In the Bhagavad-gītā it is said raso 'ham apsu kaunteya: (BG 7.8) "I am the taste of water." Now, you are drinking water hundreds times. So as soon as you taste water, how nice it is, you can immediately see God, Kṛṣṇa, "Oh, here is Kṛṣṇa. Here is Kṛṣṇa." So how do you say that "Can you show me Kṛṣṇa?" You can see. Here is the process. You adopt it. You taste water, and when you enjoy the taste, that taste is Kṛṣṇa. Kṛṣṇa says, "I am this taste." Then where is the difficulty to see Kṛṣṇa? There is no difficulty. The people say, "Can you show me God?" God is everywhere, in every moment, in every step. You do not like to see Him. That is the difficulty. Raso 'ham apsu kaunteya prabhāsmi śaśi-sūryayoḥ. "I am the sunshine and moonshine." Who has not seen sunshine? Everyone has seen. From the very morning, we see sunshine, and at night also, when there is darkness, there is no sun, we see moonshine. So sunshine, moonshine—Kṛṣṇa says, prabhāsmi śaśi-sūryayoḥ. So as soon as I see the sunshine and moonshine, I see God. What is the difficulty? Śabdaḥ khe. When there is some sound, rumbling sound in the sky, khe... Khe means sky. Kṛṣṇa says, "I am the sound." So as soon as you hear even the sound of airplane, that is also God. Puṇyo gandhaḥ pṛthivyāṁ ca. When you smell a nice flower, that smell is Kṛṣṇa. So you can remember immediately Kṛṣṇa.
So to remember Kṛṣṇa, there are so many opportunities. But we don't want to remember Kṛṣṇa. That is the difficulty. Therefore it is said that janma guhyam bhagavataḥ. Janma, God's appearance. God is appearing every moment everywhere. Here is just in front, Rādhā-Kṛṣṇa. Personally He is present. But others will see a stone, because he has not purified his eyes. And Caitanya Mahāprabhu, as soon as He sees, He fells down immediately, unconscious: "Oh, here is my Lord." So you have to purify to see God. God is present everywhere. You haven't to ask anybody, "Can you show me God? Have you seen God?" These questions sometimes made. And where is the difficulty to see God? You don't like to see God. That is the difficulty. Otherwise there is no difficulty.