Go to Vanipedia | Go to Vanisource | Go to Vanimedia


Vaniquotes - the compiled essence of Vedic knowledge


Popular (Letters)

Correspondence

1947 to 1965 Correspondence

Letter to Sardar Patel -- Calcutta 28 February, 1949:

1. In the midst of his multifarious duties, Gandhiji never missed to attend to his ramdhun kirtana meeting. This is one of the soundest method for the culture of devotion to God. In the opinion of Srimad-Bhagavatam, one who is imbibed with the devotion of Godhead is also endowed with all the good qualities of the gods. But one who is not a devotee of Godhead, has not any value for his good qualities because he utilizes his so called good qualities for ulterior purposes. As such the easy way to raise the moral standard of people in general, is to make this sankirtana movement more popular all over the world by philosophical discourses based on reasoning and moral and ethical codes. The Vaisnava acaryas especially Lord Caitanya and his six Gosvami disciples give us ample opportunity and scope for this work. Lord Caitanya first inaugurated the sankirtana or randhun movement and the later Gosvamis supported it by scholarly philosophical synthesis. The six sandarbhas by Srila Jiva Goswami are marvelous in this respect.

Letter to Gandhi Memorial Fund -- Calcutta 5 July, 1949:

I beg to suggest most humbly to your board that Gandhiji, minus his spiritual activities, is an ordinary politician. But actually he was a saint amongst the statesmen and his basic principle was to overhaul the very foundation of present civilization by the novel philosophy of satyagraha and nonviolence. The Congress institution is already in the waning for neglecting Gandhiji's spiritual movement which was the main pillar of his universal popularity. By claiming the Indian state as secular we should not sacrifice Gandhiji's spiritual movement which is different from communal religiosity. This fact is corroborated by such personalities as Sri Aurobindo and Dr. Radhakrishnan. You may do everything for commemorating his memory living but if you do not accelerate his spiritual movement, his memory will be soon as dead as has been the lot of other politicians.

Letter to Gosvami Maharaja -- New Delhi 5 October, 1955:

I wish to see this paper just to the standard of "Illustrated Weekly" with numerous pictures in order to make it a very popular literature and for this I wish to move myself to secure subscribers as well as advertisers. I wish to visit good businessmen, insurance companies and Govt. officers in this connection. But I have no proper dress at all. I want two set of good dresses in order to take up this reponsibility and I shall be glad to have you decision on this matter. It is my heart's desire that this paper is improved to the highest elevation.

Letter to Jawaharlal Nehru -- Bombay 4 August, 1958:

My humble advice to you, as I am your old friend from Allahabad, is that you should now take leave form you present responsibility of Prime ministership and as you are a popular gentleman of the world you can just engage the rest of your most valuable life in this organized spiritual movement to achieve the aim of your life which is yet to be known by the __ the world. By pushing on this authorized spiritual movement you can make a real adjustment of the western material science combined with Indian way of spiritual realization.

Letter to Tirtha Maharaja -- New York 8 November, 1965:

If I am successful to start a centre in New york, then my next attempt will be start one in California and Montreal where there are many Indians also. There is ample scope for working but unfortunately we have simply wasted time by quarreling with one another while the Ramakrishna Mission with misrepresentation have made their position all over the world. Although they are not so popular in these foreign countries they have made a great propaganda only and as a result of such propaganda they are very prosperous in India while the Gaudiya Math people are starving. We should now come to our senses. If possible join with our other godbrothers and let us make an effort combinedly to preach the cult of Gaura Hari in every cities and villages of the western countries.

1966 Correspondence

Letter to Sir Padampat Singhania -- New York 20 January, 1966:

The house has to be nicely decorated for attracting men and philosophical topics on the basis of the Bhagavatam Philosophy has to be preached for the learned scholars and high grade men. As we get popularity so can get local sympathy for the temple also. And it will be built up step by step and I am sure they will be very glad to receive the message and the training as well if not by all but some of them.

The owner of the house is prepared to accept the following terms as I have talked with them. Immediately 20,000 dollars cash and the balance by suitable arrangement of mortgage with 6% interest on the amount I think we may pay him cash outright and reduce the price as far as possible.

1967 Correspondence

Letter to Rayarama -- San Francisco 30 January, 1967:

I am in due receipt of your letter of the 26th instant. The service proposal is very nice and I approve of your acceptance this job. Not only your income will be a great help to the society but also it will be a great opportunity for learning how to organize our magazine Back to Godhead. This Back to Godhead will always remain the backbone of the society because more the magazine is popular the more society becomes popular. So your ambition should always be how to improve the quality of the paper so that it may be read by all respectable persons. In future we may have one French edition of this paper. If our Back to Godhead goes on nicely then we can have our all publications without waiting for any other publishers.

Letter to Rupanuga -- San Francisco 11 February, 1967:

Tomorrow we are going to see Dr. Haridasa Chowdhury one Calcutta man who has a similar institution under the name of Self Realization Organization of San Francisco. An American gentleman Kriyananda (J. Donald Walters) will take me there by engagement. And in the evening tomorrow a couple will be married and two students will initiated prior to their marriage. And the same Kirtana function will be performed at California college on the 14th instant Tuesday. I think our popularity in this part of the country is increasing. I think in New York also you should arrange for such Kirtana programs in different churches and societies on off days like Tuesday, Thursday, Saturdays. Wherever we get opportunities we must perform such Kirtana.

Letter to Brahmananda -- San Francisco 18 February, 1967:

Now next proposal is that why don't you arrange for Kirtana and lectures by me in every school, college, clubs, association, etc in New York. Now we have "Mrdangas" and cymbals. Let us organize a Kirtana party both at New York and at San Francisco and on our off days at least twice in a week let us have our Kirtana outside. Here the students are arranging another dance meeting like the one they did on the 29th January and they are expecting good collection. Even there is no good collection, by outdoor Kirtana and lectures we shall at least be popular to everyone and automatically we shall be successful in raising fund. The other day we had a very nice meeting in the California State College it was grand successful. They are going to arrange again like that in Berkeley college where they are expecting three thousand audience. I am enclosing herewith a copy of the letter received from Himalayan Academy. See how they are appreciating our method of peace movement. So in this way we have to forward our cause. No business man will come forward to help us on utopian schemes as contemplated by Mr. Payne. We have to try for ourselves. So the summary is to obtain a hire purchase sale-contract from Mr. Taylor and popularize our movement by outdoor engagements as many as possible.

Letter to Mukunda -- New York 5 May, 1967:

You have done right by attaching a lace on the mrdanga just to make it convenient playing while dancing. I request you to get more mrdangas, of course the first consignment of mrdangas and the cymbals I sent money from my personal book account but if you want more mrdangas you will have to arrange to pay. A first class mrdanga available in India is about ten dollars. I think you should get at least 4 mrdangas and teach, so that other students also can play on it, so if there are 3 or 4 mrdangas played at the park and there are about 20 pairs of cymbals then the kirtana will be more beautiful. We have to popularize this movement everywhere so if you send me 100 dollars then I can secure for you, one best harmonium and 2 mrdangas and 3 pairs of cymbals. What happened about your preparing the cymbals; if you prepare the cymbals there is possibility of being sold in New York, many pairs—so why don't you do it? But if you are not doing it then you must get it from India. It is very pleasing to hear that you are keeping the temple neat and clean, at the same time you bedeck the temple with flowers.

Letter to Kirtanananda -- New York 5 May, 1967:

I have already written to Janardana about his studies and I have requested him to have his M.A. degree by all means. You will be pleased to know that appreciation of our Back To Godhead and records has come from London and our disciple Dvarakadhisa, Donald Dougherty is arranging to send 100 records, 3 sets of books and Back To Godhead to London. This time they have made a very nice cover of Back To Godhead and the articles and poetry are very nice. I think they will dispatch to you, and you will enjoy them. Think over how to popularize our sankirtana. If we can popularize our publication then it will be very nice propaganda.

Letter to Sumati Morarjee -- New York 27 June, 1967:

Back To Godhead is becoming gradually very popular in this country, and we are improving the quality of the printing etc. by the next issue, which you will shortly receive. The present circulation is ea. 1,500 and I expect it to increase to 5,000 by the next 2-5 months. People in this country are thinking seriously about this Krishna Consciousness idea and I hope very soon Back to Godhead will be a very popular magazine. If you give me some advertisement it will be a great asset to the publication, and we will be glad to print it free of charge.

Letter to Brahmananda -- Calcutta 12 December, 1967:

I am starting tomorrow morning at nine-thirty. By evening reaching Tokyo via Bangkok and Hong Kong. I shall rest 24 hours in Tokyo and on the 14th at night, I am starting for San Francisco. By local time I am reaching San Francisco on the same day, the 14th at 12:45 p.m. by P.A.A. 846. Yesterday I have sent one telegram to this effect, and I hope I shall reach there safely as scheduled. I am so glad to learn that Satyavrata and yourself are trying to get the teachings of Lord Caitanya published. You do not know how pleased I am to hear this news. When one book is published I think I have conquered an empire. So try to publish as many books as possible and that will enhance the beauty and prestige of our society. The Ramakrishna mission has nothing to say substantial but because they have money and have published so many rubbish literatures they have become very cheaply popular. You can just imagine how much powerful our society will become when we have as many substantial literatures published. We should not only publish in English but also in other important languages such as French and German.

Letter to Brahmananda -- San Francisco 21 December, 1967:

Krishna was very kind to me when He sent you to me for cooperating. My hearty thanks for you when you write to say that "Krishna Consciousness is the full perfection of life". Lord Caitanya was eulogized by Rupa Goswami as the latter understood that Lord Caitanya was there to distribute Krishna Consciousness. The only gift for the humanity at large. Lord Caitanya wanted that the message should be distributed in every village and town of the globe. Let us do this service as far as possible in all seriousness. We can not make any compromise with anyone for cheap popularity.

Letter to Satsvarupa -- San Francisco 23 December, 1967:

Regarding Boston and Harvard University Kirtana, I quite appreciate your noble activities. Our Kirtana movement is genuine, and if the unsophisticated students take it seriously, it will be a great achievement. I know that all these Bogus Yogis they are cheating the public, but at the same time your countrymen also want to be cheated. They are cheating the public by words of extravagancy, saying that anyone can meditate even he is a drunkard. These cheap words attract people and these rascals become popular. So we don't want cheap popularity; I was very glad to learn from Gargamuni that Brahmananda refused to place my identification with so many cheater Swamis. We shall always remain distinct from all these cheaters. If we can convert one person in Krishna consciousness, that is our success of life. We don't want too many rascal followers. Let us perform this movement sincerely with faith in Krishna and people will gradually appreciate our service.

1968 Correspondence

Letter to Janardana -- Los Angeles 21 January, 1968:

Regarding Ba'hai philosophy: I have read the pamphlet you sent me, and I find in it that this Ba'hai movement is more or less a humanitarian movement which has no spiritual information. Generally people are attracted by humanitarian movements and Swami Vivekananda was a popular figure of this platform but this humanitarian movement of the material platform is always unsuccessful because one has to counteract the 3 modes of material platform. I do not find any hint in Ba'hai literature where one can surmount the reactions of material qualities. The idea of Ba'hai movement is more graciously presented in our Krishna Consciousness movement.

Letter to Upendra -- Los Angeles 5 February, 1968:

Please note that the other side of this page was appearing in the very popular magazine New Yorker, and even they are chanting Hare Krishna in mockery, still, it doesn't matter. Just so long they are chanting Hare Krishna, that is the success of our mission. The Kazi's men were breaking up the Kirtana parties of the Lord, and in mockery some of them chanted Hare Krishna, and thereafter, their tongues would not stop singing Hare Krishna. Our tongues should be like that, unable to ever stop singing the Glories of the Lord. We practice, and someday it will be like that.

Letter to Janardana -- Los Angeles 7 February, 1968:

Our program for Krishna Consciousness is solid, and backed by most authoritative literature—Bhagavad-gita, and Srimad-Bhagavatam; there is no question of our not being popular to the world. Simply we have to present ourselves in true perspective. We can challenge any rascals of the world but the difficulty is that it is folly to be wise where ignorance is bliss. Maharishi Mahesa has gained so much popularity over Europe or America, means the people of this part of the world are not very much advanced in spiritual science. What is there philosophy in the teachings of Maharishi Mahesa? He is very clever man to collect fund. He is proposing individual mantra which is complete nonsense, and he is charging for mantra and allowing his disciples to enjoy life as they like. So these are all nonsense propaganda proposals, but people are blind in accepting his advice.

Letter to Pradyumna -- Los Angeles 17 February, 1968:

One who thinks the books is the thing is content in this way. But we should learn the secret to open the jar and taste the honey. In this way, if we can simply understand one book, or one sloka, the perfection is there. Lord Caitanya warned about reading too many books, although I see in America this is very popular to get volumes and volumes of books and not understand one. Anyway by sincerely working by carefully executing the instructions of the Spiritual Master, you will be all successful by Krishna's Grace. I am always praying to Krishna for your advancement in Krishna Consciousness, all of you, sincere souls. Hope you are all well.

Letter to Brahmananda -- Los Angeles 26 February, 1968:

I am in due receipt of your letter dated Feb. 24, along with two copies of letters, one from Purusottama das Brahmacari at Vrindaban, another from Teen Activity Center of Kings. This letter from the Activity Center is very hopeful for our Kirtana propaganda. I am very much ambitious for leading a Kirtana party, especially all over your state, and Europe. Hamsaduta is trying to organize this party. If you can move with this Kirtana party, say a batch of 12 to 15 heads, all over the States, as well as Europe, I am sure we will be more popular than the so-called yogi Maharishi Mahesa. I have received another letter from Acyutananda in which it appears that he is not fixed up in staying in India. He is very seriously thinking of coming back, and this is very disappointing. If he comes back then our dream of opening a center in India is not very encouraging, because Kirtanananda came back, Ramanuja has joined with the Buddhist camp, and Acyutananda at the beginning showed very encouraging hopes, but that is gradually vanishing, and he is eager to come back.

Letter to Rayarama -- Montreal 12 June, 1968:

You have seen the old articles about my tendency in this regard, and please try to follow this principle and improve the condition of this paper as you think best. You have got full liberty to make it acceptable to the general public, keeping pace with our principles of Krishna Consciousness. And as I have told you several times that I am awaiting for the day when this paper will take the shape of Life magazine or similar other magazines, in the matter of its popularity. From India this paper has been brought to America, with this hope that American young boys like you will take interest in spreading this sublime gospel of Krishna Consciousness.

Letter to Satsvarupa -- Montreal 13 June, 1968:

Everyone has dormant love for Krishna and we have to give one possible chance to awake it. Miss Rose was taking gradual increased interest in our temple and I think if you flatter her a little more, she will come to Krishna Consciousness platform, and may be a great help to the center. I am so pleased to learn that the new temple location will be very near business district. In business circle there is a popular English saying that you can earn more by sitting in one place than by travelling in many places provided you can sit down in a place with due consideration. Similarly, if actually you have selected a nice place, that place itself will act as advertisement for popularizing our Krishna Consciousness.

Letter to Jadurani -- Montreal 9 July, 1968:

Yesterday there was meeting of the Indians and all of them spoke very highly of your picture. Please try to paint the following pictures in quantity—namely, the "Mohan Madhuri" which you have sent here in Montreal, that is to say, Radha and Krishna with the 8 principal gopis; the Sankirtana picture of Lord Caitanya; and Panca-tattva. These pictures should be popularized in our movement and try to paint them very nicely. I am anxious about you because you are conducting one of the important departments of our activities, namely, painting of pictures and this will make your life successful. Keep yourself always healthy because you have to work so much for Krishna, and whenever you feel some difficulty, you may immediately inform me. This girl, Madhavi Lata, has come here to stay, for some days, and I learned that several girls have come from New York to you; I do not know what they are doing, and I shall be glad to hear from you farther in this matter.

Letter to Sivananda -- San Francisco 14 September, 1968:

I hope our books, Bhagavad-gita, as it is; Teachings of Lord Caitanya, and Srimad-Bhagavatam will in the near future be translated into German language and distributed to the noble nation of Germany. You may not think for the time being of any other branch, at least for the coming one year. And as soon as Krishna das and Uttama Sloka go there, please make combined effort to popularize this Krishna Consciousness movement in that country. They will take with them a mrdanga drum. And I understand that in Germany they make very nice harmoniums. Please take information of them and let me know immediately, otherwise, Krishna das will take a harmonium from here, along with mrdanga. This Krishna Consciousness movement through music, philosophy, spiritual culture, and personal behavior culminating in ideal character of the devotees. All these heavenly contributions combined together will certainly bring about a major change in the life of Western people.

Letter to Brahmananda -- Los Angeles 16 November, 1968:

Regarding RamaKrishna's book reviewing, I am not very much in favor of this unnecessary publicity to a person whom we do not like. We know that this institution is a bogus humbug only without any substance, and why should we bring them in prominence by criticizing them. They are not very much popular in America. They are working for the last 75 or 80 years in this country, since 1893, but I think our ISKCON institution is better known in your country than the RamaKrishna missionary activities. If you actually make progress in the constructive program of our Krishna Consciousness movement very soon we shall surpass all nonsensical activities, including RamaKrishna mission, Yogananda asrama, or so many yoga societies. Simply we have to push on the Sankirtana party and organize them nicely. And increase the sale of our Back To Godhead.

Letter to Rayarama -- Los Angeles 19 November, 1968:

Our propaganda is different, to make people Krishna Conscious, which automatically makes them sympathetic against any kind of animal slaughter. According to Srimad-Bhagavatam, one living entity subsists on the life of other living entities, either vegetarian or non-vegetarian. But we are neither of them. We are not vegetarian nor non-vegetarian. We are transcendental. We are concerned with Krishna Prasadam. Try to popularize Krishna Prasadam as you have already done. People will naturally become vegetarian without any ghastly propaganda. The pictures of a mahajana or similar pictures for propagating the Bhagavata conclusion should be our objective. Other pictures, there are so many subject matters, just like we follow 4 principles, say for example, illicit sex life, we can publish so many pictures of illicit sex life, but that will not advance our cause. Similarly we may make propaganda against animal slaughter, but that will not advance our real cause.

Letter to Hayagriva -- Los Angeles 23 November, 1968:

Regarding your question as to obtain a house or a storefront for holding kirtanas, I think that you may use your own good discretion as to which will be most effective in popularizing Krishna Consciousness in Ohio.

Now that you will be coming to visit me soon, we shall discuss your plans of marriage. I think this is a good idea and you will require a wife who is an expert typist to be your secretary. Such a wife with good typing ability will be a great asset in your writing activities. So when you arrive we can discuss this further.

Letter to Gurudasa -- Los Angeles 1 December, 1968:

Your idea of arranging meeting with all of the influential people who are interested in your activities is excellent suggestion and may prove very good results. So certainly Krishna is guiding you in your thoughts and activities. This is very nice, and all very encouraging to me. As you may have heard, our Bhagavad-gita As It Is is now published and can be ordered from the New York temple by writing to Brahmananda. Please try to popularize this book throughout England as much as possible. Because if these books are read, there is no doubt that many sincere souls shall be attracted and will join you in your work for Krishna. So please try for selling these books, it shall be considered as the greatest service.

Letter to Hamsaduta -- Los Angeles 12 December, 1968:

You have expressed some new ideas to improve BTG of the English Back To Godhead, but I think that there is no need to interrupt their way of thinking. Now you have a chance for your own edition so do it nicely and according to your own ideas. You are artist, so you have facilities to make a very nice edition to sell to the French public. Since in Montreal 75% of the populace are speaking French I think you have very good chance to popularize and improve this magazine.

Letter to Hamsaduta -- Los Angeles 12 December, 1968:

You have asked about singing the prayers of Narottama Thakura and yes, they are very much approved in any language. Please convey my thanks to Janardana for the fine work he has done on the magazine and also request him to write to me about his future plans of going to France. He is a most sincere, important member of our society and I think that in France he may be able to do much to popularize our movement and to circulate our new French magazine.

Letter to Paramananda -- Los Angeles 13 December, 1968:

I am happy that you and your very good wife, Satyabhama, are finding such satisfaction in executing your Krishna Consciousness activities and such pleasure will only increase more and more as you continue to advance further. This is my blessing upon you both that your lives may become happy and successful. So my one request to you is that you keep yourself always engaged in Krishna's service sincerely and that you help your wife in this matter also. Now there is enough engagement with popularizing our books and magazines so you will have enough work to utilize all of your time in this important endeavor. You are strong, intelligent boy so there is so much of such service that you can render and be a great asset to this Krishna Consciousness movement.

Letter to Mr. Chagan Govinda -- Los Angeles 17 December, 1968:

Actually this movement is now becoming very popular in the Western countries. Our followers in the West are neither Hindus nor belonging to any principle sect following the Vedas but, by Krishna's Grace, they are accepting this very nicely. Some of them are very advanced as you might have seen from the characteristics of our devotees in London.

1969 Correspondence

Letter to Mukunda -- Los Angeles 25 January, 1969:

Your Sankirtana Movement there is growing in popularity, and therefore you must immediately have a nice place. I think that for this purpose the five-story building is quite suitable. The first floor can be used as a meeting room or kirtana hall. The second floor can be used as temple room. The third floor can be used for prasadam distribution. The fourth and fifth may be used for residence and propaganda office.

Letter to Gurudasa -- Los Angeles 5 February, 1969:

The picture of Kartamasi which you have sent is very nice. Kartamasi is becoming very popular in every center. That is a good sign. Thanking you once more for your letter, and I am awaiting your early reply.

Letter to Dr. Chaudhuri -- Los Angeles 6 February, 1969:

Some time before in your letters you expressed a desire that we should jointly present Indian cultural ideas in this country. I think you will remember this proposal, and I replied that if we want to present the real Indian cultural traditions, then we must present the Vaisnava philosophy as it is. Poet Tagore became very popular in the western countries by presenting his Gita Anjali which is full of Vaisnava sentiments. We have immense literatures, especially in the Gaudiya Sampradaya of the Vaisnava sect which is enriched by the contribution of the Gosvamis. These should all be presented to the western world. Similarly, Vedanta commentary by the Vaisnava acaryas like Ramanuja, Madhva, Baladeva., Sridhara Swami, etc. can all be presented successfully. You are a learned philosopher, and your Cultural Integration Fellowship Institute advocates universal religion and cultural harmony. I think if you will turn your attention to the Vaisnava literature you will find all of these ideas in complete fulfillment.

Letter to Krsna dasa -- Los Angeles 13 February, 1969:

Therefore, in all circumstances a devotee is cent per cent dependent on the mercy and protection of the Lord, as much as a child is cent per cent dependent on the mercy of the mother. Of course it is very difficult for the western people to understand this philosophy of being cent per cent dependent on the mercy of God. Therefore, the easiest method for us is to popularize the Sankirtana movement everywhere, and that will pave the path of spiritual understanding. You will be glad to know that in London they are doing very nicely, and a report was published in some San Francisco paper with the heading, KRISHNA CHANT STARTLES LONDON. So you shall also try to startle Germany with the Krishna chant. That should be our main program, and publishing of Back To Godhead is a bigger chanting process. With mrdanga you can chant within the boundary of your temple, but by publishing Back To Godhead you can chant throughout the German speaking land. So both mrdanga and Back To Godhead is our life and soul.

Letter to Satsvarupa -- Hawaii 19 March, 1969:

Regarding the tape, you have sent me tape no. 6, so the no. 7 is there, and no. 8 is also there. I am glad to note your arguments with the Yoga meeting people. Actually this so-called yoga system and meditation that is so much popular in your country is bogus. But if we speak the naked truth to the people, sometimes they may get angry. Because unpalatable truth is not tolerated. If we call a black man black, he will be angry because it is unpalatable. So we have to present our case very carefully. The best way of presentation will be like this: (1) Yoga system is recommended in the Bhagavad-gita, (2) It is approved system, (3) But it is not suitable for ordinary man, especially in this age of Kali, (4) The so-called yoga system practiced by the people of this age is not bona fide. They cannot follow all the rules and regulations of yoga practice, (5) Therefore it is conclusive that so called yoga followers are simply cheated and they are wasting their time. I have already explained these points in the Sankhya yoga chapter of the Bhagavad-gita As It Is, so you read them carefully and present it, point by point, in suitable occasions.

Letter to Harer Nama -- Allston, Mass 30 April, 1969:

I beg to acknowledge receipt of your letter dated April 21, 1969, and I have gone over the contents very carefully. I am pleased to learn that your mother is willing to pay for your schooling expenses, and I think that you may take this opportunity of completing your education. I have enclosed one letter to Prabhavati, and you should see this letter also. Regarding your request to sing prayers in English, this is nice suggestion, and you may do it. So far as the songs that you have written, you may send me a copy of them and I shall see them. In Montreal also they are writing songs in the popular Western style of music and it is coming very nicely.

Letter to Krsna dasa -- Columbus, Ohio 17 May, 1969:

I am very much encouraged to receive your letter of May 12, 1969, along with the German articles published in two different papers with pictures. It is very, very encouraging that you are holding kirtanas in public places and some way or other people are becoming interested. These outdoor kirtanas should be rigidly followed at least one hour daily. That will make our movement popular there. We have good experience here in every city, especially Los Angeles, New York, Boston, and here in Columbus. This is making our movement very popular more and more, so in any circumstances, you all go together outdoors for kirtana at least for one hour daily.

Letter to Syamasundara -- Los Angeles 29 June, 1969:

I am very glad to know that George is interested in recording some Krishna Consciousness album, and it is very happy news. I request you and, through you, your friends, George and John, to make a nice Hare Krishna record sung by the most popular Beatles and assisted by our devotees. That will be very nice. I have all encouragement for you for this purpose. Try to make this Hare Krishna Movement popular through any source that is possible. That is our business.

Letter to Mukunda -- Los Angeles 2 July, 1969:

Regarding Dinesh, I have already written to you yesterday about this. It is simply high-sounding words. There is no substance or practical program. So forget about Dinesh's hallucinations. He has no money, and he wants to take from others, and others wish to only sign papers. So it is a will-o'-the-wisp. Regarding the Beatles, if they chant the Hare Krishna Mantra, give them all facilities. Because if they make some Hare Krishna record, that will be widespread, and we want simply that the Hare Krishna Mantra may be very popular all over the world. We do not care for any profit out of it. We should not try to make a profit out of the Hare Krishna Mantra; then our spiritual enlightenment will be hampered. Our principle should be to beg contributions from others, and as far as possible not to try for any big bargains.

As I have already written to you, we should not try to become a very popular musical party. Music is one of our items for chanting, but we are not musicians. We should always remember this fact. The best example is that we take advantage of the typewriting machine, but that does not mean we are professional typists.

Letter to Mr. Kair -- Los Angeles 8 July, 1969:

But by nature the people of India have a hankering for spiritual advancement, and therefore the present situation is a natural result of the clash between two opposite ideals. In this case also the best treatment is to give the people scientific religious ideas which are very clearly stated in the Bhagavad-gita. But unfortunately, unscrupulous and rascal so-called scholars, religionists and philosophers have misinterpreted the teachings of Lord Krishna in the Bhagavad-gita, and they have misled the whole population. Bhagavad-gita is popular not only in India, but also all over the world. Unfortunately, the real idea has been distorted. We have therefore presented our Bhagavad-gita As It Is, and perhaps you know it; it is published by MacMillan. I have tried to explain in this book the real purpose of the Bhagavad-gita. Bhagavad-gita is the authorized book to teach people how to love Krishna, the Supreme Personality of Godhead. There is nothing else except devotional service to the Lord described there, but great politicians have misinterpreted the sunshine-like clear statements of Bhagavad-gita with a cloud of mental concoctions. So if you think seriously to improve the condition of India, you can begin even in a small-scale the propagation of Krishna Consciousness, and if you do it seriously and sincerely, surely you will be successful.

Letter to Subala -- Los Angeles 31 July, 1969:

I remember that my Guru Maharaja would often send young boys out to sell literature of Krishna Consciousness, and if they would come back having sold only a few issues, Guru Maharaja was very, very pleased. Now you report that you have sold 300 issues of Back To Godhead in just a few days, so I know that Guru Maharaja is very, very pleased with your work. Actually, in all of our centers our Sankirtana Party and Krishna Consciousness literature is becoming more and more popular. Perhaps you have heard that Brahmananda has already made arrangements to increase the number of copies printed from 20,000 to 25,000. This is all very encouraging, so continue to increase your sales of Back To Godhead as far as possible. You are a serious worker, and Krishna will reward your efforts with success.

Letter to Brahmananda -- Tittenhurst 19 September, 1969:

I am anxious to know what has transpired with the MacMillan Company so far as printing the First Canto of Srimad-Bhagavatam is concerned. Here in London things are going nicely, and I am enclosing a newspaper clipping of the reception at the airport. Last Tuesday night, we had a very successful interview on a popular BBC television program. There is immense potency for our movement in London, and I wish that at least four or five centers may be started in England of this Krishna Consciousness Movement. Perhaps you have heard that in Tokyo already there is encouraging news from Sudama about the people there responding nicely, and similarly, two new centers have been started in Laguna Beach and Colorado. So it is all Krishna's Grace that the young people of the Western world are gradually responding to our preaching work. I hope this meets you in very good health.

Letter to Giriraja -- Tittenhurst 19 September, 1969:

You are a very nice boy, and by Krishna's Grace you have captured the opportunity, and Satsvarupa is a very good associate for this purpose. So combinedly you try to spread this movement, follow the rules and regulations, chant Hare Krishna, and gradually you will see your life is perfect. So with all my good wishes, offer my blessings to the others. Here in London they had a very nice reception, and the press cutting in one of the papers is sent herewith. The BBC television station very much appreciated our movement, and we were interviewed on one very popular show last Tuesday evening. So things are progressing nicely, and our movement is gradually becoming popular. You will be also glad to know that we have recently opened centers in Tokyo, Denver, and Laguna Beach. Most probably very soon there will be another branch in Chicago. So let us work sincerely, and the requisite money and men will be supplied by Krishna for His service. I think Jadurani is very much busy in painting pictures, otherwise she should have written me some letter by this time.

Letter to Madhusudana -- Tittenhurst 19 September, 1969:

Here in England there is very good potency for spreading Krishna Consciousness. When I arrived on September 11th, there was a nice reception at the airport, and one article reporting on the event is enclosed herewith. Last Tuesday evening we appeared for 40 minutes on a popular interview show on the BBC television station. This Monday there is to be shown another one hour long documentary program on our activities in England. Perhaps you have heard by now that there are three new centers opened recently; Tokyo, Laguna Beach and Colorado. So Lord Caitanya is being very merciful to many of the boys and girls of the present day Western world by giving them the intelligence to understand the importance of developing Krishna Consciousness.

Letter to Sudama -- Tittenhurst 19 September, 1969:

I am enclosing herewith some paper cuttings showing the reception we had in London. Already we have held one very successful meeting in the Town Hall, and the BBC television station had an interview with us on a very popular program for forty minutes. So things are progressing very nicely in England as in our other branches.

Letter to Tamala Krsna -- Tittenhurst 19 September, 1969:

In England there is very good prospect for pushing on Krishna Consciousness. I am trying to make some arrangement with Mr. Lennon to have the facility for having this garden house. Here we can accommodate many devotees, and if the opportunity is offered to us, we can organize a very strong Sankirtana Party here and establish at least four or five branches in England. But the climate is not at all suitable for me. The idea you described in your letter about unifying the temples is very nice. I am enclosing herewith one newspaper cutting of our airport reception for your reference. Last Tuesday night we appeared on one very popular BBC television show for a forty-five minute interview, and it was very successful.

Letter to Gaurasundara -- Tittenhurst 20 September, 1969:

Please inform me how you, Govinda Dasi, Balabhadra, Turya dasa and Jayasri are doing. I shall be glad to hear from you about this. You will be pleased to learn that Sudama, his wife Cintamani, and Bali Mardan have gone to Tokyo, and already they are making friends with very influential people there, and they are very encouraged that in Japan there will soon be a nice reception of the Krishna Consciousness Movement. I am very pleased to learn of the progress in Japan, and similarly, I am pleased with the nice progress being made in all of our centers. I arrived in London on September 11th, and there was a grand reception arranged. I am enclosing herewith some newspaper articles which reported on this event. Last Tuesday evening we were interviewed on a very popular program on BBC television. It was quite successful, and I can understand that there is immense potency in England for spreading Krishna Consciousness. I want that there may be at least four or five centers here.

Letter to Brahmananda -- London 22 September, 1969:

Gargamuni is organizing book-selling, and perhaps you have received his memo to all temple presidents regarding selling our literature. So I am consulting with him before I finally decide about the MacMillan Company. But MacMillan's letter to you is not very encouraging. I have received the bank slips you have sent to me, and I hope by this time you have received the passbook. On hearing from you I shall advise you for changing the account to another branch. Regarding the length of the First Canto manuscript, you may write to Hayagriva, who is now in New Vrindaban. On the reverse side is a nice article of our arrival in London which was printed The Sun, a very popular English paper.

Letter to Sethji -- London 22 September, 1969:

On the reverse side you will find one of the articles from The Sun, published in London. We have released one Hare Krishna record through the famous record manufacturers, the Apple Company, and by the Grace of Krishna it is being sold on the average 20,000 copies per week in London alone. So the Hare Krishna Movement is gradually becoming very popular in the Western countries. It is great necessity to construct a very big Radha-Krishna temple here, so I am trying to find out some redundant churches to turn into temples. Please pray to Lord Caitanya to help me in this great attempt. You are a great devotee of Lord Caitanya and your prayers will be heard by Him.

Letter to Sridama -- London 22 September, 1969:

On the reverse side you will find an article which was published in The Sun, a popular English newspaper. Please convey my thanks to Subala for his letter to me dated September 15th, 1969. I am very much encouraged to see how he is gaining skill in managing a temple nicely. Please offer my blessings to the others. I hope this will meet you in good health.

Letter to Bali-mardana, Sudama -- Tittenhurst 3 October, 1969:

I could not understand what you mean by a cart from India. The Japanese are good carpenters, so is it not possible to get such cart made locally? I do not know if Acyutananda will be able to help you in this connection. Here in England the Sankirtana Movement is getting very popular, and the Party here is getting numerous calls, even from European cities. So we are very much hopeful here also. I am anxious to know how you are eating, whether you have got the facilities for cooking nice Prasadam. Japanese rice is very cheap, so if you take nice rice, dal, capatis, vegetable, and little milk, that will keep your health nice. Bali Mardan, you have asked how the Sankirtana activities become more relishable every day. It is due to Lord Caitanya's benediction. All Glories to Sri Krishna Sankirtana!!

1970 Correspondence

Letter to Hayagriva -- Los Angeles 14 January, 1970:

Regarding publication by Mr. Ferlingetti, I have got all approval and we must take this opportunity for making our publication still more popular. Please try for it.

Letter to Mandali Bhadra -- Los Angeles 3 February, 1970:

In India, especially in Bengal and Orissa, there are millions of followers of Lord Caitanya. In Maharastra a saint of the name Saint Tukaram was also follower of Lord Caitanya and he has overflooded the whole Western India with Sankirtana Movement. So Sankirtana Movement in India in all the provinces is very much popular and anyone who is taking part in Sankirtana Movement is specifically devotee of Lord Krishna or Lord Rama. There is not a single Hindu in India who is not more or less Krishna Conscious. So far descendants are concerned, material nature is so strong that she does not allow anything to go on steadily. But sometimes we find that the descendant of Hiranyakasipu is Prahlada Maharaja and the second generation descendant of Prahlada Maharaja is Banasura.

Letter to Hanuman Prasad Poddar -- Los Angeles 5 February, 1970:

I then rented one store-front and an apartment at 26 Second Avenue for $200 per month, but without any source of income. I started my classes and sometimes, on Sundays, I used to chant Hare Krishna Mantra in Tomkins Square Park from three to 5 P.M. During this time, all the young boys and girls used to gather around me, sometimes poet Ginsberg would come to see me, and sometimes a reporter from the New York Times came to see me. In this way, the Hare Krishna Mantra chanting became very popular on the Lower East Side.

Letter to George Harrison -- Los Angeles 16 February, 1970:

Please try to understand the philosophy of Krsna Consciousness in a nutshell: Every living entity has a dormant propensity to love somebody other who is very excellent in his opinion. Everyone of us therefore wants to love somebody else, attracted by his different varieties of opulences. Somebody loves some other either on account of riches, power, popularity, beauty, knowledge, or renunciation. But this loving propensity for somebody else is fundamentally meant for the supremely rich, powerful, popular, beautiful, wise, and unattached Lord Krsna.

Letter to Gurudasa -- Los Angeles 15 March, 1970:

When I remember all of you in London, as well as George Harrison, I become very happy because the combination is very much hopeful. I am so glad to learn that George has said, "I don't want to make nonsense records any more." This version of George I consider very valuable. His popularity and his great talent can be very nicely utilized by producing such nice records as "Govinda," instead of producing something nonsense. In our Vaisnava literature there are hundreds and thousands of nice purportful songs, and if those songs, under George's supervision, are recorded, I think it will bring a great revolution in the record making business.

So when he says that he does not wish to produce nonsense this does not mean that he has to close his business. On the other hand, he will get greater opportunity for producing finest transcendental records which are still unknown to the world. When you meet him again, you can talk with him what I am speaking to you in this letter. My special thanks are due to your good wife, Srimati Yamuna devi. Her singing songs of Krishna Consciousness, and Krishna will certainly bless her and you all.

Letter to Turya Shramy Maharaja -- Los Angeles 8 April, 1970:

Last December I have established our London temple at 7 Bury Place in a five story building, and it has become a great attraction because people from distant places come to see this temple. Our Radha Krsna Temple has become very popular because of two record albums published by Mr. George Harrison who is a world known musician. This young boy is very much sympathetic with our movement and he has very kindly contributed 2 lakhs of rupees for publishing my book, KRSNA.

Letter to Bhagavan -- Los Angeles 26 May, 1970:

have also received the newspaper clipping enclosed by you, it is a nice picture. The newspapers are beginning to appreciate our Movement more and more and that is an index of popular feeling.

I am very happy to hear that you are expecting to visit our Los Angeles Temple sometime soon, so it will be a great pleasure to speak with you then. I am looking forward to your arrival.

Letter to Dr. R. N. Vyasa -- Los Angeles 7 June, 1970:

The Krishna Consciousness movement is being popularized here by three principles: by temple worship, by sending Sankirtana Party for chanting in the streets and by distribution of small booklets. Although we have got many voluminous books like Srimad-Bhagavatam, Teachings of Lord Caitanya, Nectar of Devotion, Krsna, etc., they are selling less from our different centers, So immediately we cannot think of publishing your Srimad-Bhagavatam for two reasons: 1) that we are dealing with the general mass of people, and 2) we talk with high level scholars only occasionally. Recently we had a correspondence with Dr. J. F. Staal, Professor of Philosophy and of South Asian Languages, University of California, Berkeley, and the small pamphlet is sent to you per separate Air Mail in this connection.

Letter to Nevatiaji -- Los Angeles 16 July, 1970:

We have got many records and record albums out of which some produced by one renowned musician of London, George Harrison, has become very popular and many people from all parts of Europe are coming to see our temple in London. Recently we have opened two branches, one in Amsterdam and one in Copenhagen and another in Edinburgh.

Letter to Syamasundara -- Los Angeles 19 July, 1970:

Regarding your program for the grammar schools, Yogesvara wants to write some books for children. So let him write and introduce them in the schools. If nice pictures are inserted the books will become very popular. I have already said; again I repeat, go from village to village and get them interested in Krsna.

You write to say that many nice devotees are coming, Oxford graduates, etc., and there is demand for temples by the people in many countries like Sweden and South Africa. These are all good news, so try to utilize these opportunities. When I hear all these things immediately I wish to go myself personally.

Letter to Ekayani -- Los Angeles 25 July, 1970:

We have got so many children now in New Vrndavana and it is also learned that in England and Holland the young grammar school boys and girls are eagerly taking to this process of chanting Hare Krsna. So what is learned in the early years of life will not depart for the whole life, therefore do this work very carefully to explain simply and directly Who is Krsna, who we are, what is the material world, what is the relationship of Krsna with the living entities, how we should act in that relationship, etc. And if you can illustrate these books with pictures they will certainly become very, very popular in the schools. Sriman Yogesvara is also doing this work in London. So in consultation with your husband make some nice Krsna conscious children's books and we shall then see to printing them. You are also a skilled painter so I think this venture will be successful.

Letter to Vyasa -- Los Angeles 6 August, 1970:

We are going to popularize our Sankirtana Movement by following strictly the footsteps of Lord Krsna Caitanya Mahaprabhu and distribute Krsna consciousness literature throughout India as well as the rest of the world. All of our resources are used for this purpose. Our Society is intended for the intelligent class of men, so you are invited to join this Sankirtana Movement.

Letter to Syamasundara -- Calcutta 22 September, 1970:

Your proposals for increasing our popularity and familiarity among influential circles in the U.S. is very good. You may know that when I was in L.A. I especially wanted to use the new temple to attract some influential persons to our movement, but nothing much was done in that regard. Now if you can do something, that is more important than coming to India immediately. Lord Krishna says in B.G. that what great men do the common man will follow. So if we want actually to be successful we must convince the influential men of your country, then everything will follow automatically. So I request you to take this matter very seriously, as I think you have some special talent for it. Regarding the motion picture, it is a great opportunity, and if they actually want to do something wonderful I can come there personally and see to its direction.

Letter to Satsvarupa -- Bombay 25 November, 1970:

Regarding book binding, if you can produce only ten hardbound books per day that will suffice for our own purposes. For large quantities of hardbound books we shall have to depend either on Dai Nippon or some outside binder. But the softcover books are very good. Simply they must be sewn. I know these paperbound books are very popular with the college set in your country, so we should encourage them to take our books in that way also. I do not know why there should be such a lack of money for ISKCON Press. Every Temple reports very good books sales, but where is the money going? Anyway, your rectification program by the GBC in the matter of right payment of bills for literatures is good. So now please bring things under the right order. I fully approve of your idea to prepare every available manuscript up to the stage of printing, even if they remain in the layout stage for a while. I may tell you that I am not so much encouraged to work on translations unless I see that the literature is being printed or at least being prepared for printing. I have done some translating recently, but it is not yet decided whether to send you the tapes or to transcribe them here and send you a copy of the manuscript. Very soon you will know about this. I will be encouraged if you keep on with the work of readying my manuscripts and printing them.

1971 Correspondence

Letter to Karandhara -- Allahabad 17 January, 1971:

You say that Krsna book is selling singularly well. That is solid sale because the book is new, when it is popular the distributers will take it. Your propose to print Krsna book in the 10,000,000/millions. That is nice proposal, but I think it is still insufficient. I am glad you have launched your membership program. That is nice. We are doing that very nicely in India. Your Sunday Prasadam feast program is now successful. At the feast you can canvass everyone to become our member. Everyone is Krsna's son, so if one is mislead it is our duty to reclaim him for Krsna and one who is engaged in such work is soon recognized by Krsna.

Letter to Deputy Commissioner of Police -- Bombay 19 April, 1971:

The thing is that this Sankirtana Movement which I am propagating all over the world was also exhibited in the Cross Maidan for eleven days which I think you must have seen. So in India I am especially present here to popularize this movement for awakening God Consciousness of people in general and they are appreciating it very much. In that connection I request the helping hand of these foreigners. As far as possible, I have guaranteed their staying in India in the matter of their maintenance and security and still you want them to go. I cannot understand what are the local intricacies in this connection. If you will kindly give me direction how they can stay, it will be very kind of you. I require their help very much in connection with the Hare Krishna Movement.

Letter to Unknown -- Bombay 20 April, 1971:

Let me introduce myself as the Founder-Acarya of the International Society for Krishna Consciousness. In India I am especially present to popularize this Krishna Consciousness movement for awakening God Consciousness of the people in general. They are appreciating it very much. In that connection, I require the helping hand of these foreigners. As far as possible, I have guaranteed their staying in India in the matter of their maintenance and security and still they are being asked to leave the country. I cannot understand what are the legal intricacies in this connection. If you will kindly give me direction how they can stay, it will be very kind of you. I require their help very much in connection with the Hare Krishna Movement.

Letter to Professor G. G. Kotovsky -- Bombay 23 April, 1971:

Perhaps you may know that I have started this cultural movement since 1966 and it is already spreading all over the world. Krishna culture is so popular in India that even the government attracts many foreigners by Air India timetable to visit Vrindaban, the land of Krishna culture. Enclosed please find one page from the latest Air India timetable (April, 1971) wherein the Krishna culture is depicted for general attraction.

My life is dedicated to spreading this Krishna culture all over the world. I think if you give me a chance to speak about the great Krishna culture and philosophy in your country, you will very much appreciate the simple programme with great profit. This culture is so well planned that it would be acceptable by any thoughtful man throughout the whole world.

Letter to Vaikunthanatha, Saradia -- Brooklyn 24 July, 1971:

I have received your press cuttings and they are very much encouraging. So you concentrate you energy for preaching in that part of the world. You are already popular there and you will become more and more popular.

Nara Narayana may be required for constructing a temple in Mayapur in India, but if he doesn't go to India then surely he will go to Trinidad to construct a new temple there.

So the public is in sympathy with our movement and I am sure that there will be no difficulty in extending your visas further. Work sincerely, keeping faith on Krishna and the Spiritual Master and everything will come out successful.

Letter to Madhudvisa -- Nairobi 26 September, 1971:

Subha Laksmi is a very popular singer and dancer. I know in Delhi the Ramakrishna mission with the help of Subha Laksmi singing and Prime Minister Nehru presiding, in one day they raised fund 10 lakhs. So it requires good organization and selling of tickets, etc. I think alone Subha Laksmi can contribute 5 lakhs by her performance. So this is a good opportunity to take her help. I think you should not dictate the dates for her performance. Let her fix it up and do the needful according to her convenience.

In the matter of the Amersey house, we should take into consideration the hospital just by the side of the house. So if we perform kirtana whether it will be an inconvenience to the hospital establishment. That is to be ascertained.

Letter to Brhaspati -- Delhi 17 November, 1971:

Your program should help your distribution and popularizing of our books and magazines. This is our primary activity, to sell as many books as possible.

So far establishing Krishna Conscious schools for higher education in St. Louis, this is a very nice proposal. Let us see what develops in future. The details can be discussed between you and the GBC, whom I have appointed to manage such things.

Letter to Rupanuga -- Delhi 10 December, 1971:

Our Delhi pandal was also very much well-received by everyone. From early morning, 6 am, to late at night, sometimes past midnight, thousands of persons came there to see and listen. One very popular feature was our "Question and Answer booth," wherein one of our elderly devotees would sit on a very high vyasasana and answer questions put by the visitors. This item became so controversial and popular that it was open at least until midnight daily to accommodate all the curious public. Everyone delights in lively debates and discussions of philosophy. Also there were many booths showing photo-displays of our worldwide activities and one exhibit of a large model of our Mayapur scheme. These things may also be included in your New York festival.

1972 Correspondence

Letter to Prajapati -- Mayapur 25 February, 1972:

As for your training in theology, if you simply present some of the popular western points of view of theology and then point by point you may defeat them or expose them as speculators who are simply misleading the innocent public, and that will be a very nice service, because when intelligent people begin to understand our philosophy and theology, that it is the Absolute Truth and that if anyone become Krishna Conscious, that is the highest perfection of understanding philosophy, then our Krishna Consciousness Movement will advance very quickly because everyone like the common people respect the opinions of intelligent scholars. So if you work in this way to convince the intelligent class of men, that will be very great service and also the proper use of your educational training. Thank you very much for helping me in this way.

Letter to Amarendra -- Calcutta 4 March, 1972:

Popularize this movement in the world, but better to avoid talk of slaughterhouses, illicit sex, etc., and give the public instead the positive approach to life of Krishna Consciousness.

Kindly keep me informed how your election comes out or any publicity you will get in the newspapers. Hoping this will meet you in good health and happy mood.

Letter to Patita Uddharana -- Bombay 25 March, 1972:

My Guru Maharaja said that this materialistic society is a society of cheaters and cheated. Because people want to be cheated, men such as you mention have become very popular. They are preaching all nonsense and the people are accepting them, but if someone wants to be cheated, what can be done? This Krishna consciousness is authorized, practical and simple and those who have enough intelligence will recognize this fact and will join with us. Our program is to simply chant Hare Krishna, follow the regulative principles, and preach this philosophy without any adulteration. If we stick to this policy, then by our good example, people will see the potency of this great movement.

Letter to Karandhara -- Tokyo 2 May, 1972:

I am also very much pleased to hear from you that you have sold 100 sets of paperback Krishna Book in one day, and that you have re-ordered from Dai Nippon. Gradually, we shall replace the literatures which are currently popular with our own style of transcendental literature. I have tried it: any page you open, that is wonderful reading matter. My ambition is to spread these books far and wide all over the world so that everyone shall read at least one of our books and that will change his life. If only 1% become devotees, that will change the world. I think that eventually we can print TLC in paperback also.

Letter to Giriraja -- Los Angeles 21 June, 1972:

Ahmedabad is a great industrial city. It has got more than 100 big, big mills and if all of the mill-owners and officers become our members, from Ahmedabad and other cities in Gujarat, such as Baroda, Surat, Dvaraka, Rajkot, like that, you can collect millions of Rs. Also, I remember in Bombay at Akash Ganga there was some invitation from some important persons living near Dakot in Gujarat sometimes before. Whether they have been contacted? If we can open a Center in Dvaraka or Dakor, that will be very nice. In Gujarat State we can open a Center in every city because the people are so much dedicated to Krishna. In Gujarat we can very soon make our movement very popular, because by nature they are devotees of Krishna.

Letter to Sri Joshiji -- Paris 25 July, 1972:

Actually, the whole world requires to understand the Bhagavad-gita As It Is. Although the Bhagavad-gita is a very popular book, widely read all over the world, unfortunately unscrupulous sannyasis and yogis presented the gospel in a perverted way so that people could not come to become a devotee of Krishna, instead they have become impersonalists. This infectious disease is spread in India, especially by the Mayavadis sannyasis and philosophers, therefore we have got greater task in India then in the western countries. In the western countries they have lost practically any religious system, and Christianity is declining.

Letter to Bhavananda -- London 1 August, 1972:

Why you have neglected this very important program? I want that you shall distribute prasadam at least to hundreds of persons daily, and advertise very widely all over Nadia Province for people to come there and take prasadam daily without charge. Otherwise the whole thing is a farce. We have worked so hard for so long to get this foodstuff donated by your government and now we are neglecting? And if you expand this program to their satisfaction, they will give so much more of different varieties of foodstuffs and we can expand this program widely throughout India and become very much popular with the people as a whole. So try to expand this program as much as possible at Mayapur and let me know.

Letter to Danavir -- Bombay 17 December, 1972:

I beg to acknowledge receipt of your letter dated November 27, 1972, and I note that you are requesting to take the sannyasa order of life. But if you have got wife, that will be difficult. If someone devotee has got wife, that will not become a very popular policy to grant so easily sannyasa. And if your wife wants many children, that is the only purpose for getting married to wife, to have facility for sex-life, otherwise what is the use for taking so much botheration of married life? So now you are married man, that decision you have made. That is great responsibility, and that should not become so light matter that anyone may think, Oh, let me get married and if I don't like my wife, or there is anything difficulty, I will write Prabhupada for taking sannyasa, finished. Never mind wife, let her go to hell.

1973 Correspondence

Letter to Gurudasa -- Calcutta 4 July, 1973:

Your letter is very welcome news, that all obstacles are cleared in the way of our building our temple at Vrindaban. Similarly in Bombay we have just been victorious over the party who had torn down our temple and the temple has been completely reconstructed in addition to our gaining overwhelming new popular support there.

1974 Correspondence

Letter to Hari basara -- Hyderabad 20 April, 1974:

According to your letter you suggest I come and speak in the middle of August. But in order to insure good attendance at the event in order to sell the tickets and make profit you think it best if I appear with a popular music group. These arrangements make us too dependent on other parties. We should not be dependent on others but should present our own program. Since there are so many conditions and risks involved, better you yourselves do as much as possible to spread Krsna Consciousness there by distribution of literature, kirtana and prasadam, and that will be as effective as my personally coming. Besides, I must be in Vrindaban for Janmastami so my schedule makes it difficult for me to be in Spokane, Washington.

Letter to Giriraja -- Vrindaban 16 August, 1974:

No one will give less than Rs. 5/- and you can collect Rs. 20,000/- monthly if you organize it properly, so you may not have to go downtown. Juhu and Ville Parle schemes are developing rapidly and all important men are coming to this side. You make up some monthly subscription books like a passbook with the name and address of each subscriber each with a number and the amount of the monthly subscription and the date paid, and when the subscription is collected the subscriber signs his name. In this way three or four men can go house to house. Now that our temple is recognized, everyone will pay. Now there is a food program that is popular amongst the local people, so they will pay. They can also pay in goods such as rice and dahl.

Letter to Tamala Krsna -- Bombay 21 November, 1974:

Regarding the book distribution, apart from our books, the Communist Party has become popular simply by distributing their literatures. I know in Calcutta the Communist agents were inviting friends and reading their literature. The Russians never came to India, but by distributing literature in every language they get a pretty good number of followers. So if it is possible for ordinary third class mundane literature, why not should our transcendental literature create devotees all over the world. I see practically how our books and magazines are becoming popular in your country. So there is good potency for pushing on these literatures very vigorously.

Letter to Ramesvara -- Bombay 21 December, 1974:

Distribution definitely doubling in USA, Hare Krsna, Ramesvara" This kind of wonderful news is very pleasing to my heart and I thank you all again and again. I think this is the first time in history that ever before so many religious books have sold so popularly. Four thousand books in one day is a very unique figure. Keep distributing as many as possible in huge quantities. This is my pleasure. We must make a large propoganda program for Krsna Consciousness by distributing these books everywhere, all over the world. Just like the communists they are very expert in distributing their literature, their propoganda.

Letter to Yadubara -- Bombay 25 December, 1974:

Then again use the capital from that film or use the profit from that film to create another film, etc. In this way you can make many films. But I do not think that BBT should finance it. These films are very nice and they can be effectively used for our preacing work. Generally people enjoy seeing any film. But when a film has something substantial such as our Krsna Conscious philosophy to offer then it becomes a real pleasure. Therefore our films should be the most popular films ever produced. Try to distribute this and your original first film as widely as possible and in this way the finances will be easily obtained for producing further films.

1975 Correspondence

Letter to Pancadravida -- Bombay 4 January, 1975:

Regarding sending men to Bangkok, let us see who is a spare man or is having visa problems. But our policy as you know is not to import devotees, but to make devotees out of the local men there. That is better.

Regarding the German situation, it is an attempt to suppress our movement there. We have become very popular there and now the Christian church, as well as the police are very much feeling pressure that "now this movement is increasing." The son of one big police officer has joined us and so his father has a grudge and has tried to cause counter-propaganda to be spread.

Letter to Pancadravida -- Bombay 6 January, 1975:

Regarding the German situation, it is an attempt to suppress our movement there. We have become very popular and important in a very short time and now the Christian church, as well as the police are feeling much pressure that "now this movement is increasing". The son of one big police officer has joined us and therefore his father has a grudge and also one newspaper reporter came to our temple incognito and has some grudge. In this way they and others are trying to spread some counter-propaganda to destroy our reputation.

Letter to Rupanuga -- Bombay 9 January, 1975:

Regarding the controversy about book distribution techniques, you are right. Our occupation must be honest. Everyone should adore our members as honest. If we do something which is deteriorating to the popular sentiments of the public in favor of our movement, that is not good. Somehow or other we should not become unpopular in the public eye. These dishonest methods must be stopped. It is hampering our reputation all over the world. Money collected for feeding people in India should be collected under the name ISKCON Food Relief. Not any other name. And every farthing of that money must be sent to India, or better yet, buy food grains there and ship them here and we will distribute. But every farthing collected for that purpose must be used for that purpose. I have already sent one letter to Ramesvara explaining these points.

Letter to Dhananjaya, Aksayananda -- Honolulu 18 June, 1975:

You can go on offering ten plates. In the Radha-Damodara temple, the offer Bhoga to the Six Goswamis. Offer ten full plates, 8 puris, 2 kacoris, 2 samosas, varieties of sweets (2 each), and varieties of vegetables. Make many palatable things such as Jhuri, Dhal-mot, Jalebis, Rauta and many other nice dishes. You can keep a nice stock of these things, so that when a big man comes you can give him a nice plate of free prasada. In this way, our temple will become very popular, because everyone will know that if they come to our temple, they will receive very nice prasada. For the other guests, continue to sell the prasada daily. This is very nice program. Make all the prasadam very first class.

Letter to Jayapataka -- Philadelphia 14 July, 1975:

I am in due receipt of your letter dated June 25, 1975 and have noted the contents. The Gurukula and poor feeding programs should be developed and it will make us very popular. The wrestling is all right. The program for Nitai Cand to visit the villages and preach and make men join is very good.

Letter to Dhananjaya -- Indre, France 11 August, 1975:

Regarding men for Vrindaban, when I was in Toronto one British householder with wife and child has agreed to come. Please send me the list of all devotees there in Vrindaban giving their passport names, nationality, and passport number, and date of arrival in India. Send this list to Bombay. Krishna will arrange more men for you there. Do not worry. I have requested them to send more men from Canada.

I am very glad to note that you are having the Phool bangla. It will be very popular. Tell me how it was held. That you are expecting 30,000 people for Jhulana Yatra is wonderful. You should distribute liberally prasadam. Aksayananda Maharaja will supply money. Let each man be given prasadam. That is our special program.

Letter to Bhagavan -- Bombay 14 November, 1975:

Your program in the schools, that is very nice. That is your success, that even the unruly students were well-disciplined. Dhiradhira-jana-priyau priyakarau nirmatsarau pujitau. "I offer my respectful obeisances unto the six Gosvamis, who are always engaged in chanting the holy name of Krsna and dancing. They are just like the ocean of love of God, and they are popular both with the gentle and with the ruffians because they are not envious of anyone."

1976 Correspondence

Letter to Dhrstadyumna -- Mayapur 30 January, 1976:

I thank you very much for sending the conversation between yourself and Professor Verdu. You have talked very nicely. I have asked that the conversation and photos as well as the letter of appreciation from Prof. Verdu, be printed as a small pamphlet by the BBT. Please study carefully my books to be enlightened. You have presented our philosophy very nicely. This engladdens me that our students are presenting so convincingly. This is the way to become future preacher.

These T.V. engagements are very popular. If your bus program can arrange many T.V. shows it will be a very good propaganda.

Letter to The 14 Cooperative Societies -- Delhi 27 March, 1976:

As you may know, our Hare Krishna Land is very popular with the residents of Bombay, in particular the local residents and devotees of Juhu Beach and surroundings. Many visitors regularly attend religious services and we are trying to provide suitable facilities to this end.

Now with so many devotees visiting from the colony, it is necessary that we have access from the colony side to the temple. At present we only have access to the temple from the sea-side and it is proving a great inconvenience to visitors coming from the colony side. We therefore request that access be kindly granted to us on the colony side for the benefit of the many worshipers who regularly visit the temple. We request that you kindly give us permission to construct a suitable access to our property from the colony side and that you kindly provide us such land for use as may be necessary.

Letter to Krishnakanti -- Vrindaban 6 April, 1976:

I am in due receipt of your letter dated March 27, 1976 with enclosed cassette tape and I thank you very much. I very much liked the chanting on this tape. It is very excellent and should be popularized and it will be a great success. Introduce this into every home and that will help them, and if they read our books then finished, no more material life. Yes, when I come also I can make a tape of chanting Hare Krishna but the chanting of Hare Krishna by the other boys on this tape is very nice. Thank you.

Letter to Jayapataka -- Vrindaban 22 September, 1976:

We should not criticize the Ramakrishna Mission by name, or directly, for they have become somehow or other popular and people are against us for it. So carefully avoid this type of preaching.

Letter to Bhavananda -- Vrindaban 10 November, 1976:

This means that by the grace of Krishna, not only our Mayapur Candrodaya Mandir has become very popular all over Bengal, side by side you have also become the attractive feature in Bengal. So, it is Krsna blessing you. Take this opportunity for preaching in Bengal. Especially please go from village to village with a party of 5, 6 men and preach the message of Lord Caitanya Mahaprabhu with great enthusiasm. Along with preaching simultaneously Gitar Gana will be distributed.

Letter to Gurudasa -- Vrindaban 18 November, 1976:

So, now Vrindaban is somehow being managed. Now the most important work is that side in the Communist countries. If you can do something there, it is more than if you come here. Our business is to glorify Krsna as the Lord of Vrndavana and to popularize Lord Caitanya Mahaprabhu's Hare Krsna Movement. I was a resident in Vrndavana, but at the age of 70 I tried to preach Krsna consciousness a little bit and now this Institution has come out. So, I think it is more profitable to preach about the Master of Vrndavana, Krsna, outside of Vrndavana. A devotee of Krsna can create Vrndavana everywhere by preaching the glories of Krsna.

Letter to Lokanatha -- Bombay 23 December, 1976:

Yes, I want you to concentrate on preaching. You must see whether Gopala Krishna can give any men as you have suggested. It will be nice if you can organize Kanpur preaching. The men there are __ and rich also. In this connection you can take advise from Aksayananda. He has got sufficient experience. The more you get popular you can increase the propaganda paraphernalia. There is enough money in Kanpur. There you can raise any amount.

1977 Correspondence

Letter to Ambarisa -- New Delhi 11 May, 1977:

Of course I do not take it as mine, but it is a fact that everything belongs to Krsna: "isavasyam idam sarvam yat kinca jagatyam jagat (ISO 1)." I thing you can utilize some of your money to try to give some shape to this idea of a doll exhibit, restaurant, and bookshop. I have seen that in Washington so many tourists came daily to see the many monuments and museums. So why not let one of the museums be about Krsna. Everything should be done first-class, and I am suer that it will become the most popular place to visit in Washington. I shall be very glad to hear from you whether you think it is possible to execute such an ambitious project.

Page Title:Popular (Letters)
Compiler:Visnu Murti, Mayapur
Created:17 of Mar, 2012
Totals by Section:BG=0, SB=0, CC=0, OB=0, Lec=0, Con=0, Let=104
No. of Quotes:104