Serving Money - Prabhupada 0303

680911 - Lecture BG 07.02 - San Francisco

Suppose if I am serving somebody as my boss, actually I am not serving his person; I am serving his money.

If he says: "Tomorrow you have to work free. You are getting twenty dollars a day now. Tomorrow I have no money. You will have to work free," "Ah, no, no, sir. I'm not coming. Because I am not serving you, I am serving your money." So actually we are serving money. Any why you are serving money? Because with the money we can satisfy our senses. Without money, we cannot satisfy our informidable senses. If I want to drink, if I want to enjoy such and such things, then I require money. Therefore ultimately I am serving my senses.

Therefore Kṛṣṇa is called Govinda. We ultimately want our sense satisfaction, and go means senses. Here is the person, Supreme Personality of Godhead. If you serve Kṛṣṇa, then your senses become satisfied. Therefore His name is Govinda.