Disappearance Day, Lecture -- Hyderabad, December 10, 1976:

When this sense gratification will be turned towards Kṛṣṇa, then our life is successful. Just like gopīs. Apparently it appears that gopīs, they were attracted by young boy, Kṛṣṇa, and for their sense gratification they made friendship with Kṛṣṇa. No. That is not the fact. The fact is that gopīs used to dress themselves nicely because by seeing them, Kṛṣṇa will be satisfied, not that for their sense gratification. Generally a girl dresses also to attract the attention of the boy. So the same thing is there but it is Kṛṣṇa's sense gratification, not the gopīs'. The gopīs did not want anything. But Kṛṣṇa will be satisifed. That is the difference between lust and love. Love is there, only possible, when it is diverted towards Kṛṣṇa. That is love. And beyond that... Not beyond that... Below that, everything is lust.

What is that special eyes? That is love of God, that's all.

Six Gosvamis Lecture, Sri Sri Sad-govamy-astaka -- Los Angeles, November 18, 1968:

One has to anoint the eyes with love of God. Then he can see. Premāñjana-cchurita-bhakti-vilocanena santaḥ sadaiva hṛdayeṣu vilokayanti. Santaḥ, saintly person. Sant. Just like your San Francisco, the Sant (Saint) is Sanskrit word, santaḥ. The saint word is Sanskrit word. Santaḥ sadaiva hṛdayeṣu vilokayanti. Those who are saints, sants, they always see God within and without. They have got eyes to see. What is that special eyes? That is love of God, that's all.

Arrival Addresses and Talks

They do not want in exchange from Kṛṣṇa anything. That is pure love.

Arrival Lecture -- Gainesville, July 29, 1971:

So devotees, they want to give service only. They do not want in exchange from Kṛṣṇa anything. That is pure love. Caitanya Mahāprabhu was teaching like that. Caitanya Mahāprabhu says, na dhanaṁ na janaṁ na sundarīṁ kavitāṁ vā jagad-īśa kāmaye: (Cc. Antya 20.29, Śikṣāṣṭaka 4) "My dear Lord, I do not want from You any amount of riches, dhanam; janam, any number of followers." Na dhanaṁ na janaṁ na sundarīṁ kavitād, "not very nice, beautiful, attractive wife. I do not want all these things." Because materially we want all these things. All these people are struggling very hard. What for? For riches. "Money, money. Where is money? Where is money?"

But the Kṛṣṇa conscious person will never kill an animal or give trouble to animal even. But that is universal love.

Arrival Lecture -- Gainesville, July 29, 1971:

Just like Kṛṣṇa conscious person, because he loves God, he loves the animals also. He loves birds, beasts, everyone. But so-called humanitarian love means they're loving some human being, but the animals are being killed. Why they do not love the animals? Because imperfect. But the Kṛṣṇa conscious person will never kill an animal or give trouble to animal even. But that is universal love. If you love only your brother or sister, that is not universal love. Universal love means you love everyone. That universal love can be developed by Kṛṣṇa consciousness, not by otherwise.

Initiation Lectures

But when you go to church without any cause, that is real love.

Initiations -- San Diego, June 30, 1972:

Just like in Christian church they go. There is cause: "God, give us our daily bread." The cause is bread. "Therefore I have come to church." But when you go to church without any cause, that is real love. "God will give me bread; therefore, let me go to church," this is also nice, but this motivated faith may be lost. If we approach God for some material benefit, for personal sense gratification, that may break at any time. So that is not real love. Real love is without cause.

General Lectures

That is not love of God. That is love of bread.

Lecture with Allen Ginsberg at Ohio State University -- Columbus, May 12, 1969:

But if by discharging your occupational duty you do not develop your eagerness to understand what is God and what is love of God," then, Bhāgavata says, "it is simply laboring and wasting time." That is the test. And why we should try to increase our love of God? That is also explained: ahaituky apratihatā yayātmā suprasīdati. Ahaitukī, without any cause. We should love God without any cause. Just like we go to temple, church, with a motive. We go there: "O God, give us our daily bread. I have come to You for my bread." That is not love of God. That is love of bread.

Philosophy Discussions

They do not want any return from Kṛṣṇa. That is real love.

Philosophy Discussion on Soren Aabye Kierkegaard:

Prabhupāda: Love means the parties, they will not think of his own sense gratification but the sense gratification of the beloved. That is pure love. That is not possible in the material world, but we see the example of love in the picture of Vṛndāvana. In the Vṛndāvana village, everyone—man, animals and fruits, flowers, water, everything—they are only for loving Kṛṣṇa. They do not want any return from Kṛṣṇa. That is real love.

There are five different relationships: śānta, dāsya, sākhya, vātsalya, mādhurya—that is real love.

Philosophy Discussion on Soren Aabye Kierkegaard:

Prabhupāda: If one loves God with some motive, that is material love. Pure love is simply to satisfy the desires of the Supreme Personality of Godhead. Therefore in the material world the love, word "love," is misused. The propensity of lusty desires is going on as love. Real love is only with God—individually, collectively, anyway. And that Kṛṣṇa, the Supreme Personality of Godhead, He is the supreme object of love, either by adoration or by serving or making friendship with Him, or loving Him as child, or loving Him as beloved—there are five different relationships: śānta, dāsya, sākhya, vātsalya, mādhurya—that is real love.

That is real love. Patitānāṁ pāvanebhyo.

Philosophy Discussion on Arthur Schopenhauer:

Prabhupāda: Actually we say actually everyone is suffering. Anyone who is under the condition of material nature, he is suffering. That is real love. Patitānāṁ pāvanebhyo. Vaiṣṇava is described as the deliverer of all the fallen souls. Patitānāṁ pāvanebhyo vaiṣṇavebhyo namo namaḥ.

Purports to Songs

To love means to love Kṛṣṇa. So that is wanted. That is spiritual love.

Purport to Gaura Pahu -- Los Angeles, January 10, 1969:

Prabhupāda: Spiritual life means to develop real love. The... Everyone says love. There are so many signboards, so many papers, "love, love." But there is no love. This is illusion. It is all lust. Love for intoxication, love for sex, love for this... This is going on. So actual love means... Love, this word, can be applicable only with Kṛṣṇa, with God. Because we are created for that purpose. To love means to love Kṛṣṇa. So that is wanted. That is spiritual love.

"A moment is seeming to Me a millenium, hundreds and millions of years' separation." That is love.

Purport to Parama Koruna -- Atlanta, February 28, 1975:

Govinda-viraheṇa: "Being separated from Govinda, God, my life is vacant." This is required. It doesn't matter whether you follow Christianity or Hinduism or Muslimism. Whether you are feeling vacancy, everything vacant without Kṛṣṇa, without God—that is the test. Yugāyitaṁ nimeṣeṇa. Every moment... Because one who is feeling separation from the Lord, he is feeling also, "When I shall see Him?" So this anxiety, Caitanya Mahāprabhu, yugāyitaṁ nimeṣeṇa: "A moment is seeming to Me a millenium, hundreds and millions of years' separation." That is love. If you love somebody and if you... Of course, in the material world, this love is not possible. There is no love in the material world. It is all lust. So love means loving God. That is love.

1968 Conversations and Morning Walks

But actual love is without any consideration, what He is or what He isn't. That is real love.

Questions and Answers -- September 6, 1968, New York:

Prabhupāda: But actual love is without any consideration, what He is or what He isn't. That is real love. That is the perfectional stage of love, without inquiring how great He is or what He is. But for the neophytes it is necessary to know about Kṛṣṇa. Because we have no love, so if we understand that Kṛṣṇa is so great, then gradually we can love.

And those who are advanced devotees, they do not want to see whether Kṛṣṇa is great or small. They simply love Him. That's all. That is pure love.

Questions and Answers -- September 6, 1968, New York:

Prabhupāda: Just like Kṛṣṇa is explaining in Bhagavad-gītā that "I am this amongst the trees. I am this. I am this planet. Amongst this, I am this. I am this." So just to impress upon the neophyte devotees about the greatness... And those who are advanced devotees, they do not want to see whether Kṛṣṇa is great or small. They simply love Him. That's all. That is pure love. In Vṛndāvana, at least these gopīs, they never saw Kṛṣṇa's any jugglery or any greatness. But they still love, pure love.

That is pure love. Pure love means anyābhilāśitā-śūnyaṁ jñāna-karmādy-anāvṛtam (Brs. 1.1.11). There is no question of knowledge.

Questions and Answers -- September 6, 1968, New York:

Prabhupāda: That is pure love. Pure love means anyābhilāśitā-śūnyaṁ jñāna-karmādy-anāvṛtam (Brs. 1.1.11). There is no question of knowledge. What these gopīs...? They were damsels, cowherds girls. They had no study of Vedānta or anything knowledge. Simply ordinary village girls. How they attained such love for Kṛṣṇa? That is not ordinary thing. So it is not a thing that one should attain the transcendental loving platform of Kṛṣṇa by studying. No. vinā mahat-pāda-rajo 'bhiṣekam. It can be achieved by the grace of Kṛṣṇa or by the grace of Kṛṣṇa's devotees. It is not that because one is very learned, he will become Kṛṣṇa conscious. Or because one is rich, therefore he will become Kṛṣṇa conscious, or because one is great mystic, therefore he will. No.

1969 Conversations and Morning Walks

Love of Kṛṣṇa cannot be stopped by any material reason. That is love. Nobody can say that "For this reason I could not love Kṛṣṇa."

Conversation Including Srimad-Bhagavatam 1.2.1-34 Recitation & Explanation -- April 1, 1969, San Francisco:

Prabhupāda: This is love. This is material, crude. Ahaitukī apratihatā. Apratihatā means that business, "I love Kṛṣṇa," cannot be stopped. "I could not love Kṛṣṇa because I was busy in doing this thing or that thing, or because..." So many reason we can put forward. No. Love of Kṛṣṇa cannot be stopped by any material reason. That is love. Nobody can say that "For this reason I could not love Kṛṣṇa." There is no reason. There is no impediment for anyone. Any circumstances. So any religious principle which helps a person to love Kṛṣṇa and God, in that way, without any reason, without any impediment... Just like flow of the river. There is no impediment in this world which can stop the flow of the river. Or the waves of the Pacific Ocean.

1971 Conversations and Morning Walks

So that is love of God. He (Lord Jesus Christ) sacrificed everything.

Room Conversation -- August 14, 1971, London:

Prabhupāda: Just like Lord Jesus Christ. He never advised to, for economic development, for industrial development, or this and that. So many things. He sacrificed everything for God. That is one test, that "Here is a lover of God." He was punished that "You, you stop this preaching," but he did not. So that is love of God. He sacrificed everything. That is love of God. So the ideal is Lord Jesus Christ, and the follower must be, at least to some extent, to that point.

1972 Conversations and Morning Walks

The Kṛṣṇa prema, love of Kṛṣṇa, is within everyone. That love is being expressed in so many ways. Actually that is love for Kṛṣṇa.

Conversation with Bajaj and Bhusan -- September 11, 1972, Arlington, Texas, At Their Home:

Prabhupāda: The Kṛṣṇa prema, love of Kṛṣṇa, is within everyone. That love is being expressed in so many ways. Actually that is love for Kṛṣṇa. So when one invokes that love in proper condition, then he loves Kṛṣṇa and loves everyone. Here the so-called love is for some purpose. Just like we are... I have come to this country. My purpose is not to get some money from them. Because I think, "My Guru Mahārāja ordered that 'You go to the Western countries,' " so I have come to the Western countries to give them Kṛṣṇa. And because they, everyone has Kṛṣṇa prema, they are accepting it.

1973 Conversations and Morning Walks

Similarly, the hiṁsā, so-called hiṁsā, when it is directed by Kṛṣṇa, that is not hiṁsā. That is love.

Room Conversation with Reporter from Researchers Magazine -- July 24, 1973, London:

Prabhupāda: Just like father gives a slap.

Reporter: Yeah, it is not hiṁsā.

Prabhupāda: It is not hiṁsā.

Reporter: Yeah.

Prabhupāda: Similarly, the hiṁsā, so-called hiṁsā, when it is directed by Kṛṣṇa, that is not hiṁsā. That is love.

Reporter: Yeah. But when it is not directed by Kṛṣṇa...

Prabhupāda: Then it is hiṁsā.

Reporter: Yeah. Then it is hiṁsā. And I am against that hiṁsā which is not directed by Kṛṣṇa.

Prabhupāda: Yeah, that's all right, that's all right.

Reporter: (laughs) Yes. And especially today in the society we are all living in, nuclear age where all the power of destruction in the hands of those who are not devotees of Kṛṣṇa is...

Prabhupāda: That is hiṁsā.

If I give you something without any motive, that is pure love.

Room Conversation -- September 19, 1973, Bombay:

Prabhupāda: No, no profit making, no business that "I give you something. I must have something from you." No, no. Love means without any desire, anyābhilāṣitā-śūnyam (Brs. 1.1.11), without any motive. That is pure love. If I give you something without any motive, that is pure love.

1974 Conversations and Morning Walks

If you love your children to make them Kṛṣṇa conscious, then produce hundreds of children and make them. That is love of Kṛṣṇa.

Morning Walk -- January 11, 1974, Los Angeles:

Prabhupāda: So there is love of Kṛṣṇa. Otherwise why what is the business, I have come to you? I have no business. Because I love Kṛṣṇa, I want to see all, everybody in the world to become Kṛṣṇa conscious. Otherwise why in this old age we are trying so much? Similarly, if you love your children to make them Kṛṣṇa conscious, then produce hundreds of children and make them. That is love of Kṛṣṇa. And if you make them cats and dogs, then one children producing is also sinful. That is also sinful. But if you can make them Kṛṣṇa conscious, then produce hundreds of children. That is Kṛṣṇa's love.

If you can make (your children Kṛṣṇa conscious), that is love of Kṛṣṇa.

Morning Walk -- January 11, 1974, Los Angeles:

Prabhupāda: Death cannot be avoided unless one becomes Kṛṣṇa conscious. So if you cannot make your children Kṛṣṇa conscious and stop their death, birth and death process, then don't become a father. This is the injunction. And if you can actually do that, then become father of hundreds children. This is the condition. If you cannot make your children... If you can make, that is love of Kṛṣṇa. Because unless you love Kṛṣṇa, why you should be interested to make others Kṛṣṇa conscious? Let them go to hell. Why you should be so much working hard to make them Kṛṣṇa conscious? Unless you love Kṛṣṇa? This is the sign of love.

Prabhupāda: Yes, that is love. Just like you are being controlled by me. There is no force.

Morning Walk -- January 18, 1974, Hawaii:

Prabhupāda: But love, there is no love when there is force.

Bali-mardana: No, but by Kṛṣṇa.

Prabhupāda: Yes, that is love. Just like you are being controlled by me. There is no force. Voluntarily, out of love... I am not paying you. Still, if I say something, immediately you do. Why? There is love. That's all.

That is love. So that is śravaṇaṁ. If one has love for God, he must hear about God.

Morning Walk -- April 12, 1974, Bombay:

Prabhupāda: That is love. So that is śravaṇaṁ. If one has love for God, he must hear about God. That is purpose, śravaṇaṁ. And if he has heard about God, then he must chant also. He should, I mean to say, preach to others, "Oh, God is like this, God is like that, God is so beautiful, He does like this, He does like that." That is kīrtana. Śravaṇaṁ kīrtanaṁ. Smaraṇam. Smaraṇam means always remembering. Without śravaṇaṁ kīrtanaṁ... Just like this chanting. When I say Hare Kṛṣṇa, immediately I remember Kṛṣṇa, Kṛṣṇa's form, Kṛṣṇa's pastimes, Kṛṣṇa's, everything of Kṛṣṇa, automatically, His quality, His beauty.

Obedience means without argument accepted. That is obedience. That is love.

Morning Walk -- April 22, 1974, Hyderabad:

But God says that "Thou shalt not kill." You cannot argue. This is the first theory... Suppose if I say something to you, order, you cannot argue. That is not obedience. Obedience means without argument accepted. That is obedience. That is love.

That is pure love, that... Why you become anxious for our children? Because there is love.

Morning Walk Excerpts -- May 2, 1974, Bombay:

Satsvarūpa: Prabhupāda, we are only neophytes. How we can know if our anxiety is still material when we feel anxiety in devotional service?

Prabhupāda: No, no. If you feel anxiety for Kṛṣṇa, then it is not material. That anxiety is not... That is love. That is pure love, that... Why you become anxious for our children? Because there is love. So whole scheme is that you have to transfer your attachment to Kṛṣṇa.

1975 Conversations and Morning Walks

Prabhupāda: "Don't do wrong." That is love.

Room Conversation with Jesuit -- May 19, 1975, Melbourne:

Prabhupāda: But God knows everyone.

Jesuit: And loves everybody.

Prabhupāda: Yes.

Jesuit: Would you say that He loves the person that is doing wrong?

Prabhupāda: Yes.

Jesuit: Still.

Prabhupāda: Therefore He comes...

Jesuit: To save.

Prabhupāda: "Don't do wrong." That is love.

You will be not interested even to kill even an ant. That is real love.

Garden Conversation with Professors -- June 24, 1975, Los Angeles:

Prabhupāda: So you may love humanity, but because you do not love Kṛṣṇa, therefore you do not love the cows; you send them to slaughterhouse. So your love will remain defective. It will never be complete. And if you love Kṛṣṇa, then you will love even the small ant. You will be not interested even to kill even an ant. That is real love.

Why unnecessarily one should be killed? That is love.

Garden Conversation with Professors -- June 24, 1975, Los Angeles:

Prabhupāda: Oh, that... We are not... Chanting... We are also working. It is not that we are simply sitting down and chanting. Because we are chanting, therefore we are loving everyone. That is a fact. These Hare Kṛṣṇa chanters, they will never agree to kill any animal, even a plant, because they know everything is part and parcel of God. Why unnecessarily one should be killed? That is love.

When you wash the shoes of your son, that is love, that is not a shoe washer.

Morning Walk -- December 23, 1975, Bombay:

Prabhupāda: No, it will be, there will be no more material duty. When you wash the shoes of your son, that is love, that is not a shoe washer; you don't remain a shoe washer. You remain in love with your child. Hm? A mother takes care of the child, washes, when he passes stool, that does not mean she becomes maṭharāṇī (sweeper woman). Maṭharāṇī is material. But when the mother out of love washes the child, she is not maṭharāṇī, she is Rādhārāṇī. (everyone laughs) And if you conclude, "Ah, she is washing the stool of the son. She is maṭharānī," that is your mistake. She remains Rādhārāṇī. Just like Mother Yaśodā is binding Kṛṣṇa, that does not mean that His supremacy is lost. The Mother Yaśodā is binding; He still remains the supreme. Therefore Mother Yaśodā became exhausted to try to bind Him.

1976 Conversations and Morning Walks

When we worship the Deity, here is God. Just offer Him flower. Just offer Him dress. That is love.

Room Conversation -- April 23, 1976, Melbourne:

Prabhupāda: Our Kṛṣṇa consciousness movement means know how to glorify God, not theoretical-practical. Here is practically example. Everyone drinks water, and while drinking water he can glorify thousand times. That we are teaching. Prabhāsmi śaśi-sūryayoḥ. As soon as you see sunlight, "Oh, we are suffering for want of sunlight. Here is God's glory. He has sent the sunlight." This is practical. So one must know how to glorify God practically. Then his life is successful. God is always glorious. There is no doubt about it. But for us, how to glorify God.... Similarly, when we worship the Deity, here is God. Just offer Him flower. Just offer Him dress. That is love.

That is not play, that is real love.

Interview with Professors O'Connell, Motilal and Shivaram -- June 18, 1976, Toronto:

Prof. O'Connell: The human children often play with their fathers. Is playfulness the proper attitude for...

Prabhupāda: No, no. That is not play, that is real love. Just like father sometimes becomes a horse, and the child rides over, and father enjoys. There is a story about Prime Minister Gladstone. He was prime minister, so many people come to him. So one man came and the doorman said, "He is now busy. Wait." So he was waiting for one hour. Then he became impatient; he wanted to see what this gentleman is doing. So he saw that he has become a horse, and his grandchild is driving him. So why the prime minister had become a horse to take back his grandchild on the back and enjoy? Is it a horse? This is out of love, enjoying. He was not wasting time. The other visitors were waiting. This is love. So to revive that natural life is the opportunity in human life.

That is love. These things can be done only out of love.

Arrival Comments in Car to Temple -- July 9, 1976, New York:

Rāmeśvara: It reminded me that time when the Press devotees stayed up all the time to get those Caitanya-caritāmṛta volumes. The same spirit. They just stopped eating and sleeping.

Prabhupāda: That is love. These things can be done only out of love.

Rāmeśvara: There were some hired carpenters and painters, and their last day of working was, I think, Wednesday. So yesterday and this morning they came in voluntarily, they stayed up the whole night without sleep, and they continued working.

A little love for God can save you from the greatest danger of life. That is real love.

Evening Darsana -- July 13, 1976, New York:

Prabhupāda: Real love can be achieved when it is exchanged with Kṛṣṇa or God. Premā pum-artho mahān, that is the recommendation given by Caitanya Mahāprabhu. That is the highest (indistinct) when we come on the loving platform with God, then we are satisfied. Big, big political leaders in our country like Mahatma Gandhi, he loved his country so much. But the result was that he was killed by his own men, by his country men. But this is not possible when the love is exchanged between God. Kaunteya pratijānīhi na me bhaktaḥ praṇaśyati (BG 9.31), a little love for God can save you from the greatest danger of life. That is real love. So if you love Kṛṣṇa, then you can love with everyone. Just like we are spreading this Kṛṣṇa consciousness movement. It is out of love for Kṛṣṇa.

You shall not expect anything in return. That is real love.

Evening Darsana -- July 13, 1976, New York:

Prabhupāda: You shall not expect anything in return. That is real love. Just like this mother is loving child, expecting anything—no, not expecting any return. But she still she gives service. So that is as a little sample of pure love. But here also some... When the child is grown up, if the child is not obedient, the mother practically withdraws love. But in the spiritual world, unconditionally love is there. As it is explained, āśliṣya vā pāda-ratāṁ pinaṣṭu mām. Marma-hatām: (CC Antya 20.47) whatever you do, I don't mind that but still I love you. That is pure love.

Just like Mother Yaśodā is loving Kṛṣṇa. Nanda Mahārāja is loving Kṛṣṇa. That is pure love.

Evening Darsana -- July 13, 1976, New York:

Guest (1): As a mother loves the child in pure love, does that help her to also find the pure love in the spiritual world?

Prabhupāda: Oh, yes. Just like Mother Yaśodā is loving Kṛṣṇa. Nanda Mahārāja is loving Kṛṣṇa. That is pure love.

They have done out of love for their subject matter, not for payment. That is love.

Interview with Newsday Newspaper -- July 14, 1976, New York:

Rāmeśvara: See, our men who distribute these books, they do not receive salary.

Bali-mardana: It's like welfare work.

Prabhupāda: That is the sign of love. That is in material field also. There are so many philosophers, scientists and artists, they have done out of love for their subject matter, not for payment. That is love.

Whole day he was engaged to serve God, that is love.

Evening Darsana -- August 9, 1976, Tehran:

Prabhupāda: So, whole day you were engaged?

Atreya Ṛṣi: Kṛṣṇa's mercy, Śrīla Prabhupāda.

Prabhupāda: That's nice. Here is love of God. Whole day he was engaged to serve God, that is love.

1977 Conversations and Morning Walks

"Still, you are My Lord." That is love.

Conversation on Train to Allahabad -- January 11, 1977, India:

Prabhupāda: "Still, you are My Lord." That is love. "My love is conditional. If you do to my liking, then I love you"—that is not love. That is not love; that is business. That business is going on under the name of love. A man and woman—"If you have got pocket filled up with money, I love you. If you have got beauty, then I love you." That is not love. That is lust! They do not know what is love.

Caitanya Mahāprabhu was simply crying. That is love. So that they do not understand, how crying can be pleasure.

Room Conversation -- July 19, 1977, Vrndavana:

Prabhupāda: This is the simple understanding of Māyāvāda. As soon as there is crying, they say, "Oh, it is māyā. No crying." Nirviśeṣa-vādī. Crying is a great transcendental pleasure. That they cannot understand, the poor fund of knowledge. Caitanya Mahāprabhu was simply crying. That is love. So that they do not understand, how crying can be pleasure. That is Māyāvāda. All right.

1971 Correspondence

It is our duty to offer the very best to Krishna and the Spiritual Master. That is reciprocal love.

Letter to Satsvarupa -- Brooklyn 27 July, 1971:

The arrangement you have made in Boston for me was very nice. There is no need of nice apartment. A sannyasi shouldn't live in a very nice place but because your country is so much opulent, even a poor man is offered a nice place. So whatever is offered in devotion and love is all right. It is our duty to offer the very best to Krishna and the Spiritual Master. That is reciprocal love.