If somebody for his past sinful activities has become a dog, and if he remembers that "I was prime minister; now I have become dog," it will be impossible for him to live. Therefore māyā covers his knowledge. Mṛtyu. Mṛtyu means forgetting everything. That is called mṛtyu. So that we have got experience every day and night. When at night we dream in a separate atmosphere, separate life, we forget about this body, that "I am lying down. My body is lying down in a very nice apartment, very nice bedding." No. Suppose he is loitering on the street or he is on the hill. So he is taking, in dream, he is taking... Everyone, we take interest of that body. We forget the past body. So this is ignorance. So ignorance, the more we become elevated from ignorance to knowledge, that is success of life. And if we keep ourself in ignorance, that is no success. That is spoiling the life.
So our Kṛṣṇa consciousness movement is to raise a person from ignorance to knowledge. That is the whole scheme of Vedic literature: to deliver a person. Kṛṣṇa says in the Bhagavad-gītā about the devotees—not for all—teṣāṁ ahaṁ samuddhartā mṛtyu-saṁsāra-sāgarāt (BG 12.7). Another:
- teṣāṁ evānukampārtham
- aham ajñāna-jaṁ tamaḥ
- nāśayāmy ātma-bhāvastho
- jñāna-dīpena bhāsvatā
- (BG 10.11)
For special, for the devotees... He is situated in everyone's heart, but a devotee who is trying to understand Kṛṣṇa He helps. He helps. To the nondevotees, they have no concern with the... They are just like animal—eating, sleeping, sex life and defense. They do not care for anything, to understand God or his relationship with God. For them, they think there is no God, and Kṛṣṇa also says, "Yes, there is no God. You sleep." That's all. Therefore sat-saṅga required. This sat-saṅga, satāṁ prasaṅgāt. By the association of devotee we awaken our inquisitiveness about God. Therefore the centers are required. It is not unnecessarily we are opening so many centers. No. It is for the benefit of the human society. (aside:) You can... This fly...
Caitanya Mahāprabhu's mission is that paropakāra, benefit of the human society. All living entities within this material world, they are in ignorance, all 8,400,000 different forms of life. (aside:) This nearby come, the... Come near. Yes. This is specially meant for driving away the flies. (laughter) Yes. This cāmara is meant for that. Even it is touching body, there is no harm. So all living entities, they are ajñaḥ; they have forgotten what is the value of life. So in the human form of life, where there is chance of getting the real light, if they spoil in this way like cats and dogs, the whole world, what is the position of the world? Very precarious condition. So paropakāra. Therefore those who have got enlightenment, they should try to raise these rascals who are in ignorance. That is Caitanya Mahāprabhu's mission. Caitanya Mahāprabhu therefore says, bhārata-bhūmite manuṣya janma haila jāra: "Anyone who has taken birth in Bhārata-varṣa, India, as human being, not cats and dogs," janma sārthaka kari, "first of all make your life successful," then paropakāra, "then distribute the knowledge." This is Caitanya Mahāprabhu's mission. How? Why He is stressing on Indian? Now, because it is in India you will find these śāstras, the Bhagavad-gītā and Śrīmad-Bhāgavatam and many others, not in other places. The four Vedas; then the explanation of the Vedas, Upaniṣad; summarization of the Vedas, Vedānta-sūtra; then historically explanation, Purāṇas; then actual history, Mahābhārata, Rāmāyaṇa—so these things are available in India. And one should take advantage of this śāstra and make his life successful and then preach all over the world.
So in this paramparā system, this knowledge has come to your country, America. You are intelligent. You are prosperous. So take this knowledge seriously and at least distribute this knowledge properly for the benefit of your people. Otherwise the world is in very, very precarious condition, and although the human form of life is obtained for the success of life, they are being kept purposefully all ignorantly in darkness. So, na veda pūrvam aparaṁ naṣṭa-janma-smṛtis tathā. Just like Bharata Mahārāja, he was a great devotee, but somehow or other, he was very much attached to one, a small deer. He had to accept the body of a deer. But he did not forget about his last birth. That is special prerogative for advanced devotees. Nature's law is that at the time of death, what you think, you get the body. That is nature's law. Yaṁ yaṁ vāpi smaran bhāvaṁ tyajaty ante kalevaram (BG 8.6), Kṛṣṇa says. So we have to train up our bhāva, our thoughts. If we keep always in Kṛṣṇa thoughts, then naturally at the time of death we may remember Kṛṣṇa. That is success. Then immediately tyaktvā dehaṁ punar janma naiti mām eti (BG 8.6). Immediately you are transferred to the Kṛṣṇaloka, and according to your desire, you become amongst the gopīs or the cowherds boys or the cows and the calves. They are all equal. There is no... That is spiritual world.