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Distributing my books (Lectures)

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Lectures

Bhagavad-gita As It Is Lectures

In India one business friend, he was selling my books. He was telling, "We are not going to make any huge business this year because if we do business, the profit is more. The whole thing will be taken by government by income tax. So we are stopping to work, to have more business."
Lecture on BG 2.46-47 -- New York, March 28, 1966: The Bhagavad-gītā says that mā phaleṣu kadācana: "You cannot take the fruitive result of your work." Then if I do it, then what it will be? Now, he said, mā karma-phala-hetur bhūḥ: "Don't be cause of your activities. Then you will be bound by the interaction of your activity. Don't be cause of your activity. Then you shall be bound up by the effects of your activity. You don't be cause; then effect will not touch you." Mā karma-phala-hetur bhūr mā te saṅgo 'stv akarmaṇi. Then if you say, "Better I shall not do anything," no, that also will not be permitted. You cannot stop acting; at the same time, you cannot take the fruitive result of your activities. And if you think that "Oh, I am not going to..." Just like in India one business friend, he was selling my books. He was telling, "We are not going to make any huge business this year because if we do business, the profit is more. The whole thing will be taken by government by income tax. So we are stopping to work, to have more business." This is the position because our mind is so inclined that if I cannot enjoy the fruit of my activities, then I am disinclined. Perhaps you know. There is a proverb in English that "Proprietorship turns sand into gold." A person working on his own account, oh, he can turn sand into gold, but a person working for others' account, oh, that is not possible. He will be slow. He will be slow because the purpose is that "Why shall I work so hard? It will be enjoyed..." Just like our business friend was speaking to me that "Why shall we work so hard and make huge profit that...? The whole thing will be taken by the government." But here the Lord says that "You cannot stop your work, neither you can enjoy the activities, the fruit of your activities." That is the work on spiritual plane.
If these European, American boys can chant Hare Kṛṣṇa mantra day and night while walking in the street, while going in the car, while in the temple, everywhere, while going to sell books, what is the difficulty for the Indians? There is no difficulty. But they will not do it. That is the difference
Lecture on BG 9.2 -- Calcutta, March 8, 1972: So anyway, one has to become freed from the sinful activities. Then one can understand. But the easiest method of becoming free from sinful activity is to accept this Kṛṣṇa consciousness movement. Easiest way. Voluntarily give up. It is not very difficult. If the Europeans, Americans can give up, who are trained up in these activities from their birth, if they can give up, what about Indians? So it is not difficult. Everyone can give up illicit sex life, meat-eating, intoxication and gambling. That's all. This is the restriction of sinful activity. And chant Hare Kṛṣṇa mantra. If these European, American boys can chant Hare Kṛṣṇa mantra day and night while walking in the street, while going in the car, while in the temple, everywhere, where going to sell books, what is the difficulty for the Indians? There is no difficulty. But they will not do it. That is the difference. They'll not agree to do it. If we simply accept these principles, these four restraining principles—no illicit sex, no gambling, no meat-eating and no intoxication—and chant Hare Kṛṣṇa mantra, your life is success. This is Kṛṣṇa consciousness movement.
So we are engaging our students in so many Kṛṣṇa activities. They are going to the park, chanting Hare Kṛṣṇa, or distributing literature
Lecture on BG 7.1 -- San Diego, July 1, 1972: So our yoga system is not like that, that we whole day, twenty-three hours and forty-five minutes, I engage myself in all nonsensical activities, and fifteen minutes I concentrate my mind, the meditation. That kind of yoga system is not here. Here, twenty-four-hours' meditation. Even during sleeping. Twenty-four hours means during sleeping also. Life should be melded, molded in such a way that twenty-four hours you'll be able to think of Kṛṣṇa. So we are engaging our students in so many Kṛṣṇa activities. They are going to the park, chanting Hare Kṛṣṇa, or distributing literature. All these activities, remembering Kṛṣṇa. They have no other, I mean to say, thought except Kṛṣṇa. So this fifteen minutes, twenty-minutes, sitting, is all right. But one who is twenty-four hours thinking of Kṛṣṇa or Viṣṇu, how far he is advanced, that can be imagined.
Therefore our expenditure is going on. We sell our books and we sell our Spiritual Sky products. In this way, we meet not less than eight to ten lakhs of rupees expenditure per month
Lecture on BG 4.15 -- Bombay, April 4, 1974: So this is Kṛṣṇa consciousness movement, that everyone should be employed in Kṛṣṇa consciousness. That I am repeatedly saying to my students, that "Nobody sit idly. You must be engaged, either as a brāhmaṇa or as a kṣatriya or as a vaiśya or at last, as a śūdra. But there must be..." But anyone who is engaged in the business of.... Superficially, it may be the brāhmaṇa's business, but in Kṛṣṇa consciousness there is no such difference. Even though one is sweeping the temple, it may be śūdra's business, but he can be allowed to worship the Deity, the brāhmaṇa's business. Because a devotee is neither brāhmaṇa, neither kṣatriya, nor vaiśya, nor śūdra, because he is above. He is in the transcendental position. But in this material world, guṇa-karma, if one is not fit for performing the work as a brāhmaṇa, he can work as a śūdra, he can work as a vaiśya, but employment must be there for Kṛṣṇa. That is Kṛṣṇa consciousness movement. Employment must be there. So our Kṛṣṇa consciousness movement, this system is being followed. We have got a very nice business. Spiritual Sky. We are making good profit, millions of dollars. Therefore our expenditure is going on. We sell our books and we sell our Spiritual Sky products. In this way, we meet not less than eight to ten lakhs of rupees expenditure per month, this Kṛṣṇa consciousness movement. We are not idle; neither we allow anyone to become idle. It is not this business that go to the temple and ring the bell and close the door and go to smoke gāñjā. No, it is not like that. It is not like that
So by chanting this Hare Kṛṣṇa mantra and by engaging yourself in the devotional service, although it looks like karma... Just like people say, "These people are also collecting money. They are going to sell books. And they are also eating
Lecture on BG 4.18 -- Bombay, April 7, 1974: So by chanting this Hare Kṛṣṇa mantra and by engaging yourself in the devotional service, although it looks like karma... Just like people say, "These people are also collecting money. They are going to sell books. And they are also eating. And simply because they are dancing and chanting Hare Kṛṣṇa, they have become so great?" Yes. This is the process. And actually, they have become great. Although it looks like similar activities, that they are also using motorcar, they are also using microphone and typewriter and dictaphone and airplane... "So everything he is using. So how they have become so great or so advanced?" This is the intelligence. Here it is said that karmaṇy akarma yaḥ paśyet. Although they are acting just like ordinary human being—they are using everything, they are also fighting for the land, for Kṛṣṇa, and everything looks like that—but akarmaṇi, that is akarma, they are not producing any result, because it is being done for Kṛṣṇa. This is the secret. Karmaṇi yaḥ akarma. Akarma means which does not have... I have already explained. So if you work the same thing sva-karmaṇā, never mind, you are doing the śūdra's business or brāhmaṇa's business. It doesn't matter. Whether you are acting for Kṛṣṇa? That is wanted. If you are acting for Kṛṣṇa, then you are not becoming entangled by the resultant action, pious or impious. It is above. Pious and impious, they are consideration of this material platform. In the spiritual platform there is no such thing, absolute. Whatever you are doing, it is all-good, all-spiritual. That is called absolute. In the Absolute there is no such distinction, "This is pious, this is impious." Everything is spiritual.
These boys are being trained up all over the world to rise early in the morning, to perform maṅgala-ārātrika, to chant the holy name, to read Bhagavad-gītā, Śrīmad-Bhāgavatam, then take some prasādam, then go to preach, distribute books
Lecture on BG 4.23 -- Bombay, April 12, 1974: So the best thing is that we should be submissive. We should not be proud. That will not help us. Sthāne sthitāḥ śruti-gatām. Jṣāne prayāsam udapāsya. The so-called speculative knowledge should be given up. Jṣāne prayāsam, namanta eva. Just be submissive. Namanta eva. Śruti-gatāṁ tanu-vāṅ-manobhiḥ. Jṣāne prayāsam udapāsya namanta eva, san-mukharitāṁ bhavadīya-vārtām. San-mukharitām, those who are perfectly saint.... Just like Vyāsadeva, Rāmānujācārya, Madhvācārya, san-mukharitām. They have accepted.... Caitanya Mahāprabhu.... San-mukharitāṁ bhavadīya-vārtām. In this way we can understand, we can take the lesson, everything is clear.

Now this formula, that gata-saṅgasya muktasya... So gata-saṅga, how gata-saṅga, to be free from the contamination of the material nature? That is explained in the Bhagavad-gītā. Māṁ ca yo 'vyabhicāreṇa bhakti-yogena sevate: [Bg. 14.26] "Anyone who is engaged according to the principles, rules and regulations in bhakti-yoga..." Just these boys are being trained up all over the world to rise early in the morning, to perform maṅgala-ārātrika, to chant the holy name, to read Bhagavad-gītā, Śrīmad-Bhāgavatam, then take some prasādam, then go to preach, distribute books.... When we go to distribute books, we are doing this very organizedly all over the world, and it has become very successful, very successful.

So why not in India? Why you are neglecting this process? Why you are manufacturing something nonsense? That will not help you.
Śravaṇaṁ kīrtanaṁ viṣṇoḥ: hearing about Kṛṣṇa, chanting about Kṛṣṇa, thinking of Kṛṣṇa, worshiping Kṛṣṇa, talking about Kṛṣṇa, writing about Kṛṣṇa, selling the books about Kṛṣṇa, eating Kṛṣṇa prasādam. In this way you become Kṛṣṇaized. All-around Kṛṣṇa. That is Kṛṣṇa consciousness
Introduction to Gitopanisad: So therefore Kṛṣṇa said, mayy āsakta-manāḥ pārtha, that simply you have to increase your attachment for Kṛṣṇa. This is bhakti-yoga. We have got attachment for so many things. Our attachment is now disbursed in so many ways. You have to concentrate that attachment to Kṛṣṇa, then your business will be successful, bhakti-yoga, mayy āsakta-manāḥ, "Mine." Sa vai manaḥ kṛṣṇa-pādāravindayor. Somehow or other you have to engage your mind at the lotus feet of Kṛṣṇa. Therefore so many paraphernalia how to engage your mind. Śravaṇaṁ kīrtanaṁ viṣṇoḥ: hearing about Kṛṣṇa, chanting about Kṛṣṇa, thinking of Kṛṣṇa, worshiping Kṛṣṇa, talking about Kṛṣṇa, writing about Kṛṣṇa, selling the books about Kṛṣṇa, eating Kṛṣṇa prasādam. In this way you become Kṛṣṇaized. All-around Kṛṣṇa. That is Kṛṣṇa consciousness. This is called bhakti-yoga. This is called bhakti. Somehow or other, you become surrounded by Kṛṣṇa atmosphere. This is Kṛṣṇa consciousness.
If he reads one line his life will be successful, if he reads one line only, carefully. This is such literature. So therefore book distribution I am giving so much stress
Lecture on BG 16.9 -- Hawaii, February 5, 1975: We are printing so many books. For spreading this knowledge, that must be distributed. Home to home, place to place, man to man, this literature must go there. If he... If one takes one book, at least one day he'll read it: "Let me see what is this book I have purchased the other day." And if he reads one line his life will be successful, if he reads one line only, carefully. This is such literature. So therefore book distribution I am giving so much stress. Somehow or other, small book or big book, if it is given to somebody he'll read someday and he'll derive...

Srimad-Bhagavatam Lectures

The GBC member means they will see that in every temple these books are very thoroughly being read and discussed and understood and applied in practical life. That is wanted, not to see the vouchers only, "How many books you have sold, and how many books are in the stock?" That is secondary
Lecture on SB Lecture -- 2.9.3, Melbourne, April 5, 1972: Prabhupāda: Our business is we want to sell books, not to make money. Now, if you simply take it formally... Hayagrīva has taken the formality. We have to keep some cows. Never mind we are to take payment from others. That is not cow protection. Cow protection means just like Bhagavān, the Supreme Personality of Godhead, He is tending the cows. He is going, taking the cows personally from His royal palace going to the forest whole day, working there. Is it not, cowherds boy? And taken some little fruit, mother, whatever mother has given. They are playing that. So this is cow protection, not that "Somebody will give money and we shall keep some third class cows and feed there and become cow protector." We must tend the cows very nicely so that they give us sufficient milk. And with that milk we shall live. "No, because we are giving protection to cow, you send money for the cows and the cow protectors, and earn money there and give us money. We shall eat nicely and sleep." As soon as this practice is going on, then next will be: "Give me some LSD, give me something else." This will go on. We don't want that.

Similarly, the GBC member means they will see that in every temple these books are very thoroughly being read and discussed and understood and applied in practical life. That is wanted, not to see the vouchers only, "How many books you have sold, and how many books are in the stock?" That is secondary. You may keep vouchers... If one is engaged in Kṛṣṇa's service, there is no need of vouchers. That is... Everyone is doing his best. That's all. So we have to see that things are going on very nicely. So in that way the GBC members should divide some zones and see very nicely that things are going on, that they are chanting sixteen rounds, and temple management is doing according to the routine work, and the books are being thoroughly discussed, being read, understood practically. These things are required. Now, suppose you go to sell some book and if somebody says, "You have read this book? Can you explain this verse?" then what you will say? You will say, "No. It is for you. It is not for me. I have to take money from you. That's all." Is that very nice answer?

Devotee: No, Śrīla Prabhupāda.

Prabhupāda: Then? "We have written this book for your reading, not for our reading. We are simply collect money." That's all.
So we are taking so much trouble in writing books not for simply making market. It is for you to read. Not that simply we go and sell books, and that ... If the customer says, "You read it first of all," then what you will say? You'll say, "No, I cannot read. I can sell only."
Lecture on SB Lecture -- 2.3.1-3, Los Angeles, May 22, 1972: So, anyone else? That's all right. So in this way, if you chant ten times, you'll get it by heart. It is not difficult. So we are giving this diacritic mark, English transliteration, only for this purpose—so that you can chant, you can vibrate these mantras. So practice. Here you hear, and in your leisure time, you practice. If you chant these mantras anywhere, you'll be honored. Sanskrit language is so nice. And direction, everything is there: purport, word meaning, and translation. So we are taking so much trouble in writing books not for simply making market. It is for you to read. Not that simply we go and sell books, and that ... If the customer says, "You read it first of all," then what you will say? You'll say, "No, I cannot read. I can sell only." (laughter) (Prabhupāda laughs.) Then what will be your position, if you say like that? "I can sell; I cannot read."
Somebody is going to write, somebody is going to type, somebody is going to sell books, somebody is preparing prasādam, somebody is cleansing, somebody is going to saṅkīrtana. Not a single moment we are lazy
Lecture on SB Lecture -- 1.3.23, Los Angeles, September 28, 1972: Our happiness is here, Kṛṣṇa. For Kṛṣṇa, we are working day and night. The karmīs are also working day and night, but they are not happy. We are happy. That they do not know. We are also doing the same thing. We are not lazy. We are not sleeping. Everybody is busy. Somebody is going to write, somebody is going to type, somebody is going to sell books, somebody is preparing prasādam, somebody is cleansing, somebody is going to saṅkīrtana. Not a single moment we are lazy. But because we are working for Kṛṣṇa, there is happiness. Nobody is paid here a single farthing. Rather, he brings money. But still, he is happy.
By Kṛṣṇa's grace, we are selling books, daily, twenty five thousand rupees. Therefore we are able to spend seven lakhs of rupees per month
Lecture on SB Lecture -- 1.2.10, Vrndavana, October 21, 1972: In New York, we spend ten thousand per..., dollars per month. Or more than that. Similarly, on the average, we spend not less than ten thousand dollars per each branch. But we have got calculation. We, we are spending seventy thousand dollar, dollars per month. So Indian exchange means seven lakhs of rupees. So we need money. And we are getting money also. In Europe, in America, the process of getting money is not the, like here, that I go to any gentleman, "Give us some donation." That is not possible. You cannot enter even one's house without introduction. Then you are trespasser. If you enter anyone's house without permission, he can kill you. This is the law. And every door, there is signboard: "Beware of the dogs." So it is not possible to go and beg, "Sir, give us something." But fortunately, we have published books, about twenty books, four hundred pages each. And we are going on publishing. By Kṛṣṇa's grace, we are selling books, daily, twenty five thousand rupees. Therefore we are able to spend seven lakhs of rupees per month. So Kṛṣṇa gives. My Guru Mahārāja always used to speak that "Why should you go and flatter? You should speak plain truth, without any flattering. Money will come." That was his conviction. And... So it is experienced. We have got very, very heavy expenditure. But all this money collected, they are not meant for indriya-prīti, not for sense gratification. That is the significance. If we want money for sense gratification, then, according to our destiny, we shall get. Not more than that. Nobody can get more.
This Sanskrit verse is meant for understanding ourself. It is not for simply selling our books. Every one of you... We are repeating this verse again and again so that you are expected to chant these mantras. Not that the book is kept... "I'm very learned scholar."
Lecture on SB Lecture -- 1.8.22, Los Angeles, April 14, 1973: So Kṛṣṇa is available, any circumstance, if we want to catch Him. That's all. Teṣāṁ satata-yuktānāṁ bhajatāṁ prīti-pūrvakam [Bg. 10.10]. He's... If one is actually very serious to search out Kṛṣṇa, Kṛṣṇa is everywhere. Aṇḍāntara-stha-paramāṇu-cayāntara-sthaṁ govindam ādi-puruṣaṁ tam ahaṁ bhajāmi [Bs. 5.35] **. He is within this universe, not only within the... He's within your heart. He's within the atom even. So it is not difficult to find Him out, but you must know the process, how to find Him out. And this process is very simple. And the process we are distributing by the order of Śrī Caitanya Mahāprabhu to everyone, without any charge. The process is chant Hare Kṛṣṇa. As soon as you chant Hare Kṛṣṇa, immediately you understand Kṛṣṇa. As soon as you see the lotus flower, if you hear this verse... This Sanskrit verse is meant for understanding ourself. It is not for simply selling our books. Every one of you... We are repeating this verse again and again so that you are expected to chant these mantras. Not that the book is kept... "I'm very learned scholar." What kind of learned scholar? "If I find the book, then I can speak." That is not scholarship. You must chant.
So we are selling our books very nicely, and our whole institution is practically financed by this selling of books
Lecture on SB Lecture -- 7.6.1-2, Stockholm, September 6, 1973:

Prabhupāda: So we are selling our books very nicely, and our whole institution is practically financed by this selling of books. Even in Indian parliament, we are supposed to be very, very rich community. So, in India there are persons who are very suspicious of this Hare Kṛṣṇa movement, and they are surprised how we are maintaining more than one hundred branches all over the world. "Where you get financial help?" So, they think that America has got a, what is, CID department?

Devotees: CIA.
Let this literature be distributed properly. People will be benefited
Lecture on SB Lecture -- 1.5.11, London, September 12, 1973: The people cannot understand even the ABCD of Bhagavad-gītā, and Śrīmad-Bhāgavatam is the graduate study. So everything is there. Unfortunately it was not distributed. So our Kṛṣṇa consciousness movement has started to distribute this literature, especially Śrīmad-Bhāgavatam. We have already translated about twenty books. They are present before you, and our aim is to present to the human society sixty books. Still translation is going on. So our request to the publishers and book sellers, that "Let this literature be distributed properly. People will be benefited." Because, after all, each and every human being is a spiritual being. He is not this body. That is the mistake of the present civilization.
People are appreciating. But if the publishers and the book sellers also help us in this movement, then people will be very much benefited. That is our request
Lecture on SB Lecture -- 1.5.11, London, September 12, 1973: So we are trying our bit, almost single-handed, although the important literatures are there, Vedic literatures, four Vedas, Vedānta-sūtra, eighteen Purāṇas, hundred and eight Upaniṣads, then Rāmāyaṇa, Mahābhārata, so many, full of knowledge, transcendental knowledge. They can be distributed all over the world. But there was no organized attempt. We are just begun from 1966, this movement, Hare Kṛṣṇa movement, or Kṛṣṇa consciousness movement, distributing this literature. Through literature, of course, we are very hopeful. Our literatures are selling. In London also, they sell at least $200, er, pounds, in the street. Similarly, in New York, in Los Angeles, every city we are selling about thirty-to forty thousand rupees' worth books daily. People are appreciating. But if the publishers and the book sellers also help us in this movement, then people will be very much benefited. That is our request. We have come to this, I mean to say, bookseller's office to request... Of course, we have no means to advertise very much, but our advertisement is the saṅkīrtana movement. We go from city to city, street to street, to invoke, invoke the spiritual consciousness of that.
The books are distributed, it can go from country to country, from continent to continent, actually it is so happening. So our only appeal is that all book sellers, all publishers, may come forward and cooperate with us and distribute the transcendental literature in the unique form
Lecture on SB Lecture -- 1.5.11, London, September 12, 1973: Just like we are chanting, this is one vibration. And these books are bigger vibration. This is... This, when we chant Hare Kṛṣṇa mantra, a few yards, people can hear, "Here is Hare Kṛṣṇa." But this, my Guru Mahārāja used to say, that "This is bṛhad-mṛdaṅga." Mṛdaṅga, that drum, you have seen, that is small mṛdaṅga. If I beat on this drum, maybe a few yards, people can heard from few yards. But this is... The books are distributed, it can go from country to country, from continent to continent, actually it is so happening. So our only appeal is that all book sellers, all publishers, may come forward and cooperate with us and distribute the transcendental literature in the unique form. They will find something sublime, and we'll be benefited.
There is no literature throughout the universe like Śrīmad-Bhāgavatam. There is no comparison. There is no competition. Every word is for the good of the human society. Every word, each and every word. Therefore we stress so much in the book distribution
Lecture on SB Lecture -- 1.16.8, Los Angeles, January 5, 1974: There is no comparison. There is no literature throughout the universe like Śrīmad-Bhāgavatam. There is no comparison. There is no competition. Every word is for the good of the human society. Every word, each and every word. Therefore we stress so much in the book distribution. Somehow or other, if the book goes in one hand, he will be benefited. At least he will see, "Oh, they have taken so much price. Let me see what is there." If he reads one śloka, his life will be successful. If one śloka, one word. This is such nice things. Therefore we are stressing so much, "Please distribute book, distribute book, distribute book." A greater mṛdaṅga. We are chanting, playing our mṛdaṅga. It is heard within this room or little more. But this mṛdaṅga will go home to home, country to country, community to community, this mṛdaṅga.
I am very glad to inform you that we are selling our books, not less than forty to fifty thousand rupees daily. So our books are being well received, because in the Western world outside India, they never heard of this idea that God can be approached personally
Lecture on SB Lecture -- 1.2.8, Hyderabad, April 22, 1974: So if we take it seriously... That is our propaganda. We are requesting not only the Hindus or Indians, but we are requesting everyone all over the world, "Take to this Kṛṣṇa consciousness movement and try to understand." We are therefore publishing so many books. We are very fortunate. I am very glad to inform you that we are selling our books, not less than forty to fifty thousand rupees daily. So our books are being well received, because in the Western world outside India, they never heard of this idea that God can be approached personally, we can talk with Him, we can live with Him, we can play with Him. These new ideas, of course, novel to the Western world. Therefore they are taking very careful attention.
Dāsyam, to work for Kṛṣṇa, go and see people, preach Kṛṣṇa consciousness, distribute books
Lecture on SB Lecture -- 3.25.15, Bombay, November 15, 1974: If you remain always in Kṛṣṇa consciousness, that means you are on the liberated stage. And that is called bhakti-yoga.
śravaṇaṁ kīrtanaṁ viṣṇoḥ
smaraṇaṁ pāda-sevanam
arcanaṁ vandanaṁ dāsyam...
SB 7.5.23]
This Deity worship is arcanam. Chanting is vandanam. Dāsyam, to work for Kṛṣṇa, go and see people, preach Kṛṣṇa consciousness, distribute books. In so many ways Kṛṣṇa consciousness can be... So everything is being done. People may take advantage of it. Then immediately he becomes muktaye.
A Kṛṣṇa conscious person by chanting Hare Kṛṣṇa mantra, he cannot think anything else except Kṛṣṇa. He is worshiping the Deity in the temple, he is going to distribute books, Kṛṣṇa books, he is talking of Kṛṣṇa, he is eating kṛṣṇa-prasādam, and always absorbed in Kṛṣṇa
Lecture on SB Lecture -- 6.1.19, Denver, July 2, 1975: The yogis, they are always in meditation and thinking of Kṛṣṇa. That is real yogi, not to show some gymnastic feats. These things are required to concentrate the mind. But where to concentrate the mind? Concentrate the mind in the Supreme Soul, or Kṛṣṇa, or Viṣṇu. That is yoga system. So a Kṛṣṇa conscious person is above all of them because by nature, by chanting Hare Kṛṣṇa mantra, he cannot think anything else except Kṛṣṇa. He is worshiping the Deity in the temple, he is going to distribute books, Kṛṣṇa books, he is talking of Kṛṣṇa, he is eating kṛṣṇa-prasādam, and always absorbed in Kṛṣṇa. So here it is said sakṛd api. If once one does like this, he becomes saved. So if we go on with this habit, Kṛṣṇa consciousness, then our position is very secure, and keep yourself in that secure position rigidly. Then your life is successful.
Somebody is typing or printing books, somebody is going to sell books, somebody is collecting subscription, somebody is cooking for the temple Deity, Rādhā-Kṛṣṇa. So in this way, our inmates or our members are always engaged
Lecture on SB Lecture -- 1.7.2-4, Durban, October 14, 1975: One bead equals sixteen times, so the whole bead chain there is hundred and eight. So one round means about seventeen hundred. In this way, our disciples are advised to chant at least sixteen rounds. This is our daily duty. It takes about two hours, and after that we are engaging so many other businesses. Somebody is typing or printing books, somebody is going to sell books, somebody is collecting subscription, somebody is cooking for the temple Deity, Rādhā-Kṛṣṇa. So in this way, our inmates or our members are always engaged. Kīrtanīyaḥ sadā hariḥ [Cc. Ādi 17.31], this is recommendation of Śrī Caitanya Mahāprabhu. Somehow or other, be engaged twenty-four hours in Kṛṣṇa consciousness. Then your life will be successful.
Suppose you are going to distribute books. But what is the idea? "It is Kṛṣṇa's books; it must be distributed." So Kṛṣṇa is remembered there. At the same time, because it is Kṛṣṇa's book, if somebody purchases, then he will get some idea. And if he reads one line, he comes hundred times forward to Kṛṣṇa consciousness
Lecture on SB Lecture -- 7.9.47, Vrndavana, April 2, 1976: We (conduct) our Kṛṣṇa consciousness movement, therefore, engaging each and every one of you in some active service. We don't advise that "You have become so advanced... Now you are initiated. You can sit down in one place and chant Hare Kṛṣṇa." That is not possible. So therefore, although it is recommended in a secluded place, but that is not possible in this age. We should be always engaged in active service. Then, some way or other, our mind will be engaged in Kṛṣṇa's lotus feet. That is required, activities. Sa vai manaḥ kṛṣṇa... Just like Mahārāja Ambarīṣa. He was statesman, emperor; still, he was fixing up his mind in Kṛṣṇa's lotus feet. That practice we should... Abhyāsa-yoga-yuktena [Bg. 8.8]. If we do something... Suppose you are going to distribute books. But what is the idea? "It is Kṛṣṇa's books; it must be distributed." So Kṛṣṇa is remembered there. At the same time, because it is Kṛṣṇa's book, if somebody purchases, if he pays something, he'll look at it, something, that "What this nonsense has written? Let me see." Then he will get some idea. And if he reads one line, he comes hundred times forward to Kṛṣṇa consciousness. This is the idea. If you want... Svalpam apy asya dharmasya trāyate mahato. This is preaching.
Without that bhakti, means sitting down silently... No. "No, no. I am chanting. I do not want to go out. I am busy." Means excuse. What you will chant? You will think of money and woman, that's all. Just work. Go to sell books and work hard. That is wanted
Lecture on SB Lecture -- 7.9.53, Vrndavana, April 8, 1976: Just like a son might have committed so many offenses to the father, and immediately if he comes, "Father, I have done wrong. Please excuse," immediately becomes... Immediately. That is the relationship of father and son. The father wants that "Somehow or other, if this rascal surrenders to me, I excuse him and immediately give my property to him." This is natural. So we have to surrender. That will please Kṛṣṇa. And without pleasing Him? Darśanaṁ durlabhaṁ hi me. You cannot see Kṛṣṇa. You may have your eyes, big, big eyes, but you cannot see Kṛṣṇa. You have to please Him. That pleasing activity is bhakti. Bhakti. And bhakti means the activities which will please Kṛṣṇa. Without that bhakti, means sitting down silently... No. "No, no. I am chanting. I do not want to go out. I am busy." Means excuse. What you will chant? You will think of money and woman, that's all. Just work. Go to sell books and work hard. That is wanted. Therefore we do not give that opportunity. My Guru Mahārāja did not give this opportunity, and we are following the same principle: no opportunity of sitting idle. No. You must work. That will rectify. Yes.

Sri Caitanya-caritamrta Lectures

We have got experience, personal experience, in our selling our books, the Śrīmad-Bhāgavatam. I have seen many gentlemen, as teachers and educationists. As soon as he sees Śrīmad-Bhāgavatam, "Oh, it is about God. Oh, we cannot purchase. We cannot purchase
Lecture on CC Madhya-lila 25.36-40, San Francisco, January 23, 1967: So if anyone derides the Supreme Personality of Godhead, then... That means we must have impetus to know. But one who has no such impetus, he is called demon, or asura. So asura, one who does not want to understand the position of God, for them, Kṛṣṇa says that tān ahaṁ dviṣataḥ krūrān. Dviṣataḥ means there is a class who are always envious of God. As soon as you speak something about God, they become fire: "Oh, what is this God nonsense?" So they are dviṣataḥ. Dviṣataḥ means envious. They cannot even tolerate the name of God. "Don't talk of God." So it is not now individually infection; it is now worldwide. And therefore, the result is that the Communist party is developing all over the world due to this godlessness. And we have got experience, personal experience, in our selling our books, the Śrīmad-Bhāgavatam. I have seen many gentlemen, as teachers and educationists. As soon as he sees Śrīmad-Bhāgavatam, "Oh, it is about God. Oh, we cannot purchase. We cannot purchase. Because it is God, therefore we have no connection with it. We cannot purchase." Such is the mentality. So that, by that such mentality, godless mentality, atheistic mentality, the people of the world, they are not happy. But still, they are fools. Because they are fools, they'll not take to God consciousness or Kṛṣṇa consciousness. But it is our duty to canvass, to request.
All servant, we are. Somebody is engaged in dressing the Deity. Somebody is engaged in preparing nice foodstuff for Deity. Somebody is making flower garlands. Somebody is going to distribute literature to make people understand the glories of Kṛṣṇa
Lecture on CC Madhya-lila 20.108-109, New York, July 15, 1976: So we can become immediately liberated from this prison house of material existence if we accept this teaching of Caitanya Mahāprabhu, jīvera svarūpa haya nitya kṛṣṇera dāsa [Cc. Madhya 20.108-109]. And therefore so many arrangement. We are having Kṛṣṇa Deity here, and every one of us, we are engaged as servant. Śrī-vigrahārādhana-nitya-nānā-śṛṇgāra-tan-mandira-mār janādau **. Somebody is engaged in cleansing the temple. All servant, we are. Somebody is engaged in dressing the Deity. Somebody is engaged in preparing nice foodstuff for Deity. Somebody is making flower garlands. Somebody is going to distribute literature to make people understand the glories of Kṛṣṇa. So in this way Kṛṣṇa consciousness movement means everyone is engaged cent percent to become servant of Kṛṣṇa. So those who are sincerely engaged in the service of the Lord, they are all liberated. They are all liberated. The Māyāvādīs who are trying to become liberated in so many ways, mystic yoga practice and austere penances, and so on, so on, so on, so on... You can get that liberty immediately, simply by engaging yourself in some service of Kṛṣṇa. Immediately. Svalpam apy asya dharmasya trāyate mahato bhayāt. Even little service you give, it is your permanent asset. Even if you fall down from that service platform, still, whatever you have done, it will never go in vain. As soon as there is opportunity, again you shall begin from that point where you left.

Sri Brahma-samhita Lectures

So these boys, they have been trained up. This ārotik, this arcana, this distribution of literature, reading Kṛṣṇa books, hearing about Kṛṣṇa—that means they are not allowed to think anything else except Kṛṣṇa. That is perfection
Lecture on Brahma Samhita, Bombay, January 3, 1973: Your question is meant for persons who are too much bodily conscious. One who is thinking that "I am this body," for him, this yoga system is prescribed, so that he can control the senses. Yoga indriya-saṁyamaḥ. By controlling the senses... Because we are disturbed by our senses. So there is process, how to come to the platform of prāṇāyāma. You have to find out a secluded place, and you should sit down there alone in perpendicular stature, you cannot close your eyes fully, half, then you'll have to see the tip of the nose. In this way, you have to concentrate your mind on Viṣṇu or Kṛṣṇa. This is prāṇāyāma. So... But actually when one becomes already attracted to Kṛṣṇa by devotional service, then the prāṇāyāma process is already there. Therefore Kṛṣṇa says in the Bhagavad-gītā:
yoginām api sarveṣāṁ
mad-gata antarātmanā
śraddhāvān bhajate yo māṁ
sa me yuktatamo mataḥ
[Bg. 6.47]

The real fact is to concentrate your mind upon Kṛṣṇa.

So these boys, they have been trained up. This ārotik, this arcana, this distribution of literature, reading Kṛṣṇa books, hearing about Kṛṣṇa—that means they are not allowed to think anything else except Kṛṣṇa. That is perfection. They are... The prāṇāyāma process, you can do it for one hours, two hours or, say, one day, two days, but this, this prāṇāyāma process, who are always engaged in Kṛṣṇa's service, that is natural. You cannot think. Sa vai manaḥ kṛṣṇa-padāravindayor [SB 9.4.18]. If you simply engage your mind on the lotus feet of Kṛṣṇa, that is perpetual prāṇāyāma. Not for one hour, two hour, or a minute.

Festival Lectures

So my advice to you, I am old man. So even I may not return, you shall continue this Kṛṣṇa consciousness movement. This is eternal and I shall request you to keep the standard as I have already given you the program. The Deity worship, the kīrtana, the street saṅkīrtana, distribution of literature, books
Festival Lectures, Los Angeles, August 2, 1970: Nṛsiṁhadeva will give you protection in my absence. I am now going to Japan to get some books printed personally and after that my program is to go to India. Maybe I shall be able to establish some temples there. Of course in India there are many temples, but it does not mean that I shall not also establish some temples. Just like there is overpopulation. It does not mean that one should not beget child. Similarly, there may be many hundreds of thousand temples in India, still our this society, ISKCON, should have their own temples. That is the way since time immemorial. There are hundreds and thousands of temples. So my advice to you, I am old man. So even I may not return, you shall continue this Kṛṣṇa consciousness movement. This is eternal and I shall request you to keep the standard as I have already given you the program. The Deity worship, the kīrtana, the street saṅkīrtana, distribution of literature, books. You should carry on this program with great enthusiasm. That is my request.
So some way or other, in 1965 I went to America, with great difficulty. But I took about two hundred sets of books. The customs clearance was done, I told them that "Oh, I am taking these books for distribution. Not for sale." Anyway, they passed, and with these books I reached America. And I was maintaining myself by selling these books for one year
His Divine Grace Srila Bhaktisiddhanta Sarasvati Gosvami Prabhupada's Appearance Day, SB 6.3.24 -- Gorakhpur, February 15, 1971:: So after publishing three parts of readings(?), then automatically, Guru Mahārāja gave me indication that "Now you can start for America." So some way or other, in 1965 I went to America, with great difficulty. But I took about two hundred sets of books. The customs clearance was done, I told them that "Oh, I am taking these books for distribution. Not for sale." Anyway, they passed, and with these books I reached America. And I was maintaining myself by selling these books for one year. There was no friend, and I was living in apartment with great difficulty. Still, the whole, I mean to say, stock, and my typewriter, my tape recorder—everything was stolen. In this way, I became very much depressed, and I was going to the shipping company, "When the next ship is going for, going to India?" So they gave me such and such date. Then I thought, "Let me wait for some time more. Then I shall return back." I had return ticket, of course. There was no difficulty.
In this way, 1966, by selling these books, I had only $200, and I dared to take one apartment and storefront. Storefront one $125 per month, and apartment $75. So I had only $200 dollars
His Divine Grace Srila Bhaktisiddhanta Sarasvati Gosvami Prabhupada's Appearance Day, Evening -- Gorakhpur, February 15, 1971:: In this way, 1966, by selling these books, I had only $200, and I dared to take one apartment and storefront. Storefront one $125 per month, and apartment $75. So I had only $200 dollars. So I advanced him $200. I did not know how to pay next month's rent. So I started in 1966, lecturing in a storefront and living in that apartment in 26 Second Avenue. Then gradually, these boys, American boys and girls, began to come. And then I started my kīrtana in Tompkinson Square. More and more, these younger Americans, they came to me, and things were organized. Then I registered this Kṛṣṇa Consciousness Society under religious act of New York in 1966, and gradually people took interest. People means the younger section. All the boys and girls, they were from sixteen... Not all sixteen, but there were sixteen. Kṛṣṇa dāsa was at that time sixteen years old. And... Between twenty to thirty. Only, I think, Keith—now Kīrtanānanda Mahārāja—he was at that time twenty-nine. Hayagrīva was, I think, twenty-nine. So in this way... This Hayagrīva, I met him on the street. After renting the apartment and storefront, when I was returning, this Hayagrīva, Professor Howard Wheeler, he was philosophically minded. So he asked me, "Swamijī, are you coming from India?" So I told, "Yes, I am coming from India." So, "Are you interested in Indian philosophy?" "Yes, sir." "So why don't you come? I have taken one storefront and apartment." So I came back. I showed him, "Here is my storefront and apartment. You come in the evening."
Bhaktivinoda Ṭhākura used to go to preach about Caitanya's philosophy. He used to sell books to foreign countries
His Divine Grace Srila Sac-cid-ananda Bhaktivinoda Thakura's Appearance Day, Lecture -- London, September 3, 1971:: So, this Bhaktivinoda Ṭhākura was gṛhastha, very responsible officer, magistrate. And he was so exalted that he would come from his office generally at five o'clock, then take his supper and immediately go to bed. Immediately. Say at seven o'clock in the evening he goes to bed, and he wakes up at twelve o'clock. So suppose he goes to bed at seven o'clock in the evening and wakes up at twelve o'clock at night; it is sufficient sleep, five hours. One should not sleep more than five to six hours. Minimize as far as possible. The Gosvāmīs used to sleep not more than one and a half hour, or two hours. Sleeping is not very important thing. Even big politicians, they used to sleep for two hours. So especially in spiritual line, they should minimize as far as possible eating, sleeping, mating, defending. Minimize. Gradually it comes to nil. Raghunātha dāsa Gosvāmī, he was eating only a little piece of butter every alternate days, not daily. So this Bhaktivinoda Ṭhākura, regularly he was coming from his office, and after taking his supper immediately he goes to bed, and wake up at twelve o'clock, and he used to write books. He wrote, he left behind him about one hundred books. And he excavated the birthplace of Lord Caitanya, organized how to develop that birth site, Māyāpur. He had so many business. He used to go to preach about Caitanya's philosophy. He used to sell books to foreign countries. In 1896 he attempted to sell Life and Precepts of Caitanya in the MacGill University in Montreal. So he was busy, ācārya. So one has to adjust things. Not that "Because I am gṛhastha, householder, I cannot become a preacher. It is the business..." (aside:) Give me water. "It is the business of the sannyāsī or brahmacārī." No. It is the business of everyone. The whole world is suffering for want of knowledge. The present civilization is animal civilization. They do not know anything beyond eating, sleeping, mating and defending. That's all. This is animal civilization. Animal does not know beyond these four principles of life: eating, sleeping, mating and defending. That's all. No. Human life is meant for something else: "What I am? What is God? What is my relation with God? What is this material world? Why I am here? Where I have to go next?" So many things one has to learn. Athāto brahma jijñāsā. This is human life. Not that eat and sleep and have sex life and die someday like cats and dogs. Therefore, there is need of ācāryas, teachers, for propagating spiritual knowledge, Kṛṣṇa consciousness. Bhaktivinoda Ṭhākura was... Although he was a gṛhastha, householder, a government officer, magistrate, but he was ācārya. So from his dealings, from his life, we should learn how one can become a preacher in any stage of life. It doesn't matter what he is.
I'd especially request my disciples who are cooperating with me that try to publish books as many as possible and distribute throughout the whole world. That will satisfy Śrī Caitanya Mahāprabhu as well as Bhaktisiddhānta Sarasvatī Ṭhākura
His Divine Grace Srila Bhaktisiddhanta Sarasvati Gosvami Prabhupada's Appearance Day, Lecture -- Mayapur, February 21, 1976:: So from this place Śrī Caitanya Mahāprabhu started this movement, Kṛṣṇa consciousness movement, throughout whole India, and He desired that pṛthivīte āche yata nagarādi grāma: "So as many towns and villages are there, this Kṛṣṇa consciousness movement should be spread." So this Kṛṣṇa consciousness movement is now in your hand. Of course, in 1922 Bhaktisiddhānta Sarasvatī Ṭhākura, he wanted me to do something in this connection. He wanted from his, all his disciples. Especially he stressed many times that "You do this. Whatever you have learned, you try to expand in English language." And in 1933, when he was in Rādhā-kunḍa, I was at that time Bombay in connection with my business life. So I came to see him, and one friend wanted to give some land in Bombay for starting Bombay Gauḍīya Maṭha. He's my friend. So that's a long story, but I wish to narrate this, the Bhaktisiddhānta Sarasvatī Gosvāmī's mission. So at that time one of my Godbrother was also present. He reminded me about my friend's donation, and Bhaktisiddhānta Sarasvatī Ṭhākura Prabhupāda immediately took up the land. He continued that "There is no need of establishing many temples. Better we publish some books." He said like that. He said that "We started our, this Gauḍīya Maṭha in Ultadanga. The rent was very small, and if we could gather 2 to 250 rupees, it was very nice, going on. But since this J.V. Datta(?) has given us this stone, marble stone Ṭhākurabari, our competition between the disciples have increased, so I don't like anymore. Rather, I would prefer to take out the marble stone and sell it and publish some books." So I took that point, and he also especially advised me that "If you get money, you try to publish books." So by his blessing it has become very successful by your cooperation. Now our books are being sold all over the world, and it is very satisfactory sale. So on this particular day of Bhaktisiddhānta Sarasvatī Ṭhākura's advent, try to remember his words, that he wanted that many books should be published about our philosophy and it should be given to the English-knowing public especially, because English language is now world language. We are touring all over the world. So anywhere we speak English, it is understood, except in some places. So on this day, particular on the advent of Bhaktisiddhānta Sarasvatī Ṭhākura, I'd especially request my disciples who are cooperating with me that try to publish books as many as possible and distribute throughout the whole world. That will satisfy Śrī Caitanya Mahāprabhu as well as Bhaktisiddhānta Sarasvatī Ṭhākura. Thank you very much.

Arrival Addresses and Talks

Those who are engaged in Deity worship, those who are engaged in saṅkīrtana party, those who are engaged in distributing books, those who are engaged in the office for keeping accounts—and all of them in devotional service—not a single moment waste
Arrival Address -- Los Angeles, July 8, 1974:: So execute this devotional service very sincerely, seriously. Even there is little inconvenience, tolerate it. There is no inconvenience. But if you think it is inconvenience—that is our mental concoction—still, you should not be neglectful in the discharging your duties in devotional service. So those who are engaged in Deity worship, those who are engaged in saṅkīrtana party, those who are engaged in distributing books, those who are engaged in the office for keeping accounts—and all of them in devotional service—not a single moment waste.
So those who have joined this Kṛṣṇa consciousness movement, my request is they follow the regulative principles, as instructed by Rūpa Gosvāmī, with enthusiasm, read books and distribute books. And that is a very great service
Arrival -- Honolulu, May 3, 1976:: You have seen this verse in the Nectar of Instruction. Utsāhā: enthusiasm. Dhairya means patience. Utsāhād dhairyāt niścayāt, means conviction. And tat-tat-karma-pravartanāt, and following the regulative principles. Sato vṛtteḥ, to become sincere and honest. And sādhu-saṅge, and in the association of devotees. Ṣaḍbhir bhaktir prasidhyati. The bhakti, Kṛṣṇa consciousness, will advance. These are the six principles we should always remember: enthusiasm, patience, conviction, following the regulative principles, becoming honest, and in the association of devotees. So I am very glad to see that you are all very enthusiastic, and you follow the other principles. Then be sure that you are advancing in Kṛṣṇa consciousness. And that will save you from the dangerous civilization which do not understand the future of life. As the cats and dogs, they do not understand what is the future of life, similarly, if human beings, getting this opportunity of very intelligent, developed consciousness, if a human being does not understand what is the goal of life, what is the future of life, then he remains a cat and dog. Sa eva go-kharaḥ [SB 10.84.13]. So those who have joined this Kṛṣṇa consciousness movement, my request is they follow the regulative principles, as instructed by Rūpa Gosvāmī, with enthusiasm, read books and distribute books. And that is a very great service. I'll speak something, you may forget, but if you read from the book, you will get good opportunity to understand the philosophy. So our principle is to study the books as well as to distribute the books. People will be benefited and their life will be successful. This is Kṛṣṇa consciousness movement.
So those who have joined this Kṛṣṇa consciousness movement, my request is they follow the regulative principles, as instructed by Rūpa Gosvāmī, with enthusiasm, read books and distribute books
Arrival Address and Talk, Honolulu, May 3, 1976: So those who have joined this Kṛṣṇa consciousness movement, my request is they follow the regulative principles, as instructed by Rūpa Gosvāmī, with enthusiasm, read books and distribute books. And that is a very great service. I'll speak something, you may forget, but if you read from the book, you will get good opportunity to understand the philosophy. So our principle is to study the books as well as to distribute the books. People will be benefited and their life will be successful. This is Kṛṣṇa consciousness movement.

Initiation Lectures

Somebody is engaged going in Tokyo city for distributing literature, somebody is performing kīrtana here, somebody is reading our various books
Initiations and Lecture Sannyasa Initiation of Sudama dasa -- Tokyo, April 30, 1972:: The first engagement should be that mind should be always absorbed in thoughts of Kṛṣṇa. Always engaged. These boys, they are always engaged. Just like in offering arcana to the Deities from early morning up to ten o'clock at night, and then they go to rest. Again rise early in the morning. So somebody is engaged in cleansing the temple, somebody is engaged in dressing the Deity, somebody is engaged in cooking for the Deity, somebody is engaged going in Tokyo city for distributing literature, somebody is performing kīrtana here, somebody is reading our various books. In this way we have got twenty-five hours engagement instead of twenty-four hours. So mind cannot go outside Kṛṣṇa. That is called Kṛṣṇa conscious. We don't allow the mind go out of Kṛṣṇa's service. And this is sannyāsa. Practically anyone who is engaged in this Kṛṣṇa consciousness business, he is a sannyāsī. Never mind what is his dress. He may be in a dress of a family man, householder, or he may be in the dress of a sannyāsī—everyone is engaged in Kṛṣṇa's service. Therefore in the essential sense, everyone is sannyāsī.

General Lectures

The boys are struggling, they are distributing literature, the books, and I am getting very encouraging report, many young men they are coming
Pandal Lecture -- Delhi, November 20, 1971:: This Kṛṣṇa consciousness should be injected from the very beginning of life, from childhood. So here our Honorable High Commissioner of Canada is present, His Excellency. So I request that you have come to our country, please try to understand this philosophy. And so far I have traveled in your country... I have traveled in Canada also; as you have already mentioned, we have got five branches—in Montreal, Toronto, Vancouver, Hamilton, and Ottawa. So the boys are struggling, they are distributing literature, the books, and I am getting very encouraging report, many young men they are coming. It is a very scientific movement. So I would request you to inform your government to give these boys who are struggling to inject this Kṛṣṇa consciousness movement in your country all facility. Thank you very much. Hare Kṛṣṇa.
That is our business. Wherever we go, we install this Kṛṣṇa Deity and we work for Kṛṣṇa, we print books for Kṛṣṇa, we distribute books for Kṛṣṇa, we beg everyone to become Kṛṣṇa's bhakta
Pandal Speech and Question Session -- Delhi, November 10, 1973:: This is the process of śānti. Bhoktāraṁ. Kṛṣṇa is the enjoyer. We are after worshiping Kṛṣṇa. That is our business. Wherever we go, we install this Kṛṣṇa Deity and we work for Kṛṣṇa, we print books for Kṛṣṇa, we distribute books for Kṛṣṇa, we beg everyone to become Kṛṣṇa's bhakta. Therefore it is Kṛṣṇa consciousness. We have no other business than Kṛṣṇa. As Kṛṣṇa says, sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja [Bg. 18.66]. We are doing that. We have no other business. Simply Kṛṣṇa. Why? Kṛṣṇas tu bhagavān svayam [SB 1.3.28]. He is the Supreme Personality of Godhead.
We live very simple life. Whatever little necessity of money is there, that we can gather by selling these books
Lecture at World Health Organization -- Geneva, June 6, 1974:: Guest: Yeah. What do these people do for a living? Only grow food?

Prabhupāda: No. Grow food for eating, and then they read all these books. They become spiritually advanced. That's all. Deity worship.

Guest: And did you need money?

Prabhupāda: Well, we get money. We sell these books also. If they require money, there is money also. But we live very simple life.

Whatever little necessity of money is there, that we can gather by selling these books. Even in Indian parliament, the question was raised, "Wherefrom this ISKCON movement gets their money?" Some Communist member raised this question. And the home member replied, "They get money by selling literature." That's a fact.

Departure Talks

Somebody is cooking. Somebody is decorating the Deity. Somebody is cleansing the floor. Somebody is going to sell books. Somebody is doing something. Everything—nirbandhe kṛṣṇa sambandhe, in relationship with Kṛṣṇa
Departure Lecture -- London, March 12, 1975:: So Kṛṣṇa consciousness is in the absolute platform. There is no relativity. In the temple worship, as there are so many different duties—one is worshiping directly the Deity, decorating the Deity, and the other is washing the temple—it does not mean that the one who is cleansing the Deity, he is less important than the person who is in the temple room, Deity room. No. Because it is absolute. The Deity... As the Deity is important, similarly, the floor of the temple is also important, same importance, because absolute. So in executing our devotional service we are engaged in different duties. Somebody is cooking. Somebody is decorating the Deity. Somebody is cleansing the floor. Somebody is going to sell books. Somebody is doing something. Everything—nirbandhe kṛṣṇa sambandhe, in relationship with Kṛṣṇa. Because the relationship is there with Kṛṣṇa, then every activity which you are doing, that is complete. There is no such material distinction. Just like here in the material world somebody is sitting in the office chair and somebody is cleansing the office, so the cleaner is supposed to be lower than the officer, but in the spiritual world there is no such distinction. The officer and the cleaner, they are of the same importance.
Page Title:Distributing my books (Lectures)
Compiler:Visnu Murti
Created:10 of nov, 2007
Totals by Section:BG=8, SB=16, CC=2, OB=0, Lec=14, Con=0, Let=0
No. of Quotes:40