Businessmen (Lectures)

Expressions researched:
"businessman" |"businessman's" |"businessmen" |"businesswoman"

Bhagavad-gita As It Is Lectures

Introduction to Gitopanisad (Earliest Recording of Srila Prabhupada in the Bhaktivedanta Archives):

Suppose I am a businessman and I have worked very hard with intelligence and I have amassed a vast amount of bank balance. Now I am the enjoyer. Similarly, suppose I started my business with a vast amount of money, but I failed to make a successful..., I lost all the money. So I am sufferer. So similarly, in every field of our life we enjoy, we enjoy the result of our work. This is called karma.

Lecture on BG 1.20 -- London, July 17, 1973:

This whole Bhagavad-gītā is a transaction between God and His devotee. There is nothing more. Just like if you go to the market and two mercantile men talking. So it should be understood that he is also businessman, he is also businessman, so they must be talking something about business. It is natural conclusion. Two businessmen are talking seriously, not that they are discussing Bhagavad-gītā. You cannot say that. They must be talking about business, something about profit.

Lecture on BG 1.20 -- London, July 17, 1973:

Just like all the businessmen, they assemble in exchange, like stock exchange. So there is howling, great sound, talking with each other, tumultuous sound. That tumultuous sound means one businessman is talking, "What is your rate? This is my rate. What is your rate?" That's all. You cannot expect that a stock exchange, the people gathered there, they are talking something about Bhāgavata and Bhagavad-gītā. No.

Lecture on BG 2.1 -- Ahmedabad, December 6, 1972:

If I see my brother is very happy, he has improved in his material condition, then I become unhappy: "He has advanced so much, and I could not do so." This is material civilization. Envious, gṛhamedhī. Everyone is envious. Either you take person to person or neighbor to neighbor, their sympathy is lip sympathy. Actually, everyone is envious. Businessman to businessman, nation to nation. This is material world. Therefore spiritual advancement means for person who is not envious.

Lecture on BG 2.1 -- Ahmedabad, December 7, 1972:

Even Kṛṣṇa has advised that "If you, even if you think that I am working as a vaiśya, it is not very good, because sometimes I have to speak lie for business's sake. And brāhmaṇa's business is very nice. No." Kṛṣṇa has advised: sa-doṣam api na tyajet: (BG 18.48) "Even in your profession there are so many faults, you should not give it up. You should go on." But the result must be given to Kṛṣṇa. That is the secret. You may work as a brāhmaṇa, as a kṣatriya, as a businessman, as an engineer, as a doctor, as a warrior, whatever you may be. It is, it is never condemned. No work is condemned. Every work is dignified provided it is meant for Kṛṣṇa. That is Kṛṣṇa consciousness.

Lecture on BG 2.1-10 and Talk -- Los Angeles, November 25, 1968:

This life should not be misused. That should be the first point. It should be very properly utilized in Kṛṣṇa consciousness. Consciousness is there. Just absorb it in Kṛṣṇa. Consciousness must be absorbed in some thought. Make it Kṛṣṇa thought always. Make your program in such a way that you cannot go out of Kṛṣṇa thought. Just like businessmen, they're always thinking, "What profit is there? What is the bank balance? And how the business is going? How the profit is going?" They're always thinking of that.

Lecture on BG 2.1-10 and Talk -- Los Angeles, November 25, 1968:

Tamāla Kṛṣṇa: I found someone who will give us a big garage, but it's not a temple. A nice man.

Prabhupāda: Never mind garage. Let him begin. We shall sit down there in garage. He's giving for good or...

Tamāla Kṛṣṇa: No. He is volunteering. He's a businessman who has started to chant.

Prabhupāda: Oh.

Tamāla Kṛṣṇa: He's very nice.

Prabhupāda: So let him give us and we shall make our temple there in the garage. Where it is?

Tamāla Kṛṣṇa: He says it's nearby here. He said fifty people can come in.

Prabhupāda: Oh, that's all right.

Tamāla Kṛṣṇa: He said we should hold kīrtana there now.

Prabhupāda: And immediately.

Lecture on BG 2.26 -- Hyderabad, November 30, 1972:

Everyone in the material world, first of all, they want to become big man, big businessman, big, big this, big that, minister, president, and when everything is failure, then he wants to become God. That is the last snare of māyā. So this is going on. How you can expect peace and prosperity here? That is not possible. Duḥkhālayam aśāśvatam (BG 8.15). It is stated by Kṛṣṇa Himself that this is a place only for misery, but under the influence of māyā, we are accepting all miserable conditions of life as happiness. This is called māyā.

Lecture on BG 2.40 - London, September 13, 1973:

Even if you think that "If I take to Kṛṣṇa consciousness, join this international movement, I will be deviating from my real duty." So that also you can do. What is your real duty? This is temporary duty. Suppose you are a very nice brāhmaṇa or nice kṣatriya, nice businessman, nice politician. Your career will be lost if you think, by joining this Kṛṣṇa consciousness movement, your career will be lost. Don't think like that. It is still profitable. Even if you give up whole career and simply join Kṛṣṇa consciousness movement, then your life is success. That is being stressed. Svalpam apy asya dharmasya.

Lecture on BG 2.40 - London, September 13, 1973:

Suppose one is very nicely executing his occupational duty, he's a businessman, very routine work, doing business, making profit and everyone appreciates his routine work. Even if he does so, or he is a very nice brāhmaṇa, nice kṣatriya, so he has done his duty very nicely, but he has not taken to Kṛṣṇa consciousness. Śāstra says, what he has gained?

Lecture on BG 2.40 - London, September 13, 1973:

Take to Kṛṣṇa consciousness means the way how you can please the Supreme Lord. But if by executing your so-called occupational duty of the body, if you do not take care of taking to Kṛṣṇa consciousness or pleasing the Supreme Lord, then you have no gain. You are simply working for nothing, wasting your time. You are thinking that "I'm doing my duty very nicely. I'm a brāhmaṇa, I'm doing my duty." "I am businessman doing my duty," "I'm scientist." "I am..." Actually, you are not doing your duty. Your real duty is to take to Kṛṣṇa consciousness. That you have forgotten.

Lecture on BG 2.40 - London, September 13, 1973:

One man is doing his duty, his occupational duty as a brāhmaṇa, or a kṣatriya or a businessman or a student or anyone. He's doing very nicely. But doing all these activities, if he could not awaken his dormant Kṛṣṇa consciousness, dharmaḥ svanuṣṭhitaḥ puṁsāṁ viṣvaksena-kathāsu yaḥ. Viṣvaksena-kathāsu yaḥ means just like you have come here to hear about Kṛṣṇa consciousness. Otherwise, why you have come here? You have come here hearing me or anyone discussing śāstra. So this is required.

Lecture on BG 2.40 - London, September 13, 1973:

We have to simply speak about Kṛṣṇa all over the world. Yāre dekha tāre kaha 'kṛṣṇa'-kathā, 'kṛṣṇa'-upadeśa. So if one is not interested in kṛṣṇa-kathā, in the topics of Kṛṣṇa, then śāstra says, śrama eva hi kevalam. Whatever rightfully or sincerely he's doing on the material bodily concept of life, it is śrama eva hi kevalam. Simply he's wasting time. Now it is very difficult to understand this philosophy. If we go to a very nice businessman or politician or scientist, if we say, "Sir, have you got any interest in Kṛṣṇa consciousness?" "No, why shall I do it? I don't want." Then if I say, "You are wasting your time, sir," will he accept? But this is the position, actually. He's simply wasting his time. Śrama eva hi kevalam (SB 1.2.8).

Lecture on BG 2.46-47 -- New York, March 28, 1966:

Suppose I am a businessman. I have made a profit of ten million dollars in this year. So do you mean to say that I shall not enjoy this huge amount of money? I shall throw it away? Oh. Yes. The Bhagavad-gītā says that mā phaleṣu kadācana: "You cannot take the fruitive result of your work." Then if I do it, then what it will be? Now, he said, mā karma-phala-hetur bhūḥ: "Don't be cause of your activities. Then you will be bound by the interaction of your activity. Don't be cause of your activity. Then you shall be bound up by the effects of your activity. You don't be cause; then effect will not touch you."

Lecture on BG 3.1-5 -- Los Angeles, December 20, 1968:

Kṛṣṇa taught to the whole world that Arjuna was a soldier, he was a fighter, and in his fighting also he can be Kṛṣṇa conscious. It is not that he has to cease from fighting and then become Kṛṣṇa conscious. No. There is no such question. There is no rejection of anything, but dovetailing everything. That is the process. Do everything, but in Kṛṣṇa consciousness. If you are a fighter, fight, but for Kṛṣṇa. If you are a businessman, all right. Do business for Kṛṣṇa. If you are something else, do that, but for Kṛṣṇa. This is wanted. This is called Kṛṣṇa consciousness. To dovetail everything with Kṛṣṇa.

Lecture on BG 3.1-5 -- Los Angeles, December 20, 1968:

You'll find so many persons meditating, but see their life. Phalena paricīyate. One has to be judged by the result. You have worked very hard and supposed to be very rich man, but if I see that you have no nice apartment, neither any car, neither any opulence, so what kind of businessman you have earned? That can be understood immediately. So if one by practice of meditation is actually advancing in spiritual life, why he's materially affected? What is the difference between a person materially affected and spiritually advanced?

Lecture on BG 4.12 -- Bombay, April 1, 1974:

The Vedas are called hearing, śruti. One has to hear Vedas from the right person. That is the recommendation of Śrī Caitanya Mahāprabhu. Sthāne sthitāḥ śruti-gatāṁ tanu-vāṅ-manobhiḥ. To achieve success in self-realization or God realization, Śrī Caitanya Mahāprabhu recommends, sthāne sthitāḥ: "You just remain in your present position. You remain as a gṛhastha or as a brāhmaṇa or as a sannyāsī, as a businessman, professional man. It doesn't matter." Sthāne sthitāḥ: "You remain as a brāhmaṇa, kṣatriya, vaiśya, śūdra. It doesn't matter. But..." Śruti-gatāṁ tanu-vāṅ-manobhiḥ: "Just try to hear about Kṛṣṇa," śruti-gatām, aural reception. Śruti-gatām means aural reception. Tanu-vāṅ-manobhiḥ. "And try to employ your body, words," tanu-vāk, and manaḥ, "mind, engaged in Kṛṣṇa's service." Tanu-vāṅ-manobhiḥ. Sthāne sthitāḥ śruti-gatāṁ tanu-vāṅ-manobhir ye prāyaśo 'jita jito 'py asi.

Lecture on BG 4.18 -- Bombay, April 7, 1974:

Just like a businessman, he is working very hard, whole day and night, and he gets some profit, say, two lakhs; he thinks that he is very happy, he is enjoying. But actually, he is working very hard. But because he has no knowledge, he is thinking that "I am profiting. I am making profit. This is my happiness."

Lecture on BG 4.19 -- Bombay, April 8, 1974:

In agreement, businessmen doing some business, the agreement, everyone is thinking, each party is thinking, "How much favorable it has become in my side." That is.... I want to cheat you. You want to cheat me. I am dictating, "The agreement should be like this." That means most favorable for my sense gratification. And you are dictating, "It should be like this." We are talking also on that spirit, "my sense gratification."

Lecture on BG 4.39-42 -- Los Angeles, January 14, 1969:

Every individual person is trying to control, to become controller. Just like somebody tries to become president of your state. What is the idea behind? To become controller. They are spending millions of dollars to get that post. So I want to become very rich businessman like Rockefeller or Ford. What is the idea? To become controller. I want to rule over my family members, I want to be controller. If I have nobody to control, I get some dog to control. This is my, I mean to say, intuition. I want to control.

Lecture on BG 4.39-42 -- Los Angeles, January 14, 1969:

Very nice description in the Brahma-saṁhitā, īśvaraḥ paramaḥ kṛṣṇaḥ (Bs. 5.1). Every individual person is trying to control, to become controller. Just like somebody tries to become president of your state. What is the idea behind? To become controller. They are spending millions of dollars to get that post. So I want to become very rich businessman like Rockefeller or Ford. What is the idea? To become controller. I want to rule over my family members, I want to be controller. If I have nobody to control, I get some dog to control.

Lecture on BG 6.2-5 -- Los Angeles, February 14, 1969:

These material activities, fruitive activities, they have been described simply wasting time. Mūḍha. Mūḍha. They have been described in the Bhagavad-gītā as mūḍha. Mūḍha means rascal. Why? Such a big businessman? You say rascal? Why? He's earning thousands of dollars daily. But they have been described, mūḍha, rascal, because they're working so hard but what he's enjoying? He's enjoying the same amount of eating, sleeping and mating. That's all.

Lecture on BG 6.2-5 -- Los Angeles, February 14, 1969:

It has been joined. Similarly, we are now differentiated. These material activities, fruitive activities, they have been described simply wasting time. Mūḍha. Mūḍha. They have been described in the Bhagavad-gītā as mūḍha. Mūḍha means rascal. Why? Such a big businessman? You say rascal? Why? He's earning thousands of dollars daily. But they have been described, mūḍha, rascal, because they're working so hard but what he's enjoying?

Lecture on BG 6.2-5 -- Los Angeles, February 14, 1969:

These material activities, fruitive activities, they have been described simply wasting time. Mūḍha. Mūḍha. They have been described in the Bhagavad-gītā as mūḍha. Mūḍha means rascal. Why? Such a big businessman? You say rascal? Why? He's earning thousands of dollars daily. But they have been described, mūḍha, rascal, because they're working so hard but what he's enjoying? He's enjoying the same amount of eating, sleeping and mating. That's all. As a man who's earning millions of dollars daily. That does not mean he can enjoy mating millions of woman. No, that is not possible. His power of mating is same one who is earning ten dollars. His power of eating is the same with the man, one who is earning ten dollars. So he does not think that "My enjoyment of life is the same amount with the man who is earning ten dollars. Then why I am working so hard for earning millions of dollars daily? Why I am spoiling my energy in that way?" You see? They are called mūḍha.

Lecture on BG 6.40-43 -- New York, September 18, 1966:

So he was meditating in such a way that the Indra, who was the king of heaven, he thought that "This man is trying to occupy my post." As there is competition... This is also... Heaven means that is also material world. So this competition—no businessman wants an another businessman go ahead. He wants to cut down. Competition of price, quality. Similarly, that Indra, he thought that "This man is so strongly meditating, it may be that I may be deposed and he come to my seat." Then he arranged one of his society girls, Menakā, to go there and allure this muni.

Lecture on BG 6.46-47 -- Los Angeles, February 21, 1969:

Yes. Worship and rendering service, they are different. Worship means there is some motive. I worship some friend or some big man. I have some motive, that this big man is a very big businessman and if I can please him then he may give me some business, I'll derive some profit. So the worship of demigods is like that. They worship different demigods for some particular purpose. That is condemned in the Bhagavad-gītā, you'll find it in the Eighth Chapter. Kāmais tais tair hṛta-jñānāḥ prapadyante 'nya devatāḥ (BG 7.20). Those who have lost their sense, bewildered by lust, they go to worship demigods with a motive. So when we speak of worship, there is motive. But when we speak of service, there is no motive. Service is love. Just like mother renders service to the child. There is no motive. It is love only. Everyone can neglect that child, that mother cannot. Because there is love. Similarly bhaj-dhātu, where there is question of service, there is no question of motive. That is perfection of Kṛṣṇa consciousness.

Lecture on BG 7.1 -- San Francisco, March 17, 1968:

So these rascals, they have no knowledge how to train as brāhmaṇa, how to train as kṣatriya, how to train as vaiśya. Just like, of course, in other field of action, in the śūdras and vaiśyas, there is nice training in your country. If anyone wants to become a businessman, oh, there is training, colleges and schools, technological. That's nice, very nice. But why everyone should be dragged for technology? This is foolishness. Just like in your body, for maintenance, proper maintenance of the body you require the head, you require the arms, you require the belly, you require the legs.

Lecture on BG 7.1 -- Madras, February 14, 1972:

When we forget, when you become other than Kṛṣṇa conscious, at that time māyā captures. That is māyā. When they put off Kṛṣṇa means māyā—forgetting Kṛṣṇa and trying to become here a big businessman or big minister, big this, that, or so many things. Ultimately I am trying to become God. When I fail with all these things, then I try to become God. So all these things are māyā.

Lecture on BG 7.1 -- Bombay, January 13, 1973:

Ādau śraddhā tataḥ sādhu-saṅgaḥ (Cc. Madhya 23.14-15). Because... Just like if you want to do some business, if you, if you want to increase the volume of business, you have to associate with business..., businessmen of the same line. Just like there are different mercantile associations, sharebroker's association, grain merchant association, oil ship merchant association. So to increase the volume of business, one has to associate with the similar persons. So if you want to increase your faith in Kṛṣṇa, then you have to associate with Kṛṣṇa bhaktas. Associate. Ādau śraddhā tataḥ sādhu-saṅgaḥ (Cc. Madhya 23.14-15).

Lecture on BG 7.1 -- Nairobi, October 27, 1975:

So what they had to do with the Kṛṣṇa? They had nothing to do, but why they are mad after Kṛṣṇa? They are no longer mad after anything. They have given up everything. Simply for preaching in your country, they have come here. They have not come as a businessman to exploit African resources like other Europeans. They have come to distribute Kṛṣṇa consciousness. Why? Why the responsibility they have taken? Because they have learned to love Kṛṣṇa. This is the basic principle. Anyone can understand. Otherwise, do you think they are poor men?

Lecture on BG 7.7 -- Bombay, April 1, 1971:

Then Kṛṣṇa says, praṇavaḥ sarva-vedeṣu śabdaḥ khe pauruṣaṁ nṛṣu. When one man is famous... Yad yad vibhūtimat sattvaṁ mama tejo 'ṁśa-sambhavam. Anything extraordinary, if you find Kṛṣṇa is the most extraordinary personality, but even within this world, if you find some great leader, great politician, great scientist, great businessman... There are so many. And he is very famous. So you should know that this fame and name of this person is due to Kṛṣṇa's mercy. You see Kṛṣṇa there. Nobody can be greater than any other friend unless he is specially bestowed the mercy of Kṛṣṇa. Kṛṣṇa says in the Bhagavad-gītā, yad yad vibhūtimat sattvaṁ mama tejo 'ṁśa-sambhavam. A little portion of Kṛṣṇa's mercy is there.

Lecture on BG 7.7 -- Bombay, April 1, 1971:

Saṁsiddhir hari-toṣaṇam. It doesn't matter what you are. You may be an engineer, you may be a lawyer, you may be a businessman. Whatever you are, it doesn't matter. But try to satisfy Kṛṣṇa by your profession, by you occupation. Then you are successful. Saṁsiddhi. It doesn't matter what you are doing.

Lecture on BG 9.2-5 -- New York, November 23, 1966:

This is very simple thing. Why God should be imperson? Just take the same example. If some very good businessman says, "It is done by me," it is to be understood that by his brain, by his energy, by his capital, by his intelligence, he has done all these things. But he remains. It is very simple truth.

Lecture on BG 9.11 -- Calcutta, June 30, 1973:

Just like we direct, a big businessman, he is sitting in his room alone, but he is directing the whole factory, whole business, everything. That is being done. Although Kṛṣṇa is in Goloka Vṛndāvana, He has nothing to do... Why God has something to do? Then what kind of God He is? Here we see practically a big man, a big minister, a big prime minister or president, he is also sitting, giving direction. He has nothing to do. Similarly, Kṛṣṇa also, He has nothing to do. Kṛṣṇa is enjoying.

Lecture on BG 9.15 -- New York, December 1, 1966:

Just see our imperfectness. (after spitting, coughing:) This body... We have got imperfectness, coughing something. So how we can become perfect? We are under the stringent rules and regulations of the nature. A little difference will put me into difficulty. So we are not all independent so long we are conditioned. So if... Suppose you are a businessman. You send your representative for securing business. And if he represents himself to the customer, "I am the proprietor. I am the proprietor," how long he can prolong? As soon as the master will know that "This foolish man is representing himself as the proprietor of this firm," at once cancel. Because there is cheating. He's not proprietor. Similarly, anyone who says that "I am God" he should not preach. He can think himself for acquiring knowledge of God. That is another thing. "I am God." "I am God" means to understand the quality of God, because I am qualitatively God. Because I am part and parcel of God, therefore my qualities are the same.

Lecture on BG 9.15 -- New York, December 1, 1966:

So submissively, submissively we shall try to hear from the authorized source, representative of God. San-mukharitāṁ bhavadīya-vārtāṁ jīvanti, lives, sthāne sthitāḥ. Sthāne sthitāḥ means keeping himself in his position. Sthāne sthitāḥ. Just like you are hearing Bhagavad-gītā. Some of you are medical man. Some of you are engineer. Some of you businessman. Some of you clerk. That doesn't matter. You keep yourself in your position. You remain as American. You remain as Christian. It doesn't matter. But there is no harm in hearing Bhagavad-gītā. There is no harm. You'll get knowledge.

Lecture on BG 9.22-23 -- New York, December 8, 1966:

It is very easy to understand. Just like somebody maintains his family, children. He all day works, and he has the aim, how his family member will be happy, because he knows that those people, those children, they are fully dependent upon him. This is same consciousness. Because wherefrom this consciousness comes unless it is not in Kṛṣṇa? Janmādy asya yataḥ (SB 1.1.1). In the Vedānta-sūtra it is stated, whatever you think, whatever you see, it has its origin. And where is that origin? In Kṛṣṇa. Unless in Kṛṣṇa this thinking is not there, that "My devotees..." Kṛṣṇa... Every one of us is son of Kṛṣṇa. That's all right. But especially... Just like a very big businessman, all his employees, they are also taken attention by the person, by the boss. But special attention is taken for his own children. Similarly, Kṛṣṇa, the Supreme Lord, He is anxious for all living entities but especially anxious for His devotees. Samo 'haṁ sarva-bhūteṣu na me dveṣyo 'sti na priyaḥ (BG 9.29). You will find in the Bhagavad-gītā that the Lord says that "I am equal to everyone. Nobody is My enemy and nobody is My friend. I don't show anyone any partiality because nobody is My enemy." How God can be anyone's enemy or friend? He is friend of everyone. But ye tu bhajanti māṁ bhaktyā teṣu te mayi. One who is devoted specially to the Lord, He takes special attention.

Lecture on BG 10.4-5 -- New York, January 4, 1967:

And what is this prakṛti? That prakṛti is mayādhyakṣeṇa prakṛtiḥ sūyate sa-carācaram (BG 9.10). Oh. Kṛṣṇa says, "Under My direction this prakṛti is working." The prakṛti, nature, is the agent. The real worker is Kṛṣṇa. We are simply instrument. That is our position. If you have got intelligence, then you have to understand that you are simply an instrument. Just like my hand. What is this hand? This is an instrument. I can pick up. So I am working, not this hand is working. I am working. So people do not understand it. Ahaṅkāra-vimūḍhātmā. By false ego he is thinking, "Oh, I am scientist. I am philosopher. I am Rockefeller. I am businessman, I am swami. I am this." Sometimes we think, "I am poor. I am this. I am that."

Lecture on BG 13.8-12 -- Bombay, October 3, 1973:

You may be a businessman, you may be engineer, you may be whatever you may be, it doesn't matter. But bhakti must be there. Then you are successful. If you are devoid of bhakti, then it is useless, waste of time. That is the verdict of the śāstra.

Lecture on BG 13.20 -- Bombay, October 14, 1973:

Similarly, this Māyāvādī philosophy is like that. First of all he wants to become very big man, very big businessman, minister, this, that, to enjoy, simply enjoy, competition of enjoyment. But when he's baffled, when he did not enjoy, simply suffered—he comes to his knowledge that "I could not enjoy; I simply suffered"—then "It is mithyā. Grapes are sour." That philosophy will not do. You must know that this prakṛti, this material world, you are not enjoyer. The enjoyer is Kṛṣṇa. Sarva-loka-maheśvaram (BG 5.29).

Lecture on BG 13.22 -- Bombay, October 20, 1973:

In the spiritual world the only enjoyer is the Supreme Personality of Godhead. All others are enjoyed. But here in this material world everyone is trying to become the Supreme, and others, to be enjoyed. Everyone is trying to become God, and the last snare of māyā is that one is claiming that "I am God." When he tries to become big businessman, big zamindar, big minister, big president, or in the society, big rich man, big, big always. And when he fails to become all kinds of "bigs," he wants to become one with God. By mixing, by merging into God, he will be the biggest.

Lecture on BG 16.7 -- Hawaii, February 3, 1975:

Still this system is current. And see ārati, maṅgala-ārati. Chant Hare Kṛṣṇa mantra. Ring the bells. In every temple such arrangement is there. Then come at home and do your duty, the businessman. In the shop also, they'll cleanse everything very nicely. Even the scale, weighing scale, they will wash every day. This is required, śaucam. Satyaṁ śaucaṁ śamo damas titikṣā ārjavam āstikyam, jñānaṁ vijñānaṁ brahma-karma svabhāva-jam.

Lecture on BG 16.11-12 -- Hawaii, February 7, 1975:

They do not know anything else. The body is material. Therefore all these activities for comforts of the body... That is demon, more or less. So cintā... the demons, they are anxiety. Everyone has anxiety, but their anxiety, aparimeyām. Just like ordinary man he has got some anxiety: "How to maintain my family? How to get some money to maintain family?" like that. But the demons, they are unmeasurable, unlimited. You'll find big, big businessmen. They have got very, very long project, "How to do this? How to do this? How to increase this factory? How to make it world-renowned?" and so on, so on, so on. There is no limit of anxiety. Cintām aparimeyāṁ ca. Unlimited means they have no idea of future life, they do not believe, mostly, at the present moment. Formerly they used to believe, even these asuras.

Lecture on BG 18.45 -- Durban, October 11, 1975:

As engineer, you are offering your service, or any other, businessman, you are also. Sometimes businessmen, they hang the signboard, "Our first business is to offer you service." So everyone is engaged in giving service to somebody else. This is called dharma, basic principle of dharma. So what is our dharma, living entity? Our dharma is to render service. But we are rendering service? But no. We are rendering service not rightly, but wrongly. Therefore you are no satisfied. There are many examples.

Lecture on BG 18.45 -- Durban, October 11, 1975:

In every respect we can render service. In all positions we can render service to Kṛṣṇa. And that is being taught here: sve sve karmaṇi, sve sve karmaṇy abhirataḥ. You are a medical man. You are giving service. You can also be engaged in giving service to Kṛṣṇa. Sve sve karmaṇi. Or you are a businessman or you are engineer, whatever you may be. Sve sve karmaṇi. Everyone has got a particular type of duty, engagement. That is dharma. So sve sve karmaṇy abhirataḥ saṁsiddhiṁ labhate naraḥ. He can become perfect. Saṁsiddhiṁ labhate naraḥ. Svakarma-nirataḥ siddhiṁ yathā vindati tac chṛṇu: "I will explain to you," Kṛṣṇa says. Now the svakarmaṇa, svakarma...

Srimad-Bhagavatam Lectures

Lecture on SB 1.2.5 -- Edinburgh, July 17, 1972:

Pradyumna: (reading) "The whole world is full of questions and answers. The birds, the beasts, and men are all busy in the matter of perpetual questions and answers. In the morning, the birds in the nest become busy with questions and answers, and in the evening also, the same birds come back and again become busy with questions and answers. The human being, unless he is fast asleep at night, is busy with questions and answers. The businessmen in the market are busy with questions and answers, and so also, the lawyers in the court and the students in the schools and colleges. The legislators in the parliament are also busy with questions and answers, and the politicians and the press representatives are all busy with questions and answers. Although they go on making such questions and answers for their whole lives, they are not at all satisfied. Satisfaction of the soul can only be obtained by questions and answers on the subject of Kṛṣṇa. Kṛṣṇa is our most intimate master, friend, father or son, and object of conjugal love. Forgetting Kṛṣṇa, we have created so many objects of questions and answers, but none of them are able to give us complete satisfaction."

Lecture on SB 1.2.5 -- Aligarh, October 9, 1976:

So Vṛndāvana Dāsa Ṭhākura said bhāgavata kahe. He doesn't say, "In my opinion." Nowadays it has become a very good fashion, "I think." "In my opinion." Without knowing his own value, he gives his opinion. He does not know that he's imperfect. He's imperfect in his senses, he's liable to commit mistake, he's illusioned, and he's a cheater. Everyone knows that "How I am cheating the other party." Especially amongst businessmen, when there is conference, so each one is trying, "Now how much I have cheated him." So this cheating, vipralipsā, is one of the qualification of the conditioned soul. Bhrama pramāda vipralipsā karaṇāpāṭava. So a person, authorized person in the line of disciplic succession, he does not speak by his own authority. Immediately he'll quote from the Vedic literature to support his proposition. So Vṛndāvana Dāsa Ṭhākura says bhāgavata kahe. He doesn't say that, "I say" or "In my opinion." No. Bhāgavata kahe taha pari purṇa chole.

Lecture on SB 1.2.5 -- Aligarh, October 9, 1976:

This is nine different (break) Sthāne sthitāḥ śruti-gatāṁ tanu-vāṅ-manobhir. Simply by hearing. You remain in your place, there is no need of changing your place. If you are businessman, do your business. If you are a medical man, remain in your medical profession. Or lawyer, or whatever it may be. That is the recommendation of Brahmā and confirmed by Śrī Caitanya Mahāprabhu. Sthāne sthitāḥ śruti-gatāṁ tanu-vāṅ-manobhir.

Lecture on SB 1.2.6 -- Calcutta, February 23, 1972:

Your duty is Kṛṣṇa consciousness. This duty, artificial. A man doing his duty, suppose a businessman, he starts business with a small amount, he becomes very rich. Another man starts business with big amount, he loses everything. I know one big family...

Lecture on SB 1.2.6 -- Hyderabad, April 18, 1974:

First of all myself, centered round my personal body, then extended in the family, then extended in the society, then extended in the community or nation. In this way we are extending. But these are all bodily concept of life. When we actually develop our love for God, that is real religion... That is first-class religion. Sa vai puṁsāṁ paro dharmaḥ. It doesn't matter. The result... Phalena paricīyate. Just like a businessman. It doesn't matter what business he is doing. If he has got some money, then we say he is successful businessman. It doesn't matter whether he is this business or that business. Similarly, it doesn't matter what kind of religion you are following. If you love for God has enhanced, if you understand what is God, if you understand what is your relationship with God, and if you understand what is the end of life, what is the end of or the object of human life, then your life, is successful.

Lecture on SB 1.2.7 -- New Vrindaban, September 5, 1972:

Just like we have studied so much, a scientific man, but there is examination. If one passes the examination, then it is understood that he has studied nicely. That is our common sense. In school, colleges, everywhere. If I cannot pass the examination and if I advertise myself, "Oh, I have studied this, I have studied that," then what is the value of that? Suppose a man is doing business. So if we see that by doing business, he has acquired some money, he has become rich, then we can understand that he is successful businessman. But if he, he is a poor man, and he says, "I have done this, I have done that, I have done that," you can say so but we want to know by the result. Phalena paricīyate. That is a Sanskrit version. But we have to understand by the result, phalena, what result you have got. What the value of your examination paper you have, how much mark you have received. Similarly we can declare ourself very religionist, great religionist, follower of great religion, but what is this? What is...? How much you have developed your sense of God consciousness, how much you have learned to love God.

Lecture on SB 1.2.7 -- Hyderabad, April 21, 1974:

This is the main mission of human life, to understand his position. Sanātana Gosvāmī, the first disciple of Śrī Caitanya Mahāprabhu, he, when approached Śrī Kṛṣṇa Caitanya Mahāprabhu at Benares, Vārāṇasī, Kāśī, so he was minister, prime minister of Nawab Hussein Shah, very great man. But when he met Śrī Caitanya Mahāprabhu, he decided to retire from the service and join Śrī Caitanya Mahāprabhu's Kṛṣṇa consciousness movement. So about them it is said, tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ sadā tuccha-vat. They were very big, big leaders of the maṇḍala-pati. Maṇḍala-pati means big, big leaders of the society, because they were ministers, all zamindars. All big, big businessmen they used to see, they used to visit, because minister's business... So he was associating with highly aristocratic families and societies, but they gave it up. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati..., sadā tuccha-vat. Tuccha-vat means very... We are seeking after aristocratic society's association, to become big man, but these Gosvāmīs, although they were ministers, they decided, tyaktvā tūrṇam aśeṣa-maṇḍala-pati..., sadā tuccha-vat. Then what did they become? Bhūtvā dīna-gaṇeśakau karuṇayā kaupīna-kanthāśritau: "For the benefit of whole human society, they took the mendicant's dress." Just like in our political movement, Mahatma Gandhi also took the mendicant's dress, loincloth, these Gosvāmīs also... That is Indian culture.

Lecture on SB 1.2.8 -- Hyderabad, April 22, 1974:

So by executing the process of dharma, if one does not come to the point of understanding Viṣvaksena, or Kṛṣṇa, then what is that? Now, notpādayed ratiṁ yadi. Rati means attachment. If one is not inclined to hear about Kṛṣṇa after executing his dharma, occupational duties, whatever he may be... Actually, occupational duty is meant, according to Vedic civilization: brāhmaṇa, kṣatriya, vaiśya, śūdra. Brāhmaṇa has got his occupational duty, kṣatriya has got his occupational duty, vaiśya has got his occupational duty, and śūdra also, occupational duty. So when it is described, dharmaḥ svanuṣṭhitaḥ, sva means "own." So one must be either a brāhmaṇa or a kṣatriya or a vaiśya or a śūdra. Or nowadays one may be a medical man, engineer, or a businessman, or this or that. Everyone has got some occupation. Either you take this way or that way. But it is very systematic.

Lecture on SB 1.2.10 -- Bombay, December 28, 1972:

But that is not possible in this age. From the very beginning of our life we are brought up in big cities like Bombay, Calcutta, London, New York. Then, where is the question of going to the forest? Does it mean that if one cannot go to the forest for acquiring knowledge and detachment then he has no chance? No. Kali-yuga, there is special concession that is given by Lord Caitanya Mahāprabhu. You haven't got to go to the forest of Himalaya for attaining jñāna and vairāgya. You can stay in your place. You can remain in Bombay, you can remain in London, you can remain in New York, big, big cities, and you can perform your prescribed duties. You can be very businessman.

Lecture on SB 1.2.34 -- Vrndavana, November 13, 1972:

Just like if I meet my friend... Suppose he's a businessman. So I'll ask you how your business going on nicely. Similarly, Viśvāmitra Muni, he was not a businessman. He was a great saint, and he was living in the forest. So what was the purpose? The purpose was aihiṣṭaṁ yat tat punar-janma-jayāya.

Lecture on SB 1.3.8 -- Los Angeles, September 14, 1972:

So Nārada Muni compiled these śāstras, tantra. Tantra means expansion. Just like there is notebook. Just like Vedānta-sūtra, the lessons are given in codes. Just like the businessmen, they send code. One word composed of four letters, it has got so many meanings. So those who are using those codes, they can understand, "By this code, this sentence or this paragraph is meant." Similarly, the Vedānta-sūtra is giving Vedic knowledge in codes-athāto brahma jijñāsā, janmādy asya yataḥ (SB 1.1.1), ānandamayo 'bhyāsāt (Vedānta-sūtra 1.1.12)—in this way. This janmādy asya yataḥ code is explained by the whole Śrīmad-Bhāgavatam, eighteen thousand verses to explain this one code. Similarly, the Vedic knowledge is expanded, or also contracted.

Lecture on SB 1.3.9 -- Los Angeles, September 15, 1972:

So therefore dog, hog, camel and ass. What is that ass I have several times given you. The ass means he is working for others for the washerman. So all these businessmen, very busy, but he is working for others, not for himself. He will eat, I suppose, a few slices of bread and a cup of tea or milk; that will satisfy him. But he wants daily one million dollars, and he has to work very hard because a million dollars is not so easy to get. The ass loads on the back tons of clothes of the washerman, and he carries it to the place where they wash, and again carries back. But he is satisfied with a little grass. The ass does not know that "I can get this little grass, there are thousands and thousands of tons of grass on the outer field. Why I am engaged in the service of this washerman and doing this?" He has no sense. He thinks that carrying the tons of clothes for the washerman he has responsibility in business, so many things.

Lecture on SB 1.3.18 -- Los Angeles, September 23, 1972:

Just like Hiraṇyakaśipu, just a strong atheist. He thought, "I am the biggest atheist. People are after God. They should come to me and worship me as God. I am God." But his godship or his lordship was finished within a second. Therefore Prahlāda Mahārāja, his son, when he was offered a benediction by the Lord, "My dear Prahlāda, you have undergone severe penances, suffering for My sake. Now you can take any benediction from Me, whatever you like." First of all he said, "My dear Lord, I am not a businessman that I serve You for getting some profit. I am born of a father-rajo-guṇa, passion—so naturally my body is made of the modes of passion. And You are so powerful You can give me anything I want.

Lecture on SB 1.4.25 -- Montreal, June 20, 1968:

Dhīra means intelligent, cool-headed, not rascal. So this very word is used, dhīra. Dhīra means cool-headed, not disturbed. Na muhyati: "He is not bewildered." He's just changing this body. So now the business is that before changing this body, "What kind of other body I am going to get?" That is my business. That we can get according to as I deserve. Just like as you educate yourself in your childhood, so you get a particular type of post when you are businessman or working man. If you have got sufficient education, you could get good post, good salary. And if you are a nonsense, then you have to work like ordinary man, no good post. Just we have got, we get different types of post according to our culture or education, similarly this body, this human body, is the preparation ground for the next type of body. If you neglect that, then we are getting..., we are taking the risk.

Lecture on SB 1.5.1-4 -- New Vrindaban, May 22, 1969:

But he was not satisfied even after his presentation of the Vedānta-sūtra. He summarized all the Vedic knowledge in sūtra—Sūtra means codes—so people may take advantage. Just like there are business codes, Bentley's codes, Henry's codes. So one or two words will give impression of volumes of knowledge. Businessmen, they need it to save the expenditure on wiring, on telegraphing. Just like CIF. "Accept your offering. CIF." CIF means "cost including freight." That means goods will be delivered at your door. So similarly, there are many codes in business matter.

Lecture on SB 1.5.1-4 -- New Vrindaban, May 22, 1969:

Wherefrom inquiry? You have to inquire from a guru, a spiritual master, who can actually give you right knowledge. And spiritual master means he is able to answer your question. So one should be very much inquisitive. What sort of inquisitiveness? Asking his spiritual master, "What is the rate of this article?" Just like businessman? No. That is also explained in the Śrīmad-Bhāgavatam, that you should inquire. What is that inquiry? Tasmād guruṁ prapadyeta jijñāsuḥ (SB 11.3.21). Jijñāsuḥ. Inquisitive. What is that? What is that inquiry? Tasmād guruṁ prapadyeta jijñāsuḥ śreya uttamam.

Lecture on SB 1.5.4 -- Los Angeles, January 12, 1968:

Who will surrender? Who has become very inquisitive, "What is God?" Take for example, "What is God? What I am?" Now, unless one is very seriously inquisitive about this subject matter, there is no need of spiritual master. Tasmād guruṁ prapadyeta jijñāsuḥ. Jijñāsuḥ means very inquisitive. And what sort of jijñāsuḥ, inquisitive? There must be some subject matter of inquiry. Just in the market place the businessmen, their inquiry, "What is the rate? What is the price of this thing?" He's interested in purchasing and selling. The Bhāgavata says, "Not that kind of inquisitiveness.

Lecture on SB 1.5.9-11 -- New Vrindaban, June 6, 1969:

Why don't you understand Him as He says? If I say that "I am from India. My birthplace is in Calcutta. I have got five children. I was formerly a businessman," then why do you understand to speculate about me? What is the use of this speculation? If you actually want to know what Swamiji is, Swamiji says that "I was householder, and I was doing medical business. I have got five children. And this and that." So that is sufficient. Why do you want to know Swamiji by speculation? Similarly, these rascals will try to understand Kṛṣṇa by speculation. No. There is no need. Paramahaṁsa. That is paramahaṁsa stage.

Lecture on SB 1.5.15 -- New Vrindaban, June 19, 1969:

Here is the assurance by Nārada Muni, that "Even if he falls down, still, there is no loss. But the, on the other side, those who are not in Kṛṣṇa consciousness, if he's very regular businessman or regular worker, so many things, still, his gain is nothing." He... Śrama eva hi kevalam (SB 1.2.8). He's simply laboring, because he has no connection with Kṛṣṇa consciousness. The life mission, this human form of life mission, is to understand Kṛṣṇa and relation. He's neglecting that. He has no information. Therefore he does not gain. If you... Suppose if you go to a place, to a..., where you can earn money, as much as you like, and if you go there, and if you do not earn anything, you come empty-handed, so, as your mission becomes unsuccessful.

Lecture on SB 1.5.17-18 -- New Vrindaban, June 21, 1969:

So in the last day's meeting we discussed that even by sentiment, without understanding Kṛṣṇa, simply by sentiment, "All right, these, all these boys and girls are dancing in 'Kṛṣṇa, Kṛṣṇa.' So let me also join this Kṛṣṇa Movement and dance," he will derive the greatest benefit. Simply... Tyaktvā sva-dharmam. Everyone is engaged, busy in his own occupation-businessman, student, lawyer, engineer, politician, so many. But Nārada says that "If these people give up everything..." The same instruction, as Kṛṣṇa says, "Give up everything. Surrender unto Me," Nārada says the same thing. That is the, I mean to say, significance, that whatever God, or Kṛṣṇa, says, His devotee also will say the same thing. There is no difference.

Lecture on SB 1.7.6 -- Vrndavana, April 23, 1975:

So our enviousness, our envy has begun from Kṛṣṇa. We don't accept Kṛṣṇa. Mostly they will say, "Why Kṛṣṇa should be only the Supreme Person? There are many others." That is envy. So our enviousness has begun from Kṛṣṇa, and therefore it has expanded in so many ways. And in our ordinary life we are envious. We are envious of our friends, envious of our father, our son even, what to speak of others—businessmen, nation, society, community, only enviousness. Matsaratā. "Why he should go ahead?" I become envious. This is material nature.

Lecture on SB 1.7.20-21 -- Vrndavana, September 17, 1976:

This verse is very important. He says that if one takes sentimentally this Kṛṣṇa consciousness movement, tyaktvā sva-dharmam... Just like in our Kṛṣṇa consciousness movement, you young men, young boys and girls, are coming. You had some engagement previously, undoubtedly. You may be you were a student, you may be businessman or so on, so on. Everyone has got... At least you had some business for LSD. So you have given up all this. Tyaktvā sva-dharmam. Somehow or other you were all engaged in some business. That is called sva-dharma. Sva-dharma means one has selected some business. That is his sva-dharma. Generally, if it is systematic, then sva-dharma means brāhmaṇa, kṣatriya, vaiśya, śūdra, brahmacārī, gṛhastha, vānaprastha, sannyāsa.

Lecture on SB 1.7.20-21 -- Vrndavana, September 17, 1976:

Dvaite... In the material world, dvaite bhadrābhadra, "This is good, this is bad," it is all mental concoction. After all, it is material world. Either you become very expert in handling these material affairs, very big businessman, Mr. Ford, Mr. this and that, or so many things... (break) ...successful, what is the meaning of this "Successful, unsuccessful"? You have to die. You have to suffer from disease. Just like nowadays the flu is going on. Does it mean that a big man or a rich man will not suffer? When the disease is there, either you are big man or rich man or poor man or small man, everyone has to suffer.

Lecture on SB 1.7.26 -- Vrndavana, September 2, 1976:

The kṛṣṇa-bhajana is not so easy thing. Yeṣāṁ tv anta-gataṁ pāpam. One who is completely free from the reaction of pāpa, he cannot (can) take to Kṛṣṇa consciousness. But in the ordinary way, karma... According to karma... Just like you are working to earn some money, businessman, karma. So ordinary way you have to work very hard day and night to get some money. Suppose if you want one lakh of rupees or one crore of rupees, you have to work for it. But there is another way. Suppose one rich man gives you, that "You haven't got to work. Take this one lakh of rupees or one crore of rupees. You take it." That is another way. Ordinary way to accumulate crores of rupees, it may not be possible in your life. But if some friend or some rich man becomes kind upon you and delivers you, "Take it," you can get it immediately, without any hard labor. Similarly, Kṛṣṇa, the supreme rich man, supreme rich being, is offering you, sarva-dharmān parityajya mām... (BG 18.66). "You haven't got to do anything. Come on. You surrender unto Me, and I give you immediately liberation." Ahaṁ tvāṁ sarva-pāpebhyo mokṣayiṣyāmi mā śucaḥ. There is no anxiety.

Lecture on SB 1.8.32 -- Mayapura, October 12, 1974:

Just the same example... It is very easy, that, if you simply understand you have got much money... Just like we are trying to purchase land, but purchase land means I must have money. So money is there. So why I am not happy? Why I am trying to purchase land? To utilize the money. That is required. Every businessman has got money, enough money. But why they are active in the business circle? They are going to the market, share market, this market. Utilize the money. The same thing, simply to understand that ahaṁ brahmāsmi... Therefore they fail. All these so-called sannyāsīs, simply understanding ahaṁ brahmāsmi, "I have become now Nārāyaṇa," not giving them satisfaction, but because they have no information about rendering service to the Parabrahman, they come to again to this material field to render service, to open hospital, to open school, to feed the daridra-nārāyaṇa, and in this way they imagine because they want activities.

Lecture on SB 1.8.35 -- Los Angeles, April 27, 1973 :

That is the system. That was the Vedic system. Kanyā. Kanyā means before attaining puberty. Kanyā. So kanyā-dāna. She must be given in charity tosomebody. So, in the pulina brāhmaṇa, brāhmaṇa, very respectable community, so it was very difficult to find out a suitable son-in-law. Therefore, formerly one gentleman may become a businessman simply by marrying. In my boyhood, when I was a student, a school student, so I had one class friend, he took me to his home. So I saw one gentleman was smoking, and he told me, "Do you know this gentleman?"

Lecture on SB 1.8.42 -- Los Angeles, May 4, 1973:

This is our ultimate goal of life. Human form of life is meant for that purpose, that in this life we have to understand our relationship with God, sambandha, and, according to that relationship, we have to chalk our plan of working. Because we must fulfill that relationship. This is called in Sanskrit sambandha, abhidheya and prayojana. Sambandha, abhidheya, prayojana. Just like in ordinary dealings, one businessman is going to do business with another man. So, first of all, the relationship is established by some agreement. Then the transaction takes place. One is supplier, one is purchaser. Then the result is profit. Three things are there. In husband and wife, the same thing. First of all sambandha, the relationship, who will I marry, which girl, which boy. First of all plan... In the beginning... Formerly it was settled up by the parents. Still in India it is settled up by the parents. That is called sambandha. Then the marriage takes place. Then husband and wife relationship, they live together. Then there is the profit, a child. Similarly the human life is meant for reestablishing our relationship with God. In this material world... Material world means forgetfulness, forgetting our relationship with God. That is called material world. No Kṛṣṇa consciousness—that is material world. As soon as there is Kṛṣṇa consciousness and acting on the basis of Kṛṣṇa consciousness, it is no more material world; it is spiritual world.

Lecture on SB 1.8.43 -- Mayapura, October 23, 1974:

They are working hard to get some result, good result for sense gratification. They are called sarva-kāma. And there is no limit of their desires. Just like this Durgā Pūjā, they'll want dhanaṁ dehi rūpaṁ dehi rūpavatī-bhāryāṁ dehi yaśo dehi, this dehi, that dehi, dehi, dehi... There is no limit how much they are asking. Therefore they are called sarva-kāma. You go on supplying a karmī; he'll never be satisfied. "More, more, more." You go to so many businessmen—they have got crores and lakhs—but if you want to talk something about Kṛṣṇa, they have no time: "Please take your money, contribution. Let us do business." Because their kāma is never satisfied. Therefore sarva-kāma. And another is mokṣa-kāma. Mokṣa-kāma means when they could not fulfill all the desires in this material world, they, at that time, want to become one with God, that "If I become God, then my all desires will be fulfilled." That is called mokṣa-kāma.

Lecture on SB 1.8.45 -- Los Angeles, May 7, 1973:

Therefore it is called durāśayā. What is the purpose of education? Purpose of education to know the supreme cause, sarva-kāraṇa-kāraṇam (Bs. 5.1), and become happy. Everyone is inquisitive, jijñāsu. Everyone is jijñāsu. So that jijñāsu, that propensity, for the lower animals, they are anxious to inquire "Where is food? Where is food?" Āhāra-nidrā. "Where is shelter, where is sex, and where is defense?" The jijñāsu. Everyone is inquiring. The whole world is inquiring. Those businessmen going into the market, they immediately inquires. The answers are, nowadays there is what is called telex...?

Lecture on SB 1.8.46 -- Los Angeles, May 8, 1973:

So how can I give my daughter?" So he said that "I'll not accept the kingdom. I promise that your daughter's son will inherit the kingdom." "No, no, no. Still I cannot." "Why?" "You'll marry. Then your son will be inheritor. My grandson will not be inheritor." He was calculating in that way, pākā businessman. (laughter) So he promised that "You give your daughter to my father, and I promise that I shall not marry. So there will be no son. So naturally my stepmother's son will inherit the kingdom." Then he agreed.

Lecture on SB 1.8.48 -- Los Angeles, May 10, 1973:

So this is called ajñānam. If you work for your own thing, there is some sense. But if you are working for others only, you have no claim, and day and night, hard work, then what is that intelligence? That is ass's intelligence. Ass. Ass just like works very hard, not for himself. He works for the washerman, for carrying tons of cloth on his back and for a morsel of grass. So in the actual sense also, if you go to see a gentleman, busy gentleman, businessman, ask him that "We want to talk with you something about Kṛṣṇa consciousness." "Oh, I have no time. I have no time, sir." "Why?" "I am very busy." "Why you are busy?" "For business." "What is this business for?" "For maintaining my family." So in this way, ultimately, he is thinking he is working for himself, but he is working for others.

Lecture on SB 1.10.7 -- Mayapura, June 22, 1973:

Therefore we have to get free from obstacles. Sattva-guṇa, we have to go above the sattva-guṇa, śuddha-sattva. Then again we revive our original position of joyfulness. Brahma-bhūtaḥ prasannātmā na śocati na kāṅkṣati (BG 18.54). This is the joyfulness: no lamentation, no hankering. We hanker after something which we want, and we lament for something which we lose. Here there are two business: something gaining and something losing. Just like businessmen. They have got two businesses: either to make profit or to lose. At the end of the year they calculate, "Whether we are loser or gainer?" But in the spiritual world there is no such thing as to gain or as to lose. There is nothing... Absolute. That is Absolute. That idea we haven't got just now. But that is the nature of the spiritual world. There is no question of loss, nor there is any question of gain. Simply ānanda, ānanda, pleasure.

Lecture on SB 1.15.33 -- Los Angeles, December 11, 1973:

They gave up their materialistic way of life as very insignificant. They were ministers. They were ministers. Their associates were very big, big men. But tyaktvā tūrṇam aśeṣa-maṇḍala-pati. Maṇḍala-pati means leaders, leaders of the society, poli..., big, big politician, businessmen, important men.

Lecture on SB 1.15.42 -- Los Angeles, December 20, 1973:

So religion means, we have already explained, religion means the science of God. So the chance is there in the human form of body to understand the science of God. In the body of cats and dogs, it is not possible. Therefore this life should be fully utilized for understanding the science of God, and understanding... As Yudhiṣṭhira Mahārāja... Now he is closing the business. The business is that "I am creating this body." Just like a businessman opens a business house. Sometimes when the business is simply troublesome, he liquidates. Similarly, we should come into the understanding that our material business is always troublesome. Is it not troublesome? Practical, material business. Suppose in this life you have got all good facilities. You have got a skyscraper building, nice... Suppose you are Mr. Ford. He was a very rich man in your country. So where is Mr. Ford now? That they do not see. That they have no eyes. In Paris I saw some statue of Napoleon. There is written, "Napoleon is France; France is Napoleon." But I inquired that "Where is Mr. Napoleon? The France is there, but where is Napoleon?" Just see. This is called ignorance, māyā. When Napoleon was very victorious, he might think that "I am making my France very strong, very powerful," but that's all right. But you are not powerful. You have to go away. By one kick of nature, go away. That they do not see. This is called ignorance. Bhūtvā bhūtvā pralīyate (BG 8.19).

Lecture on SB 1.16.4 -- Los Angeles, January 1, 1974:

The person who has lost or who has left that thing there, he would come and pick it up. You cannot touch. That was the law. And if one was caught, a thief, his hands will be cut off. In Kashmir state this was the rule. As soon as a thief is arrested and if he's proved that he has stolen, the only punishment is cut his throat, aḥ, cut his hands. Bas. Exemplary punishment so that nobody will dare to steal. So this is second class, administrators. And the third class are to produce money—businessmen, mercantile. Money is also required. So without money nothing can be done, so that is not... But that is the occupation of..., the third class take. And the fourth class, śūdra. They cannot take any post as intelligent class or administrator class or money-producing class. They are simply servant, help others, śūdra. The śūdra was not meant for taking the political part.

Lecture on SB 1.16.12 -- Los Angeles, January 9, 1974:

There are three prasthānas, and Brahma-sūtra is also prasthāna, the way of understanding. So Kṛṣṇa has recommended that "If you want to know things with reason and argument, then try to understand Vedānta-sūtra." Those who want to know the Absolute Truth through reasoning and argument, then one should study Vedānta-sūtra. But Vedānta-sūtra... Sūtra means codes. Just like they have got code book. One word, it is meaning so many other things. Businessmen, they have got codes. When they send cable to their customer or to their principle, they use some codes. It saves so many words. So Brahma-sūtra. Sūtra means codes. So in that code also, required explanation. That explanation is Śrīmad-Bhāgavatam. Bhāṣyaṁ brahma-sūtrāṇām **. Brahma-sūtrāṇām, the codes explained in the Brahma-sūtra, that is explained in the Śrīmad-Bhāgavatam.

Lecture on SB 1.16.25 -- Hawaii, January 21, 1974:

Therefore, in the Bhagavad-gītā we have got the direction from the Supreme Lord, cātur-varṇyaṁ mayā sṛṣṭaṁ guṇa-karma-vibhāgaśaḥ (BG 4.13). One man cannot be... Suppose a businessman. A businessman, he cannot become strictly truthful. That is not possible. A politician, he cannot become actually truthful. Then the whole business will be spoiled. Everyone... Suppose you go to a store. The storekeeper says, "Oh, you are my dear friend. I will not take any profit from you. I will give you at cost price. You take." So you believe, But actually, how it is possible to give at cost price? How he'll maintain the business establishment? I know that he's speaking untruth, still, I accept, "Oh, he is very truthful." So there are so many things.

Lecture on SB 2.1.1 -- Paris, June 9, 1974:

So one may think this question and answer may be, as we do ordinarily, it may be like that. Now Śukadeva Gosvāmī mentions, says, śrotavyādīni rājendra: (SB 2.1.2) "My dear King," śrotavyādīni, "the subject matter for hearing," nṛṇāṁ santi sahasraśaḥ, "of ordinary, common men, there are many thousands of questions and answers." That is life. Any businessman, as soon as he'll go to the association of business, there the only, the hearing, "What is the rate of this commodity?" And another man says, "This is the price." "So, if it is favorable, purchase." So this is going on. But this is not that kind of question and answer, what is the price of this commodity and that commodity. No. Therefore it is said, śrotavyādīni rājendra (SB 2.1.2). Neither it is radio message or football club or so many things. No. It is meant for the common class of men. Śrotavyādīni rājendra nṛṇām (SB 2.1.2). Nṛṇām means common people. Śrotavyādīni rājendra nṛṇāṁ santi sahasraśaḥ (SB 2.1.2). That kind of questions and answers are many, many thousands. Why they have got so many thousands, and you have got only one question, one answer about Kṛṣṇa?

Lecture on SB 2.1.1-2 -- New York, April 19, 1973:

You see. So this time, in this life I may become very big man, or big politician, big diplomat, big businessman, but next life, after your death, it is your big, your greatness of this material will not help you. That will depend on your work, and nature will offer you a certain type of body, you'll have to accept. Of course you will forget. That is the concession given by nature. Just like we do not remember what we had been in our past life. If I remember that suppose I was a king in my past life, now I have become a dog, then how much suffering it will be.

Lecture on SB 2.1.3 -- Vrndavana, March 18, 1974:

My point is that śrotavyādīni rājendra nṛṇāṁ santi sahasraśaḥ, apaśyatām ātma-tattvam (SB 2.1.2). Householder is not bad. That is not condemned. Real thing condemned: apaśyatām ātma-tattvam (SB 2.1.2). That is condemned. Because they do not know what is the aim of life. That is missing. All these people... Ask anybody, that "What is the aim of your life?" Nobody... Nobody will be able to say. Any householder, any businessman, ask. They will simply say that "It is my duty to earn money. It is my duty to maintain my children, to give them education, to give them good opportunity for prospective life. And if I have got little more money, then I can give in charity to the poor man, daridra-nārāyaṇa. And..."

Lecture on SB 2.1.5 -- Los Angeles, August 13, 1972:

So here it is stated, sāṅkhya-yogābhyām sva-dharma-pariniṣṭhayā. It is clear, in next word is clear... Sva-dharma. Sva-dharma means a particular type of engagement for a particular type of man. Everyone has got a particular type of engagement. Suppose you are lawyer. Your particular engagement is study of law or executing legal business. So that is sva-dharma. Similarly a businessman, an engineer, a medical man. So these are particular type of occupation of a particular type of man. So here it is recommended, sva-dharma-pariniṣṭhayā. One who is faithfully engaged in his own business, particular type of business, janma-lābhaḥ paraḥ pumān, his human birth, his human life is successful, janma-lābhaḥ paraḥ pumān, if he's successful man, then by successfully, properly executing his particular type of business, if he can, at the end of his life, remember Nārāyaṇa, the Supreme Lord, that is the success of life. It doesn't matter that you have got to chant or dance, but here it is recommended somehow or other, if you can manage to remember or memorize the Supreme Personality of Godhead, Nārāyaṇa, at the end of your life, that is your success. Etāvān sāṅkhya-yogābhyāṁ sva-dharma-pariniṣṭhayā. Otherwise, your life is failure. If after Suppose you have earned millions of dollars and you have become a very successful businessman or lawyer or politician Just like in your country President Kennedy. He was killed, but we do not know, after his death, what he has become. That information there is no. But if you somehow or other you can remember about the Supreme Personality of Godhead, about His activities, about His form, about His name, anything, form, name, quality, paraphernalia, anything, if you can remember, then that is success of your life.

Lecture on SB 2.3.19 -- Los Angeles, June 15, 1972:

Not like, living like this, animals. Śva-viḍ-varāhoṣṭra-khara. Not to live. That is not human life. Śva means dependent. "Unless somebody gives me food, I cannot live." That is the life of a dog. A street dog is never happy. One dog who has got master, he is happy. That is śva. Viḍ-varāha means eating everything, anything nonsense eatable. Varāha, viḍ-varāha. Śva-viḍ-varāha-uṣṭra. Uṣṭra means chewing or drinking his own blood, and he thinks it is very tasteful. And similarly ass. Ass is working hard for the washerman, not for himself, and still, he thinks he is happy. Therefore these four nice animals has been exemplified. That is our life. The karmīs are compared with the ass. Big, big businessmen, day and night working hard, earning money, not for himself. What he will eat? Two cāpāṭis, that's all. Or little milk or little... Not that he has earned 1000 dollars every day and he will eat it.

Lecture on SB 2.9.11 -- Tokyo, April 27, 1972:

So when there is facility, you can go to this kingdom of God. Why don't you...? Just like a student studies very faithfully, taking so much pains. Why? He expects that "Somehow or other, if I can pass this examination, I will get a very nice job, good salary, and live very happily." Everyone hopes like that. A businessman works so hard day and night with the hope that "At the end of my life, if I get a good balance, bank balance, then I shall live peacefully without any botheration." So everyone hopes like that for future. But what is this civilization? They have no future hope.

Lecture on SB 3.25.12 -- Bombay, November 12, 1974:

We have sometimes foam, dry throat. That is pha. Pa, pha, ba. Ba means, bha means bhaya, and ba means vyartha. Vyartha means futile. Why they are laboring so much? Big, big men, they have no time. Big, big businessmen... I have seen in New York, big, big businessman. No time even to eat. Simply eating a dry bread and cup of tea. But he is working very hard, day and night. Pa-varga, pha-varga, and ba-varga. Ba-varga means..., ba means vyarthatā. And bha means always fearful, bhaya. In this way, pa, pha, bha, and ma. Ma means maraṇa, mṛtyu. Finish. Pa to ma. Pa means beginning with pariśrama, and ma means mṛtyu. So this is material life, pavarga. So if you want to nullify this, that is called apavarga.

Lecture on SB 3.25.20 -- Bombay, November 20, 1974:

Sādhu-saṅga. Here it is also recommended: sa eva sādhuṣu kṛtaḥ. Association, prasaṅga... Saṅgāt sañjāyate kāmaḥ. In the... (pause, sound of baby continuing) No... Saṅgāt sañjāyate kāmaḥ. As you associate with... Man is social animal, it is said. So according to your association, you can mold your character. If you associate with businessmen, then... They actually form so many associations to develop their business capacity. Practical. There is stock exchange association, this market association, that market association. There is club, association of the drunkards. So there are many association, and this association, different types of association, is the cause of bondage in that particular thing. Everyone knows it. Saṅgāt sañjāyate kāmaḥ. Similarly, if you transfer the association to the sādhu, then mokṣa-dvāram apāvṛtam, the door for liberation is open. If you associate with materialistic persons, then your bondage becomes more and more tightened, and if you associate with sādhu, or spiritualist, then your bondage becomes slackened, or the door of liberation becomes open. Mokṣa-dvāram apāvṛtam.

Lecture on SB 3.25.21 -- Bombay, November 21, 1974:

So the whole world is going like that, guṇa-karma-vibhāgaśaḥ. So guṇa means we are, according to our position or according to our mentality, we are infecting some guṇa, sattva-rajas-tamo-guṇa. So guṇa-karma, guṇa-karma-vibhāgaśaḥ. Very scientific this is. You can become... If you acquire the qualities of a brāhmaṇa, then, and if you work as a brāhmaṇa, then guṇa-karma-vibhāgaśaḥ, you become a brāhmaṇa. If you have the qualities of a kṣatriya and if you work as a kṣatriya, then you are kṣatriya. If you have the qualification of a mercantile man, businessman, and if you work as a businessman or cultivator, then you become vaiśya. This is very scientific. Not that one is classified according to the birth. No. According to qualification.

Lecture on SB 3.25.21 -- Bombay, November 21, 1974:

There was some disturbance. So although Viśvāmitra Muni could kill, but no, that was not the brāhmaṇa's business. It was the, to kill, to..., was the, to punish, it was king's business. So therefore they approached. So at that time Mahārāja Daśaratha greeted Viśvāmitra Muni: aihiṣṭaṁ yat tat punar-janma-jayāya. Just like when we meet a friend, if he's a businessman... Suppose he comes to see me. I am a sannyāsī, and he's a businessman. I ask him, "How your business is going on?" Because he's engaged in that way. And the gentleman who comes to see me, he will ask me, "Swamiji, how your preaching is going on?" He'll not ask me, "How your business is going on?"

Lecture on SB 3.25.28 -- Bombay, November 28, 1974:

Just like you are a businessman and anybody goes to canvass for business, to get some order for your business, he is your representative. It is not very difficult to understand. If he is your representative and talks something nonsense then he is not your representative, he is cheating you. He is taking your money and doing something else. No, real representative is he who is canvassing for Kṛṣṇa, not canvassing for himself that "I have become Kṛṣṇa." No, he is not guru, he is cheater.. The representative is he who canvasses business for Kṛṣṇa. That is guru. Kṛṣṇa wants this business.

Lecture on SB 3.26.20 -- Bombay, December 29, 1974:

You are executing your occupational duty very nicely. Suppose if you are, from material point of view, you are big businessman or big medical practitioner, big engineer, or anything. Everyone has got some occupational duty. So if you are doing your duties very nicely, dharmaḥ svanuṣṭhitaḥ, very nicely you are doing, puṁsām, but you have no Kṛṣṇa consciousness... Your, you are functioning your duties, occupational duties, very nicely, but you do not develop Kṛṣṇa consciousness. Dharmaḥ svanuṣṭhitaḥ puṁsāṁ viṣvaksena-kathāsu yaḥ (SB 1.2.8). Viṣvaksena. Kṛṣṇa's another name is Viṣvaksena. So if we do not become interested in hearing about Kṛṣṇa... Kṛṣṇa, Rāma, or there are so many names of Kṛṣṇa-Govinda, Nārāyaṇa. He has got many forms. So Kṛṣṇa means including all these forms. So viṣvaksena-kathāsu yaḥ, notpādayed ratiṁ yadi: "If you do not get interested to hear about the Supreme Lord, then," śrama eva hi kevalam, "your discharging very faithfully your occupational duty is simply labor of love. It has no meaning."

Lecture on SB 3.28.19 -- Nairobi, October 29, 1975:

(reads purport) "The process of meditating on the form of the Supreme Personality of Godhead within oneself and the process of chanting the glories or pastimes of the Lord are the same." There is no difference. This is called advaya-jñāna: no difference, absolute. Either you chant, hear, or you try to see within your heart the Supreme Lord—the same thing. "The only difference is that hearing and fixing the mind on the pastimes of the Lord is easier than visualizing the form of the Lord within one's heart, because as soon as one begins to think of the Lord, especially in this age, the mind becomes disturbed, and due to so much agitation, the process of seeing the Lord within the mind is interrupted." Suppose one is big businessman. He is always thinking of his business, how to sell this, how to purchase this. This is... His mind is absorbed with these things.

Lecture on SB 5.5.2 -- London, September 17, 1969:

So here is also the statement that even... It's not required that sannyāsī is only mahātmā, but a gṛhastha can be, is also mahātmā. So gṛhastha-mahātmā, his symptoms are described: ye vā mayīśe kṛta-sauhṛdārthāḥ. Their only business is to please Kṛṣṇa. That is the first qualification. They have no other business. Ye vā mayīśe kṛta-sauhṛdārthāḥ. Then how they deal with others? A gṛhastha has to live... A sannyāsī may live alone in forest or in Himalaya or in a secluded place in Vṛndāvana or somewhere, but a gṛhastha, he has to deal with ordinary persons, so many others, businessmen or ordinary people. So that is stated here, that a gṛhastha-mahātmā, his first symptom is that he has no other business than to please Kṛṣṇa.

Lecture on SB 5.5.2 -- London, September 17, 1969:

Then what is their dealing? Yāvad-arthāś ca loke. They deal as much as required only. That's all. I have to deal with some gentleman who is completely out of our, this Kṛṣṇa consciousness movement, but I have to deal with him. Then how I have to deal? As much as possible to avoid him, but so far the business is concerned, all right. This is all. Just like a businessman talks with another businessman so far profit is concerned. That's all. No more talk. A businessman, a lawyer, talks with his client so much... Especially in America, they cannot waste their time. Any businessman will not waste their time. They will talk. Similarly, a householder devotee whose only business is to satisfy Kṛṣṇa, they will deal with other persons...

Lecture on SB 5.5.2 -- London, September 17, 1969:

A householder mahātmā has only one aim: how to attain the perfectional stage of love of God. That is the aim. Generally, a householder in the modern civilization, they are simply trying to accumulate money, increase the bank balance and make the society, friendship and love as the aim and object of life, and they have no other business. But a person who is mahātmā, his aim is different. His aim is "How to make my life perfect in Kṛṣṇa consciousness. How to please Kṛṣṇa, how to make friendship with Kṛṣṇa." Everyone is seeking some friend. That is a fact. The businessmen or lawyers or politicians, everyone is seeking some friend.

Lecture on SB 5.5.3 -- Stockholm, September 9, 1973:

That is the defect of modern civilization. They are going to hell, and they're thinking they're advanced. This is the defect. Adānta-gobhir viśatāṁ tamisraṁ punaḥ punaś carvita-carvaṇānām (SB 7.5.30). Punaḥ punaś carvita-carvaṇā... Carvita-carvaṇa means chewing the chewed. Actually, we see. The advanced thieves, rascals... I heard. Who told me? In Paris, there are clubs, very, very big men, politician, businessmen, they go to night club. They pay fifty dollars for entering club, and they spend hundreds of dollars for wine and women. What is that term? Topless, bottomless.

Lecture on SB 5.5.7 -- Vrndavana, October 29, 1976:

Be business-like. People say talk business-like. Why you are talking nonsense? So Kṛṣṇa says, "Yes." For business man there is one interest, real businessman. Vyavasāyātmikā buddhir ekeha kuru-nandana. One who is actually interested in business-like way to make some profit arthadam, then there is only interest is how to become Kṛṣṇa conscious. Otherwise you will manufacture so many interests. Bahu-śākhā hy anantāś ca buddhayo 'vyavasāyinām. One who is not actually businessman, he is a rascal, he creates so many branches of different interests. The only one interest is how to satisfy Kṛṣṇa. This is our only business. But forgetting this business, gata-smṛtir vindati tatra tāpān. Whatever business we are doing, we are simply suffering. Tāpān āsādya, he is actually tasting miserable condition. Then how they are working? This is the conclusion of this verse, how they are being baffled in every stage, and how they are working so hard.

Lecture on SB 5.5.24 -- Vrndavana, November 11, 1976:

Superficially we engage from four o'clock in the morning till ten o'clock at night, and that is resting time. But when one is advanced in devotional service, while sleeping he also serves Kṛṣṇa. That means twenty-four hours, satatam. That depends on Because in sleeping you also dream, so what we do during daytime we dream at night. So if one is cent percent engaged in Kṛṣṇa's service, naturally he'll dream also at night. I have seen one of our intimate relative. He was a businessman, selling cloth. So in dream also he was quoting price of cloth. So that is natural. That is not unnatural. Therefore we have to practice. At the time of death, somehow or other, if we quote the price of Kṛṣṇa, then our life are successful. Therefore we should practice: Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare. Yaṁ yaṁ vāpi smaran bhāvaṁ tyajaty ante kalevaram (BG 8.6). If we practice Kṛṣṇa, then naturally it is expected that at the time of death we remember Kṛṣṇa. Then immediately we are transferred to the Kṛṣṇaloka, immediately. Tyaktvā dehaṁ punar janma naiti mām eti (BG 4.9). Immediately. There is no doubt about it. Simple thing, but it requires practice.

Lecture on SB 5.5.33 -- Vrndavana, November 20, 1976:

So anyone who does not take the result of his karma, then he is sannyāsī. Suppose you earn... You are a businessman. You have earned two lakhs of rupees, but give it to Kṛṣṇa. Anāśritaḥ karma-phalam. Otherwise what you will do with these two lakhs of rupees? If you don't take it, will you throw it away? "No, why shall I throw it? It should be utilized for Kṛṣṇa." So let them... People are very much enthusiastic to earn money in this material world. We can see practically, especially in the Western world. But if they engage their profit for pushing on Kṛṣṇa consciousness movement, then their money will no more be engaged in releasing atomic bomb. Otherwise it will be used for releasing atomic bomb. I shall break your head and you shall break my head. Both of them, we shall finish.

Lecture on SB 6.1.6 -- Honolulu, June 8, 1975:

What is the result? Suppose if one says that "I have done very good business. I have earned so much money I have got in bank balance..." You can say all these thing. But one sees that a prosperous businessman has got a nice house, nice motorcar, his standard of living is very nice. But if he is loitering in the street, has no good dress, and if he advertises himself that "I am a very big businessman. I have got so much money," who will believe him? Similarly, this moon planet expedition is, up to this date, it is a failure. So how can I believe that they have gone there?

Lecture on SB 6.1.6 -- Honolulu, June 8, 1975:

Caitanya Mahāprabhu, at least, teaches us. Caitanya Mahāprabhu says, na dhanaṁ na janaṁ na sundarīṁ kavitāṁ vā jagad-īśa kāmaye (Cc. Antya 20.29, Śikṣāṣṭaka 4). Dhanam means wealth, and janam means many followers or family members, big family, big factory. There are many businessmen, they are running on big factories and thousands of men are working at his direction. This is also opulence. And to have great amount of money, that is also opulence. Dhanaṁ janam. And another a opulence, to have a very nice wife, beautiful, obedient, very pleasing. So these are material necessities. People generally aspire for these three things: wealth, many followers, and a good wife at home. But Caitanya Mahāprabhu says, na dhanam: "I don't want money." Just the opposite. Everyone wants money. He says, "No, I don't want money." Na dhanaṁ na janam: "I don't want many men to..., as My followers."

Lecture on SB 6.1.6 -- Honolulu, June 8, 1975:

As a minister his association was with very big, big men, maṇḍala-pati. Maṇḍala-pati means very, very big leaders. Actually big merchant, big businessman, big industrialist, big politician, they used to visit him. So he gave of up this company. Sadā tuccha-vat: "Eh, what is this nonsense? What is the use of meeting all these men?" Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ sadā succha-vat. And what they became? Bhūtvā dīna-gaṇeśakau karuṇayā kaupīna-kanthāśritau. Here is the Gosvāmīs' photo. You can see how they have become mendicant. A small loincloth, one waterpot only, that's all, finished, no possession. So why? Bhūtvā dīna-gaṇeśadau karuṇayā. They wanted to show their mercy to the suffering humanity. So in this way they adopted change of life. That is Vaiṣṇava. Vaiṣṇava personally has no demand for life, no unhappiness. He is completely satisfied with Kṛṣṇa. But he is unhappy by seeing other conditioned souls suffering. This is Vaiṣṇava. There are many example. Prahlāda Mahārāja also said the same thing.

Lecture on SB 6.1.14 -- Bombay, November 10, 1970:

Prabhupāda: Yes. She's American (indistinct) a Parsee, a big businessman.

Guest: (indistinct)

Prabhupāda: So you are Mr. Panday. You know him? He is also advocate. (Indian men converse) Yes. In devotees' association everyone is blessed. Satāṁ prasaṅgāt mama virya saṁvido. There is some enlightenment.

Lecture on SB 6.1.15 -- Auckland, February 22, 1973:

And as soon as we get money, we spend it for the comforts of the world. This is our business. Nidrayā hriyate naktaṁ vyavāyena ca vā vayaḥ (SB 2.1.3). Vyavāyena ca vā vayaḥ, divā cārthehayā rājan kutūmba-bharaṇena vā. This is the position. At night we are wasting time. The so long we sleep, that is wasting time. The less we sleep... And even a very, very big businessmen, they sleep very less. Very, very big politician, they also sleep less. So because sleeping, the part of our life spended sleeping that means wasted. So we should control our sleeping, not to sleep more.

Lecture on SB 6.1.24 -- Chicago, July 8, 1975:

"No." Sthāne sthitāḥ: "You remain wherever you are. Either you are a gṛhastha or a vānaprastha, or apart from that, either you are a medical man or engineer or politician or businessman or shopkeeper—something your position is there—so you remain in that." Sthāne sthitāḥ: "You remain in your position. Simply you have to hear the message of Godhead, Kṛṣṇa, through the realized saintly person." This recommendation. If you go on speculating, you will never be able to understand. Therefore give up this practice. Jñāne prayāsam udapāsya namanta eva. "Be submissive." If you think, "Oh, I am so much advanced. I can speculate. Why shall I go to a devotee and hear from him?" No. You have to adopt this. Why? If you want to conquer the ajita. Ajita, ajita means Kṛṣṇa, or God. Nobody can conquer Him. But you can conquer Him. How? By this process. Remain your process..., remain in your situation, in your occupation, but try to hear from the realized soul. Very simple thing.

Lecture on SB 6.1.27 -- Indore, December 15, 1970:

If I keep myself as a businessman, doing business... Naturally it is done so. One gentleman in Calcutta, he was a very big businessman, and he was dealing in shares. So at the time of death he was crying, "Kamahatti, Kamahatti shares." Kamahatti shares at that time was very popular to the people. So at the time of his death the result will be that he might have taken his birth as a rat in the Kamahatti mill. It is possible. At the time of death, whatever you think, that will carry you to a type of body. Kṛṣṇa is very kind. Ye yathā māṁ prapadyante (BG 4.11). Anyone whoever begs from Kṛṣṇa any any benefit, any type of benefit required from Kṛṣṇa, Kṛṣṇa gives him: "All right. You are thinking like rat, so you become a rat. You are thinking like a tiger; you become a tiger. You are thinking like a devotee, you become a devotee. You are thinking of Me, please come to Me." That's all. Simple truth.

Lecture on SB 6.1.41 -- Los Angeles, June 7, 1976:

That is Vṛndāvana life. That is Vṛndāvana life. They had no time. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ sadā tucchavat bhūtvā dīna-gaṇeśakau karuṇayā kaupīna-kanthāśritau. These are the description about the Gosvāmīs that, by the order of Śrī Caitanya Mahāprabhu, they retired from ministerial job. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ. Maṇḍala-pati means very, very big men in society. Minister, his business was with big, big man. Who can see the minister? The zamindar, the big businessmen. So he gave up that association. Then what he became? Bhūtvā dīna-gaṇeśakau karuṇayā kaupīna-kanthāśritau. He took up a small loincloth. You have seen the picture of Gosvāmīs. Why? Just to show compassion and mercy to the whole world who are suffering. So how much business he increased? He was minister of a state. Now he has to do good to the whole world. How much responsibility it is. Nānā-śāstra-vicāraṇaika-nipuṇau sad-dharma-saṁsthāpakau. They had to establish the real purpose of religion-sad-dharma-saṁsthāpakau. So presented so many books so that they may understand what is the meaning of religion. Nānā-śāstra. Nānā means varieties of śāstra. Vicāraṇaika—after deliberation... You'll find, therefore, Bhakti-rasāmṛta-sindhu or any book written by the Gosvāmīs, all giving reference from the śāstras. Nānā-śāstra vicāraṇaika-nipuṇau sad-dharma, lokānāṁ hita-kāriṇau.

Lecture on SB 6.1.46 -- Detroit, June 12, 1976:

So it is said, māṁ ca yo 'vyabhicāreṇa bhakti-yogena sevate (BG 14.26). People are missing this point, that Kṛṣṇa is the center. If any way we act, making Kṛṣṇa in the center, you may draw many thousands of circles, it will not overlap. It will not overlap. So our, this Kṛṣṇa consciousness movement is... To become Kṛṣṇa conscious means not to remain within this guṇa-vaicitrya, the varieties of material color, or material guṇas. Above that. Center Kṛṣṇa. Make center Kṛṣṇa. Then whatever you do, it will be perfect. Make Kṛṣṇa center. It doesn't matter whether I'm a businessman or professional man, or engineer, doctor—there are so many varieties—or a mendicant or brahmacārī, gṛhastha. Never mind. It is, make Kṛṣṇa center. Ataḥ pumbhir dvija-śreṣṭhā.

Lecture on SB 6.2.11 -- Allahabad, January 16, 1971:

Just like government gives you license, say for... One is... Every businessman is given some license. The municipality gives license. The sales tax department gives license, certificate. There are so many licenses a businessman has to follow, income tax licenses. But there are rules and regulations because all these departments know it very well that any businessman or karmī, he is sure to commit sinful activities. Therefore there are so many regulations just to stop him as far as possible from sinful activities. Similarly, there are twenty kinds of viṁśati-prakāśa-dharma-śāstra.

Lecture on SB 7.6.1 -- San Francisco, March 3, 1967:

First of all, we have to understand what is God, what I am, what is my relationship with God. And as soon as the relationship is established, then there is dealings. And as soon as there is dealing, then there is some profit. There must be some profit. Just like a businessman, another businessman, they first of all make some connection, that "You are supplier. I am..." I mean to say. What is called? "Receiver." Because a businessman, one businessman sells. Another businessman purchases. "So you are purchaser. I am seller." So our agreement is made that "I shall supply you.

Lecture on SB 7.6.1 -- Montreal, June 10, 1968:

Everyone is engaged in a particular type of occupational duty. Never mind what is that occupation. You may be a religious priest, you may be a politician, you may be a nationalist, you may be a chemist, you may be a physist(physicist), you may be a philosopher, you may be a businessman, engineer, whatever you may be. It doesn't matter. You may be Christian, you may be Hindu, you may be dark, you may be white, whatever is there.

Lecture on SB 7.6.1 -- Montreal, June 10, 1968:

Suppose you are a businessman. Formerly, in any part of the world... We have seen in your country, in my country. There are many old churches, old mosques, old temples. In India there are temples just like a fort. Acres of land occupying big, big temples. So who has constructed these temples? Must be rich men, businessmen, landlords, princely order. Why? Because they wanted to satisfy God. Either you manufacture, either you construct a church or temple or mosque, it does not matter. The idea behind is that he wanted that he has labored so hard, he has accumulated so much money, "Let me spend something for God." But at the present moment there are so many skyscrapers, but nobody is constructing a nice church. This is the result of godless civilization. The mentality is changed, that formerly they... This Bhāgavata-sūtra is saṁsiddhir hari-toṣaṇam (SB 1.2.13).

Lecture on SB 7.6.1 -- Montreal, June 10, 1968:

I'll give you one practical example. In my householder life I was a drugstore businessman. So one Muhammadan gentleman, he was supplying me bottles. So by doing this bottle business he accumulated some money. So one day I asked this old man, his name was Abdula. "Well, Mr. Abdula, you have got some now money, I can understand. So how you are going to use it?" So he said, "My dear sir, I am thinking of constructing a mosque."

Lecture on SB 7.6.1 -- Vrndavana, December 2, 1975:

Is there any businessman in the whole world within ten years with forty rupees he can increase forty crores? There is no example. And ten thousand men, they are eating prasādam daily. So this is Kṛṣṇa consciousness. Yoga-kṣemaṁ vahāmy aham (BG 9.22). As soon as you become Kṛṣṇa conscious, you simply depend on Him and work sincerely and then Kṛṣṇa will supply everything.

Lecture on SB 7.6.1 -- Madras, January 2, 1976:

This is the statement of Yamarāja about the authorities of dharma. Dharma means bhāgavata-dharma. I think I have explained last night, dharma means bhāgavata-dharma. Dharmaṁ tu sākṣād bhagavat-praṇītaṁ (SB 6.3.19). Just like our Mr. Chief Justice gives judgment on the law, so the law cannot be manufactured by any common man or any businessman, no. Law can be manufactured only by the state, by the government. Nobody can manufacture. That will not give us... If in the high-court, if somebody pleads, "Sir, I have got my own law," Mr. Justice will not accept. (laughs) So similarly, dharma you cannot manufacture. Either you are a very big man... Even Chief Justice, he cannot make a law. The law is given by state. Similarly, dharma means bhāgavata-dharma and other so-called dharmas, they are not dharmas. They will not be accepted. Exactly in the same way, law manufactured at your home is not accepted. Therefore dharmaṁ tu sākṣād bhagavat-praṇītaṁ (SB 6.3.19).

Lecture on SB 7.6.2 -- Vrndavana, December 3, 1975:

This is, of course, artificial, man-made sambandha, externally. But the principle, to know first of all our relationship, then act accordingly and then the purpose for which we establish relationship, that is obtained. A businessman, he enters into business contract with another businessman. The agreement is there, that "We shall transact business as purchaser or seller, as agent or as principle." This is called sambandha-jñāna. If we do not know what is our sambandha, relationship with God, then why one should be interested to worship God? There is no question. Therefore sambandha-jñāna is the first principle to understand.

Lecture on SB 7.6.4 -- Toronto, June 20, 1976:

The human life is meant for viṣṇu-ārādhanam. That is therefore the varṇāśrama: brāhmaṇa, kṣatriya, vaiśya, śūdra. The aim is viṣṇu-ārādhanam. Viṣṇu-ārādhanam param. We are flattering so many people to get some benefit. Everyone has to flatter. Businessman has to flatter his customer; a servant has to flatter his master; and so on, so on, some friend, some minister to get some favor. But Lord Śiva says, "So why don't you flatter Viṣṇu? Viṣṇu-ārādhanaṁ param." Tadīyānām ārādhanam. This is the sastric injunction.

Lecture on SB 7.6.6 -- New Vrindaban, June 22, 1976:

Life is so valuable that we cannot waste even a second without any profit. That is the aim of life. The materialist persons, especially in country like yours, they calculate... I do not know. When I was in India I heard it that if you go to see an important businessman, his secretary, while talking with that man, the secretary gives you a card that "This Mr. such and such cannot spare more than two minutes." Is it a fact? Huh? Anyway, we should not waste our time, either you act materially or spiritually. But materially we have no business, although we have taken it the material business as very important and spiritual business has no meaning. This is the sum and substance of modern civilization. But so far we are concerned, not only we, everyone, the human life is only meant for spiritual purpose. Not for material purpose.

Lecture on SB 7.6.10 -- Vrndavana, December 12, 1975:

The Professor Marshall, the economist, he has given the definition, that "Wherefrom the economic development begins? By family affection." Or by sex attraction. So this earning money, there are so many smugglers, so many illicit businessmen, black market, they are risking their lives to get money. The purpose is when one becomes too much attached to family life and too much devoted to maintain it, he doesn't care. He has to earn money, some how or other, even risking life. Even risking life.

Lecture on SB 7.7.30-31 -- Mombassa, September 12, 1971:

And if I like, I can prepare my body to go to the abode of Kṛṣṇa, Goloka Vṛndāvana. That is the function. Human body is meant for that intelligence, that what kind of body I shall have in my next life? Just like a student educates himself with an ambition that "When I am grown up I shall have this standard of life. I shall become a high-court judge, I shall become a military man, I shall become a very good businessman." As there are different ambitions, similarly, for your next life also you can maintain different ambitions. That is in your hands. That is stated in the Bhagavad-gītā, yānti deva-vratā devān (BG 9.25), if you are ambitious to elevate yourself... Just like people are trying to go to the moon planet, that is an ambition. But they are trying to fulfill the ambition wrongly. That is not the way, that we manufacture some machine and by force we enter into the moon planet. That is not possible. You have to undergo certain rules and regulations so that after quitting this body you are allowed to get a particular type of body suitable for a particular type of planet.

Lecture on SB 7.7.30-31 -- Mombassa, September 12, 1971:

So this demonic principle, Prahlāda Mahārāja is trying to demolish this demonic mentality of his friends that "Don't try to be falsely puffed up to understand God. Take the process of bīja-nirharaṇaṁ yogaḥ." This material world means we have got a seed of ambition that I want to become greater than everyone. I want to be the greatest businessman, I want to be the greatest personality, I want to be the greatest leader, the greatest, greatest, greatest, and there is comp... Everybody is trying to be greater than his friend so therefore, there is competition. But in Vaiṣṇava philosophy... Actually that is the philosophy, because we cannot be greater or greatest. Mattaḥ parataram. Nobody can be greater than God or equal to God, that is not possible.

Lecture on SB 7.9.3 -- Mayapur, February 10, 1976:

We have to make all our desires zero. Jñāna-karmādy-anāvṛtam. People are trying to understand the whole creation by knowledge, but bhakti does not depend on knowledge. Jñāna-karma... Or karma. Karma means fruitive action. Not that because you are a very big businessman, you are very successful, therefore it will be easy for you to understand Kṛṣṇa. No. That is not possible. Or if you think one is very poor in knowledge, lowborn, no education, still he can understand bhakti and Lord, provided he is pure devotee.

Lecture on SB 7.9.8 -- Montreal, July 2, 1968:

What is that? He summarizes in the Bhagavad-gītā, yat karoṣi yad juhoṣi yad aśnāsi yat tapasyasi kuruṣva tad mad-arpaṇam (BG 9.27). There are different kinds of activities. So Kṛṣṇa says "Whatever you do, it doesn't matter." If somebody says that "I am a businessman," "That's all right." "What is to be done?" "Now, you do business to your best capacity, but the profit give to Me. The profit is Mine." If you agree, then simply by doing business you become a great devotee. The same example: just like Arjuna. He is a fighter. So how he became so great devotee? By fighting. By fighting for whom? For Kṛṣṇa. "No. He fought for getting the kingdom." No, he did not fight for getting the kingdom. He said, "Better I shall forego. I don't want this kingdom by fighting with my relatives." He was very good man. But he agreed to fight for Kṛṣṇa. He changed his decision. Similarly, any work, if you do for Kṛṣṇa, that is bhakti. Don't think that bhakti means simply chanting Hare Kṛṣṇa and sitting down in one place. No. Bhakti means all kinds of activities. God is all-pervading; therefore bhakti is also all-pervading. From all spheres of life the devotional service can be done.

Lecture on SB 7.9.8 -- Montreal, July 2, 1968:

If you see that He is satisfied, then whatever work you are doing, either you are philosopher or a businessman or a scientist, or anything, politician... There are so many occupational duties. But you have to test whether that is giving you real perfection. That test is that you have to see whether by your activity the Supreme Lord is satisfied. Then... This is a great science. This is Kṛṣṇa consciousness science. Simply... Therefore we have to take shelter of an expert. Just like a student goes to a school, and if he works on exercises and he puts before the teacher, and if the teacher says, "Yes, it is good," then he is successful; similarly, tad-vijñānārthaṁ sa gurum evābhigacchet: (MU 1.2.12) you have to approach to a guru or representative of Kṛṣṇa, and if he says, "It is all right," then you know that Kṛṣṇa is satisfied.

Lecture on SB 7.9.9 -- Mayapur, February 16, 1976:

Just like Rūpa Gosvāmī. Rūpa Gosvāmī was minister. So he was connected with very big, big family. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīm. This Rūpa Gosvāmī gave up this aristocratic position. Because he was minister, his connection with big, big zamindars, big, big businessmen, big, big Nawabs, he could not mix with ordinary men. But he gave up everything. The same example, as Prahlāda Mahārāja says, abhijana—"These are useless." So Rūpa Gosvāmī gave example, tyaktvā tūrṇam aśeṣa-maṇḍala-pati-sreṇīṁ sadā tucchavat. Tucchavat: "Eh... It has no value, insignificant." Gave up. The same line... This is called disciplic succession. Many millions of years, the Prahlāda Mahārāja said that abhijana: "By these things you cannot achieve the platform of devotional service." And many, many millions of years after, so Rūpa Gosvāmī, Sanātana Gosvāmī also showed the same example. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-sreṇīṁ sadā tucchavat. This is called paramparā system.

Lecture on SB 7.9.10 -- Montreal, July 10, 1968:

But if you are called to talk about Kṛṣṇa or Bhagavad-gītā or Bhāgavata, this philosophy, nobody will come. So better not to talk. It is better not to talk than to talk nonsense, foolish. So generally, we are accustomed to talks, enjoy foolish talks, which has no meaning, neither any benefit for this material world, neither any benefit for spiritual world. If you are, of course, gaining something material benefit... Just like businessmen talk. They talk seriously if there is any profit. Otherwise the secretary says, "Oh, the Mr. such and such has no time to see you." That is also some good because time is so valuable. So why should we talk nonsense? So that is also very good qualification if you don't talk nonsense.

Lecture on SB 7.9.10-11 -- Montreal, July 14, 1968:

The foolish human society, they do not know that their real profit is Kṛṣṇa consciousness. Viṣṇu or Kṛṣṇa conscious, the same thing. Durāśayā ye bahir-artha-māninaḥ. They are trying to be profitable by the external world. They are thinking that "I shall make profit by becoming a very big businessman," just like Ford and Rockefeller and so many. In our country, Birla. No. Durāśayā. That is your, what is called, durāśayā? The hope which is never to be fulfilled. What is called that in English language?

Lecture on SB 7.9.12-13 -- Montreal, August 20, 1968:

No. Simply Kṛṣṇa conscious. Bhavantam eva caran nirantaram. How you can be so Kṛṣṇa conscious? Now, praśānta-nihśeṣa-mano-rathāntaram: "I shall finish altogether all concoction of my mind." Everything is creating different consciousness by the concoction of mind. Sometimes I am feeling, "Oh, I shall become a great businessman," "Oh, I shall become the president," "I shall become the minister," or "I shall become this and that," so many. The mind is always agitating: "I shall possess that thing. I shall possess that thing. I shall kill him. I shall finish him." So these are called mental hallucination. So one has to become completely free from this mental hallucination or craziness. Then one can be fixed up in Kṛṣṇa consciousness.

Lecture on SB 7.9.52 -- Vrndavana, April 7, 1976:

So the foolish people, they do not know it. It is practical. Just like I went to your country with forty rupees, and now I am getting money, as much as I want. This is practical. No businessman can earn with forty rupees and within ten years forty crores. There is no instance in the history. This is the... Prīto 'ham. Because Kṛṣṇa is the proprietor of all riches. That is Bhagavān. Bhagavān is not that when amongst His foolish disciples, He declares Himself Bhagavān, and when there is some toothache, He goes to the physician to help Him. Bhagavān is not like that. Bhagavān is self-sufficient.

Lecture on SB 10.22.35 -- Bombay, March 19, 1971:

So Bali Mahārāja took part, he cultivated ātma-nivedanam, giving everything to Kṛṣṇa, whatever he had. So, prāṇair arthair. And Kṛṣṇa says, yat karoṣi yaj juhoṣi dadāsi yat. Everyone has got some disposition to give in charity, everyone. Perhaps you are all businessmen, you have got a separate fund for charity. That is natural inclination for everyone, to give in charity. Kṛṣṇa says, yat karoṣi yaj juhoṣi yad aśnāsi dadāsi yat, kuruṣva mad-arpaṇam (BG 9.27). "If you are inclined to give in charity, better to give it to Me, better give it to Me." So here is a chance, Kṛṣṇa consciousness movement.

Nectar of Devotion Lectures

The Nectar of Devotion -- Vrndavana, October 17, 1972:

Pradyumna: "That force which derives... That force which drives the philanthropist, the householder and the nationalist is called rasa, or a kind of mellow, or relationship, whose taste is very sweet. Bhakti-rasa is a mellow different from the ordinary rasa enjoyed by mundane workers. Mundane workers labor very hard day and night in order to relish a certain kind of rasa which is understood as sense gratification. The relish or taste of the mundane rasa does not long endure and therefore mundane workers are always apt to change their position of enjoyment. A businessman is not satisfied by working the whole week.

The Nectar of Devotion -- Bombay, December 28, 1972:

Yes. There are five causes. Karta, the, the doer, the place, the instrument, and providence. In this way, there are five causes for acting anything. Just like you are doing business. So if you are a nice businessman, that's very good asset. If you place your business in a market place, there is good opportunity. If you have got sufficient capital, good instrument, and if God is favorable, then your business is successful. Similarly in anything there are five causes. And the ultimate cause is daiva. You may make everything very nicely. You may become, may be very business, a good business man, you have got sufficient capital, you are conducting your business in a very nice center, downtown, everything, but if God is not favorable, then everything will be spoiled. Everything will be spoiled. So therefore this cause, favorable. Of course, God is kind to everyone. But, but we see sometimes that everything is perfectly done, but still it is spoiled.

The Nectar of Devotion -- Vrndavana, October 30, 1972:

So those who are living in Vṛndāvana, they should try to understand Kṛṣṇa tattvataḥ. That is their business. Not that take advantage of Vṛndāvana and make some anyābhilāṣa, jñāna-karma. No. That means we are wasting time. You'll get the chance because you have come to Vṛndāvana. Vṛndāvana's so powerful. But if we commit offense and sinful activities, it will be delayed. My Guru Mahārāja used to say that "Don't waste time. Don't wait for another life. In this life, finish this business, to understand Kṛṣṇa, and go back home, back to Godhead." That is required. If one is businessman... Just like in business they want to execute business free, finish the business very quickly, similarly, because we see that such a devotee like Bhārata Mahārāja, because he was little attached to a calf, a deer calf... What is called?

The Nectar of Devotion -- Vrndavana, November 14, 1972:

Pradyumna: (reading) "There are four varṇas, namely, the brāhmaṇas, the priest and intellectuals; the kṣatriyas, warrior and statesmen; the vaiśyas, businessmen and farmers; and the śūdras, laborers and servants. There are also four standard āśramas, namely, brahmacarya, or student life; gṛhastha, householder; vānaprastha, retired; and sannyāsa, renounced. The regulative principles are not only for the brahmacārīs, or celibate students, to follow, but are applicable for all. It doesn't matter whether one is a beginner, a brahmacārī, or if one is very advanced, a sannyāsī. The principle of remembering the Supreme Personality of Godhead constantly and not forgetting Him at any moment is meant to be followed by everyone without fail. If this injunction if followed, then all other rules and regulations will automatically fall into line. All other rules and regulations should be treated as assistants or servants to this one basic principle."

Sri Caitanya-caritamrta Lectures

Lecture on CC Adi-lila 1.8 -- Mayapur, April 1, 1975:

So there is another world. That information is given here. Māyātīte vyāpi. Vyāpi means very extensive. This whole material world is one-fourth of Kṛṣṇa's expansion, one-fourth. And that Vaikuṇṭhaloka is three-fourths. So therefore it is called vyāpi. Vyāpi means very extensive. We cannot calculate even this material existence. It is only one-fourth. Now, how it will be possible for us to calculate the vyāpi vaikuṇṭha-loka? Vyāpi-vaikuṇṭha-loka. Vaikuṇṭha means... Vi means without, and kuṇṭha means anxiety. So Vaikuṇṭhaloka means there is no anxiety. There is no anxiety. Here we are full of anxieties in this material... Even big, big businessman, who has got enough money, you'll find he is in anxiety. He's always thinking, "How this business will go on? How this, maintain so many men?" So I have seen it that our printer, Dai Nippon, the president, when we, for the temporary, we stopped our business, he was full of anxiety. Yes. Now they have agreed to reduce ten percent more than any printer. Why? He was full of anxiety. (laughter) This is the fact. So don't think that very big, big businessman or one who has got enough money, he has no anxiety. Anxiety there should be. This is the place of anxiety, kuṇṭha. Prahlāda Mahārāja pointed it out that tat sādhu manye 'sura-varya dehināṁ sadā samudvigna-dhiyām asad-grahāt (SB 7.5.5). Here, in this material world, whoever is there... The Brahmā is also anxiety, in full of anxiety. Indra... You know. Pṛthu Mahārāja was sacrificing hundred times, and Indra became very much anxious that "If Pṛthu becomes so great, then he may occupy my seat." So he wanted to put hindrances so that he may not fulfill the so many yajñas.

Lecture on CC Adi-lila 7.8 -- Vrndavana, March 15, 1974:

So in the next verse the Kṛṣṇa's business is rāsādi-vilāsa. He's busy in dancing with the gopīs. He has no other business. Just like we try to imitate Kṛṣṇa. Big, big rich men, they go to the ball dance. Especially in your country, at night, big, big businessmen, politicians, they go to the night club for dancing. You know that. And they pay fifty dollars for entrance fee. I have seen in France, Paris. And then other fees for dancing with particular girls, and other things. So wherefrom this propensity comes, dancing? That comes from the Supreme Lord. Rāsādi-vilāsa. Because Kṛṣṇa has the business of dancing and we are part and parcel of Kṛṣṇa, so we have got the same spirit of dancing. But because we are in the material world, the material covering has perverted the dancing propensity. Otherwise, wherefrom we get the idea of dancing? Janmādy asya yataḥ (SB 1.1.1). The Vedānta-sūtra says that everything is born of the Absolute Truth. So unless the Absolute Truth has got this dancing propensity, wherefrom we get it? This is the logic. We cannot have anything without that thing being present in the Supreme Absolute Truth. That is the meaning of janmādy asya yataḥ (SB 1.1.1). But this dancing, our dancing, ball dancing, and that dancing is not the same. This is perverted reflection with inebrieties, dissatisfaction, frustration. But in the dancing of Kṛṣṇa there is no such things. No inebrieties, no frustration. Because that is not false; that is real.

Lecture on CC Madhya-lila 20.98-102 -- April 27, 1976, Auckland, New Zealand:

"My dear Sir, although I was born in brāhmaṇa family, but now I am rejected. I am counted amongst the Muhammadans." Because their name was also changed, these two brothers. And even they were rejected by the brāhmaṇa community, and their association was these big, big zamindars, most of them viṣayīs, only concerned with pound, shilling, pence. So about him it is said by Śrīnivāsa Ācārya, tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ sadā tucchavat. These Gosvāmīs, they were very exaltedly posted as minister and were associate Minister means associated with big, big men, big businessmen, big zamindars, like that. So maṇḍala-pati. And big men maṇḍala-pati, who controls a very big circle, especially the zamindars, landholders. So tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīm. He gave up the association of these big, big men. Tyaktvā tūrṇam aśeṣa-maṇḍala-pati-śreṇīṁ sadā tucchavat. Tuccha means, "Eh, what is this? It has no value." So this is not ordinary thing, one can give up. But by the grace of Kṛṣṇa, by the grace of Caitanya Mahāprabhu, one may think of this material enjoyment very insignificant.

Lecture on CC Madhya-lila 20.98-102 -- April 27, 1976, Auckland, New Zealand:

The Narottama dāsa Ṭhākura: vidyā-kule hi karibe tāra. So if you do not know yourself, then what your so-called education and high family, high nationality, will help you? Nature's law is different. Prakṛteḥ kriyamāṇāni guṇaiḥ karmāṇi sarvaśaḥ (BG 3.27). If you do not cultivate spiritual knowledge, if you remain like cats and dogs, then prakṛti, nature, will give you the cats' and dogs' body next life. Suppose you become very big businessman and you have got nice, very big balance and so on, so on, but by your activities you remain like a dog mentality is, then you are going to get the body of a dog. Yaṁ yaṁ vāpi smaran loke tyajaty ante kalevaram (BG 8.6). The test is at the time of death. At the time of death, if my mentality is different, so according to that mentality I shall get the body. This is called transmigration of the soul. There is no teaching of this science throughout the whole world, and we are trying to educate people. Of course, it is very difficult to understand, but this is the science, that there is transmigration of the soul. And if we do not take care of this, that "What I am going to become next life?" if you simply waste your time simply on the matter of eating, sleeping, mating and defense, then we are wasting our time. This is the subject matter of Kṛṣṇa consciousness.

Lecture on CC Madhya-lila 20.121-124 -- New York, November 25, 1966:

Now, what is the subject matter of these Vedic scriptures? That is summarily summarized, summarized by Lord Caitanya. Veda-śāstra kahe-'sambandha', 'abhidheya', 'prayojana'. There are three things in the Vedic scriptures. What is that? The first thing is: "What is my relationship with God?" Or: "What is my relationship with this world?" Or: "What is my relationship with this nature?" These three is described. Then, as soon as you understand your relationship, then your action begins according to... Just like two businessmen, two. They want to do some business. They wanted to do... Mutually, they want to do some business. And what is the aim of business? To make some profit. Both of them are interested in making some profit. Without profit, there is no question of business. So first, if the profit is aim, then the two business first come to a contract, or agreement.

Lecture on CC Madhya-lila 20.125 -- New York, November 27, 1966:

Karma means general activities on moral principle. That is called karma. Karma means, real karma means that you have to live, so you have to work. So work in such a way that you may not be entangled. Just like honest businessman, he works, he works according to the law. He does not play any blackmailing, and he pays the proper income tax to the government and the other taxes. He does nicely. This is called work, karma. You have to live. Without working you cannot live. But you work in such a way so that you may not be entangled. That is called work, karma. Now, this work is not the solution of your human life. You can get some morsel of bread and eat and drink and sleep and just enjoy your life and die like cats and dogs, that's all. And then you will take with you the result of your good work or bad work. That is karma. That is not solution.

Lecture on CC Madhya-lila 21.13-49 -- New York, January 4, 1967:

So out of these three places, Vṛndāvana-dhāma is the most important. That is the confidential home of Kṛṣṇa. Just like a businessman might have many places for his business activities, but his home is different from all this business. He may live in the countryside in a cottage, but he may be a very big businessman. Similarly Kṛṣṇa, although He's all-powerful, He lives at Vṛndāvana in the gardenlike city. Not city; a tract of land. A small city is there now. They have named Vṛndāvana. But Vṛndāvana's not that small city. It is a tract of land about eighty-four miles. So it is full of gardens and full of nice places. Anywhere you go, you will find something wonderful to see. There are many trees and fruits and flowers, many varieties of birds, and the cranes on the Yamunā side. Each and every place is remembering Kṛṣṇa. If you go there you'll find that "Kṛṣṇa is... Somewhere He was playing. I must find out." It is such nice place. So Vṛndāvana is the most confidential part of Kṛṣṇa's abode.

Lecture on CC Madhya-lila 22.21-28 -- New York, January 11, 1967:

Therefore Lord Caitanya says that suppose an intelligent brāhmaṇa, he's very learned scholar and great philosopher, big thinker... Everything is all right. But he has no relationship in the matter of rendering service to the Supreme Lord. That is minus. That means learned scholar minus Kṛṣṇa consciousness. Similarly, a learned politician, able administrator, minus Kṛṣṇa consciousness... Similarly, a successful businessman minus Kṛṣṇa consciousness... Or the śūdras... Anyone, if he is minus Kṛṣṇa consciousness, then the result is that svakarma karite se raurave paḍi' maje: "By doing, by executing his specific duty, he's going to hell." Hell. It is fact. He's thinking that "I am doing my duty," but he's going to hell. So this is a version of Lord Caitanya Maha... He, even if he does his duty very nicely, still, he's going to hell. Raurave paḍi' maje. Raurave means hell.

Arrival Addresses and Talks

Arrival Lecture -- Melbourne, April 19, 1976:

You are businessman, you are a lawyer, you are engineer or... Something must be done for earning one's livelihood. That is a fact. Without karma, without working, you cannot keep your body and soul together. That's a fact. So in the human form of life the motto should be that "Whatever I do, whatever I earn, it must be given to Kṛṣṇa." This is Kṛṣṇa consciousness. Yat karoṣi yaj juhoṣi yad aśnāsi tapasyasi yat... (BG 9.27). Everyone is doing something. (aside:) It is not working?

Initiation Lectures

Initiation of Satyabhama Dasi and Gayatri Initiation of Devotees Going to London -- Montreal, July 26, 1968:

Therefore Kṛṣṇa knows everything of your purpose, and He gives you opportunity to work as you have decided. If you decide to enjoy this material world, Kṛṣṇa will give you intelligence how to become very nice businessman, nice politician, very nice cunning man so that you can earn money and enjoy senses. Kṛṣṇa will give you intelligence. So many people are becoming very great in the estimation of material life. From very poor man, they are becoming millionaires. How? They have got intelligence, certainly. Without intelligence they cannot improve. But that intelligence is also given by Kṛṣṇa. It is stated in the Bhagavad-gītā, sarvasya cāhaṁ hṛdi sanniviṣṭo: (BG 15.15) "I am sitting in everyone's heart."

Initiations and Lecture Sannyasa Initiation of Sudama dasa -- Tokyo, April 30, 1972:

He may make profit, thousand dollars per month or more than that, but he does not take even a paisa or even a cent out of it—he is a sannyāsī. So even a man in ordinary worldly life, a businessman, or in any other occupation, he can also become sannyāsī provided he does not enjoy the profit out of it. Then where the profit will go? It will be thrown away in the street? No. It should be given to Kṛṣṇa. So the real purpose is that whatever you do, yat karoṣi, whatever you eat, yat aśnāsi, whatever you sacrifice, yad juhoṣi, yad dadāsi, whatever you give in charity... Because these things are ordinary activities. Kṛṣṇa says, kuruṣva tad mad-arpanam: "You give Me that. If you are eating, the food must be given to Me first.

General Lectures

Lecture Excerpt -- Montreal, July 20, 1968:

So therefore activities are temporary. Temporary, according to the time, according to the atmosphere, according to the body, the activities are... Just like the dog, unnecessarily running this side, this side. He thinks that "I am very busy." He is very busy. He is businessman. But you are calling, "A nonsense dog is running here and there." Similarly, all these activities by your motorcar, they may think it is very important, but those who are in higher status, they are thinking like dog is going this side, that side, this side, that side. So the activities are temporary.

Lecture -- Seattle, October 4, 1968:

It is so nice. So Bhāgavata says therefore that saṁsiddhir hari-toṣaṇam (SB 1.2.13). Whatever department of knowledge or whatever department of activities you are engaged in, it doesn't matter. But if you can find out the Supreme by your pursuit of knowledge, that is your perfection. You are a scientist, all right, it doesn't matter. By your scientific research work you find out the Supreme. Then it is your perfection. You are businessman? Oh. With your money just find out the Supreme. You are a lover? Just find out the supreme lover. You are after taste, aesthetic, or... Atheistic not; aesthetic sense, taste, beauty, if you find out the Supreme, your searching after beauty will be satisfied. Everything. Kṛṣṇa, that is Kṛṣṇa. Kṛṣṇa means all-attractive. You are searching after something. If you find Kṛṣṇa then you'll see yes, your goal is attained. Therefore His name is Kṛṣṇa.

Lecture -- Seattle, October 18, 1968:

And when they are frustrated, they find out, or try to find out, something better. So if he's not guided, something better means the same—sex and intoxication. That's all. Simply becomes irresponsible. That's all. Because there is no guide. He's finding out, searching out something better, but because there is no guide, he comes to the same sense or sex and intoxication—to forget. A businessman, when he's failure, so much disturbance. He tries to forget him by drinking. But this is artificial way. This is not actually the remedy. How long you can forget? Sleep—how long you can sleep? Again wake up, again you are in the same position. That is not the way. But if you come to the stage of love of Godhead, then naturally you forget all this nonsense. Naturally. Paraṁ dṛṣṭvā nivartate (BG 9.59). If you find out something more palatable, more relishable, you give up nonsense things which is not so nice to taste.

Northeastern University Lecture -- Boston, April 30, 1969:

Therefore this process, transcendental... Yukta-vairāgya. It is called yukta-vairāgya. You just remain in your place. This is the facility of this Hare Kṛṣṇa movement, or Kṛṣṇa consciousness movement. You haven't got to change your place. You remain. You are student; you remain a student. You are businessman; you remain businessman. You are woman, man, or anyone, any, black, white, anyone—you remain in your position. Simply you try to hear. Sthāne sthitāḥ śruti-gatāṁ tanu-vāṅ-manobhiḥ. You just remain in your position. You simply hear. Kindly give your aural reception to this transcendental sound. Very simple process. No charges. We are not charging anything, that "You give us so many dollars, then I shall give you this mantra, Hare Kṛṣṇa." It is publicly distributed. You simply catch up and try it. You'll... Very quickly you'll come to the transcendental platform, and when you hear the chanting, that is transcendental meditation. This process is recommended in all scriptures of Vedic literature, and it is followed by Lord Caitanya and His disciplic succession for the last five hundred years, and people are achieving good result.

Conway Hall Lecture -- London, September 15, 1969:

Śrama eva hi kevalam. After executing your proper service or duties... Everyone is entrusted with some kind of duties. So if, after properly executing your duties as Indian or as American or Englishman or scientist or businessman or father or mother... So many duties we have got. Dharmaḥ svanuṣṭhitaḥ puṁsāṁ viṣvaksena-kathāsu yaḥ, notpādayed yadi ratim (SB 1.2.8). After executing your duties, if you do not develop your anxiety to inquire about Brahman... Athāto brahma jijñāsā. This is the beginning of Vedānta-sūtra. People are indulging in studying Vedānta, but Vedānta-sūtra is not a matter of speculation. It is to be studied from the authorities. Tad vijñānārthaṁ sa gurum evābhigacchet (MU 1.2.12). So if, after executing your duties very properly, if you do not develop your consciousness to know about yourself or the Supreme Self, then whatever you have done, it is simply waste of time. That's all. Śrama eva hi kevalam. Simply laboring after nothing. That's all. That means spoiling human life.

Lecture -- Bombay, November 2, 1970:

So there is sanātana-dhāma, the living entity is sanātana, and God is sanātana. Kṛṣṇa is sanātana. So these three sanātanas... Just like we have our dealings. In Bombay, there are so many businessmen. The place is Bombay, and two parties, business parties, they're dealing. Similarly... But these are all temporary. Our staying in Bombay city is temporary, the dealing is temporary. But there is another place, which is called sanātana-dhāma. That place is eternal, and the parties, namely God and the living entities, both of them eternal, their dealing also eternal. That eternal dealing is called nitya-līlā, eternal pastimes.

Pandal Lecture -- Bombay, April 10, 1971:

So we do not know what is Hari, what is God, what is Kṛṣṇa, and what is our activity to please Him. That we have to learn. That we have to learn satāṁ prasaṅgāt, by association with devotees. Satāṁ prasaṅgāt. Just like if you are a businessman, suppose a sharebroker, if you are a member of the stock exchange, your business is flourishing. You get more opportunities. The scientists, they make some association. Every particular... The lawyers, they make an association, Bar Association. That is needed. The engineer, they make an association. The doctors, they make a medical club. Similarly, if you have to learn Kṛṣṇa consciousness, then you have to admit yourself with the society for Kṛṣṇa consciousness. That is necessary. Satāṁ prasaṅgāt mama vīrya-saṁvido bhavanti hṛt-karṇa-rasāyanāḥ kathāḥ. Unless you associate with practical devotees, you cannot understand or you cannot relish the transcendental nature of Lord Kṛṣṇa. Bhavanti hṛt-karṇa-rasāyanāḥ. Pleasing, rasāyanāḥ.

Town Hall Lecture -- Auckland, April 14, 1972:

So it is inexpensive. It is very simple, without any loss. Suppose you have got a picture of Kṛṣṇa and you simply think of the picture, man-manā, and you offer a little lamp, a little incense, and if you don't offer, if you simply offer your respect, what is your loss? Is there any loss? (break) We are all businessmen. We calculate everything in terms of loss and profit. So there is no loss. That's a fact. But if there is any profit, why don't you try it? If there is any profit... There is profit. These boys, these European and American boys who are with me, there are hundreds and thousands of them... They have sacrificed their life. Unless there is some profit... They are not fools. They are not coming of foolish parents or foolish nation. Unless there is some profit, how they are doing? There must be some profit. So without any investment of your money, without losing your time, if you get some spiritual profit, why don't you take this Kṛṣṇa consciousness movement? That is our plea. We are imploring everyone. If you think that there are many objection, "If I keep one picture of Kṛṣṇa or I offer Him something, fruits and flowers," all right, don't do that. But what is the objection if you chant? You have got freedom, Hare Kṛṣṇa. That's all right, simply Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare/ Hare Rāma, Hare Rāma, Rāma Rāma, Hare Hare.

Lecture -- Tokyo, May 1, 1972:

That is our position. Try to understand. We are serving our senses whimsically. I want to become this. I want to become that. First of all I want to become a big businessman, or I want to become a prime minister. I want to become the president. And when I am frustrated, then I want to become God. That want—"I want to become master"—is going on. So this is also māyā. How one can become God? Kṛṣṇa says, mattaḥ parataraṁ nānyat kiñcid asti dhanañjaya (BG 7.7). Nobody can become equal to God or greater than God. Asamaurdha. In the Bhagavad-gītā Kṛṣṇa is described as asama urdha. "Nobody is equal to God, and nobody is greater than God." Asama urdha.

Lecture -- Laguna Beach, September 30, 1972:

Andhā yathāndhair upanīyamānās te 'pīśa-tantryām uru-dāmni-baddhāḥ. They are led by blind leaders. All these materialistic leaders, the politicians, the scientists, the philosophers, the technologists and so on, businessmen, so on, so on, and all these material—they are all blind and they are leading other blind. So what will be? The result will be catastrophe, because both of them are blind. If one man is with eyes, he can lead another thousands of men, blind men: "Please come. I shall help you crossing the road." But if the leader is also blind and the followers are blind, then what is the result? That is happening. They are thinking that "By bodily comfort, by sense gratification, we shall be happy." But that is not possible. We do not know. Actually we have no knowledge. Dehāntaraṁ-prāptiḥ.

Pandal Lecture -- Bombay, January 14, 1973:

But there is another dhāma, sanātana, eternal. That is also, there is information in the Bhagavad-gītā. Paras tasmāt tu bhāva anya 'vyaktya 'vyaktāt sanātanaḥ (BG 8.20). So there is sanātana-dhāma, the living entity is sanātana, and God is sanātana, Kṛṣṇa is sanātana. So these three sanātana... Just like we have our dealings. In Bombay there are so many businessmen. The place is Bombay and two parties, business parties, they are dealing. Similarly... But these are all temporary. Our staying in Bombay city is temporary. The dealing is temporary. But there is another place which is called sanātana-dhāma. That place is eternal, and the parties, namely God and the living entities, both of them eternal. Their dealing also eternal. That eternal dealing is called nitya-līlā, eternal pastimes.

Lecture at Bharata Chamber of Commerce 'Culture and Business' -- Calcutta, January 30, 1973:

We are not going to die after the annihilation of this body. This is the cultivation of knowledge. This is called brahma-jijñāsā, to know about one's self. Caitanya Mahāprabhu's first disciple, Sanātana Gosvāmī, he was minister, finance minister in the government of Nawab Hussein Shah, and he retired and approached Caitanya Mahāprabhu. And he humbly inquired that "These people call me paṇḍita." Because he was brāhmaṇa by caste. Naturally we call a brāhmaṇa "paṇḍita." So Sanātana Gosvāmī placed this: "My dear Lord, these people call me paṇḍita, but I am such a paṇḍita that I do not know who I..., what I am." So that is the position of everyone. We may be businessman. We may be in other profession. But if we do not know what I am, wherefrom I have come, why I am under the tribulation of these material laws of nature and where I am going, what is my next life—if we do not know this, then whatever we are doing, śrama eva hi kevalam. Viṣvaksena-kathāsu notpādayed ratiṁ yadi, viṣvaksena-kathāsu yaḥ śrama eva hi kevalam (SB 1.2.8).

Lecture at Bharata Chamber of Commerce 'Culture and Business' -- Calcutta, January 30, 1973:

Why this struggle for existence? We must know... We have got eternal life. This temporary... Suppose in this temporary life I become Birla or some big businessman for, say, twenty years or fifty years, utmost, hundred years. Next life there is no guarantee that I'm going to be Birla or this man, Tata. No. There is no such guarantee. That we do not take care. We are taking care of the small span of life, but we are not taking care of our life eternal. That is mistake. Suppose in this life I am a very great businessman. Next life, by my karma, if I become something else... There are 8,400,000 species of life, forms of life. Jalajā nava-lakṣāṇi sthāvarā lakṣa-viṁśati. Nine lakhs of forms of life in the water. Then there are insects. Sthāvarā lakṣa... There are trees, plants, two million forms of trees and plants. Kṛmayo rudra-saṅkhyakāḥ. Eleven lakhs' species of insects, reptiles. Then birds. Pakṣiṇāṁ daśa-lakṣaṇam. In this way, we fulfill eight millions of different forms of life. Then we come to the form of human life. Therefore Prahlāda Mahārāja said that kaumāra ācaret prājño dharmān bhāgavatān iha, durlabhaṁ mānuṣaṁ janma (SB 7.6.1). This mānuṣaṁ janma is very, very rare. We should not be satisfied only becoming a very big businessman. We must know what is next life, what I am going to be.

Lecture at Bharata Chamber of Commerce 'Culture and Business' -- Calcutta, January 30, 1973:

Mad-gata āntarātmanā. If you feel Kṛṣṇa in every step of life... It is not very difficult. And, above that, if you practice the chanting—Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare... There is no tax. Your..., there is no loss of your business. You are all businessmen. But if you chant Hare Kṛṣṇa mantra, if you remember Kṛṣṇa while drinking water, what is your loss? Why don't you try it? This is cultivation of knowledge, if you cultivate this knowledge, at the same time go on doing your business, your life will be successful.

Lecture at Bharata Chamber of Commerce 'Culture and Business' -- Calcutta, January 30, 1973:

You cannot come over. Now you are in false ego. You have to come to the real ego. Now you are thinking, "I am Indian. I am Hindu. I am businessman." These are all false ego. When you come to your real ego, that "I am part and parcel of Kṛṣṇa, eternal servant of Kṛṣṇa," that is your real... Ego, you cannot give up. But this is your false ego. You have to give up your false ego, come to the real ego. That's... Purify your ego. That is required. (break) ...dhi-vinirmuktaṁ tat-paratvena nirmalam (CC Madhya 19.170). Upādhi. At the present moment, I am thinking like that. "I am Indian," "I am American," "I am brāhmaṇa," "I am śūdra," "I am black," "I am white"—these are the egoism of this body. But I'm not this body.

Lecture at Bharata Chamber of Commerce 'Culture and Business' -- Calcutta, January 30, 1973:

Kṛṣṇa is canvassing you that "You try to understand Me. Come back." But you do not want it. So how Kṛṣṇa can save you? You have got the independence. Kṛṣṇa said to Arjuna, "Now I (have) explained to you everything. Yathecchasi tathā kuru (BG 18.63). Now, whatever you like, you do." So we have got that little independence because we are part and parcel of God. God has got supreme independence and we, being part and parcel... Just like you are all big businessmen. You have got supreme independence in business. Similarly, your sons, they have got also some independence, although subjected. Similarly, we, being part and parcel of God, sons of God, we have got little independence. If we misuse that independence, then we become subjected to all these tribulations. But if we do not misuse... As Kṛṣṇa says, mām eva ye prapadyante māyām etāṁ taranti te. So it is up to you. If you want to remain in this world of duḥkhālayam aśāśvatam (BG 8.15), you can do so. But if you want to get out of it, you can do so. That is up to you. It is not Kṛṣṇa's fault. Kṛṣṇa has given you liberty, little independence, whatever. Yathecchasi tathā kuru (BG 18.63). He's given you chance. You want to do this—"All right, do it." You want to do this? "Do this." He's giving you chance. There is a verse, sarvasya cāhaṁ hṛdi sanniviṣṭo mattaḥ smṛtir jñānam apohanaṁ ca (BG 15.15). He's situated in everyone's heart. He's understanding what you want, and He's giving you all chance: "All right, have it. Enjoy it." But His instruction is that "This will not make you happy." Sarva-dharmān parityaja mam ekam. You do not do it. You must suffer. That is not Kṛṣṇa's fault. That is your fault.

City Hall Lecture -- Durban, October 7, 1975:

So from sastric evidences, from authentic evidences, from the ācāryas, from Bhagavad-gītā itself—everywhere you will find the confirmation, kṛṣṇas tu bhagavān svayam (SB 1.3.28). So Caitanya Mahāprabhu's mission is that yāre dekha tāre kaha kṛṣṇa upadeśa (CC Madhya 7.128). It is not difficult. You simply take up the instruction of Bhagavad-gītā and try to preach, yāre dekha tāre. Whomever you meet. You may remain as a businessman, you may remain whatever you are, you remain a family head, but instruct this advice of Kṛṣṇa-yāre dekha tāre kaha kṛṣṇa upadeśa (CC Madhya 7.128). This is our mission.

Lecture Engagement at Birla House -- Bombay, December 17, 1975:

So in this material world they do not know what is the aim of life. Na te viduḥ. Na te viduḥ svārtha-gatim. Everyone is very much expert to see his interest. Two businessmen, they are agreeing, but everyone is trying to see his personal interest first. This is called svārtha-gatim. That is natural. But Prahlāda Mahārāja says, na te viduḥ svārtha-gatiṁ hi viṣṇu. Unfortunately, these materialistic persons, they do not know what is his real interest. The real interest is Viṣṇu, how to serve Viṣṇu.

Lecture Engagement at Birla House -- Bombay, December 17, 1975:

Everyone should worship Kṛṣṇa according to his position. That is wanted. Kuruṣva tad mad-arpaṇam. Yat karoṣi yaj juhoṣi yad aśnāsi yat tapasyasi kuruṣva tad mad-arpaṇam (BG 9.27). To become very big businessman is not ordinary thing; it requires tapasya, very great labour, brain, yat tapasyasi. But the result, Kṛṣṇa says, kuruṣva tad mad-arpaṇam, He's asking, "Give it to Me." So there is no harm to become very big businessman, earning money. That is all right—but you give it to Kṛṣṇa.

General Lecture -- (location & date unknown):

So Śrīmad-Bhāgavatam says, this Sūta Gosvāmī, that srnvatam sva-kathāḥ kṛṣṇaḥ (SB 1.2.17). If you simply hear the activities of Kṛṣṇa, which is confirmed by Parīkṣit Mahārāja, that kṛṣṇa-kathā is relished by persons, nivṛtta-tarṣaiḥ, who has transcended the three qualitative action and reaction of this material nature... Tṛṣṇa. Everyone who are materially situated, he has got hankering: "I shall become this great man," "I shall become this big businessman," "I shall become such politician," "I shall become such and such." Always, everyone is struggling. But this kṛṣṇa-kathā is relished by them who are above this hankering. And that is also confirmed in the Bhagavad-gītā. Brahma-bhūtaḥ prasannātmā na socati na kāṅkṣati (BG 18.54). This kāṅkṣa, this tṛṣṇa, the same thing... Kāṅkṣa means hankering. In the ordinary position we are hankering and lamenting, hankering to possess something, and if, somehow or other, that possession is lost, then you are lamenting, again hankering. These two features of the material life. So brahma-bhūtaḥ... Brahma-bhūtaḥ means one who is above these two principles, hankering and lamenting. Brahma-bhūtaḥ prasannātmā na socati na kāṅkṣati (BG 18.54). If you become above these 8 qualities, material qualities, that is called brahma-bhūtaḥ, ahaṁ brahmāsmi: "I am Brahman."

Philosophy Discussions

Philosophy Discussion on William James:

Śyāmasundara: But to a businessman a shirt, and a coat and a tie, they have practical value.

Prabhupāda: Practical value is all right. When you go to take some business, then you must satisfy him. Not that I require, but because I am going to get some business from a person, so I have to satisfy him. The Indian word is abruci khana phalusi pay na. When you go to meet somebody, so you must dress yourself so that your dress may attract. So dress is not required for you, but because you are going to attract some person, then you may dress like a gentleman. But when you eat yourself, Kṛṣṇa prasāda, you don't require to constantly think (indistinct) whether he'll be pleased or not. That doesn't require. This is practical.

Śyāmasundara: The idea is that the suit and the coat are practical for the businessman, and the...

Prabhupāda: Business, that is socially required. If you, of course... In our Bengali it is called jana bahune pohite dakhane. If a man is known a brāhmaṇa, he doesn't require to show his sacred thread. Just like our Kṛṣṇa conscious men, gradually people are understanding our philosophy, so even if we go in this dress, they honor us. But for ordinary things, if you go in this dress, it will not attract them.

Philosophy Discussion on William James:

Śyāmasundara: So if the result of the businessman is to make some money for his use, and our purpose of doing business is also to make some money for another use, so then it is a question of what the use, what is the practical...

Prabhupāda: As far as pushing on your Kṛṣṇa consciousness movement, just like constructing this big building, you require some money. So if you go somewhere to take that money, you must please him; otherwise you cannot get money. But his pleasing that man is not the ultimate goal. Ultimate goal is to please Kṛṣṇa. But for pleasing Kṛṣṇa, this is a temporary method I have accepted, just to please Him.

Śyāmasundara: What about the businessman who goes to please that man for his...

Prabhupāda: When a businessman goes to please somebody, he wants the money for himself. That is the difference. But when we go to please somebody, to get some money, our ultimate aim is to please Kṛṣṇa, the Absolute Truth. Therefore the means adopted, even if it is relative truth, that becomes Absolute Truth. The end justifies the means. Because the means is adopted, just like Kṛṣṇa advises Arjuna, "Just go and tell Droṇācārya that his son is dead," although his son was not dead. So this is not truth. But because by that action Kṛṣṇa will be pleased—Kṛṣṇa is Absolute Truth-therefore even that lying is also absolute.

Philosophy Discussion on Soren Aabye Kierkegaard:

Prabhupāda: Just like people in the material world, when a businessman failure, he takes to drinking. Sometimes great shock, in order to forget, one takes to drinking. Yes. Intoxication.

Śyāmasundara: So he says that this is the stepping-stone, or the first stage toward self-realization, that from this despair that one can find his authentic selfhood.

Prabhupāda: This we will admit. That is, therefore the Vedānta-sūtra is there. When fickle people become disgusted, that "We have worked so hard, but still we could not attain the goal of life, peace and prosperity," despair, then they begin to think, "Actually, what is the purpose of life?" That is called brahma-jijñāsā, inquiring into the Absolute Truth or the ultimate truth of life. That is natural in human life. That sort of inquiry is necessary for further development.

Philosophy Discussion on Arthur Schopenhauer:

Prabhupāda: Yes, adverse..., blessings of adversity. Just like a businessman, one, he loses some money in some attempt, he becomes more intelligent, that "This account, business, should not be done."

Śyāmasundara: I think yesterday Hegel described it in terms of conflict, that through conflict progress comes out.

Prabhupāda: Yes. So here is a perpetual conflict with māyā. Daivī hy eṣā guṇa-mayī mama māyā duratyayā (BG 7.14). This is a fight against, māyā is putting impediments, what I think it is right, māyā is breaking it.

Philosophy Discussion on Jacques Maritain:

Prabhupāda: Intuity, also past experience. What you call intuition is past experience. Just like when a child is born, by intuition it seeks mother's breast. Because the child does not know where is food, but by intuition, as soon as the mother's breast is given, pushed in its mouth, he is satisfied immediately. So by..., this is called by intuition. But actually it is its past experience. The same child, as the soul, may have taken something else in a different body. So the fact is that the soul is wandering in different types of bodies, and when he comes to a particular type of body, he remembers everything from his past experience. Just like fifty years ago, when I was a businessman, so at that Gauḍīya Math, as soon as I go there, I remember all those things; I am again fifty years back. That is actual... So this, suppose if I say I am going, I do not require to be directed that "Here is this thing, here is that thing." Immediately I enter that town I will understand that if I have to go to the toilet, "Here it is." If I go to the kitchen, "Here it is." So you may call it intuition, but actually it is experience, past experience. There is no, nothing such thing as intuition. That is a vague expression. Actually it is past experience.

Philosophy Discussion on Jean-Paul Sartre:

Śyāmasundara: His idea is that in any situation you have to be the hero. If you're a businessman you have to valiantly do your business and make a good business, and then you are a hero.

Prabhupāda: So a real hero, one can be, when he is fully empowered or he is fully protected. So that hero is a devotee, who is fully protected by Kṛṣṇa.

Philosophy Discussion on Karl Marx:

Prabhupāda: Yes. They get credit. I recall one book, in Mathura one Mr. (indistinct), he was begging his brother, he became a very businessman, so he wrote his history, that I was begging now I am sitting (break) like that. That's all. So, the theory(?) that my propensity is there, that as soon as I get the opportunity I suck the blood of others and become fat. So unless he changes mentality, there is no question of changing capitalist or communist or this or that. It is all useless.

Purports to Songs

Purport to Bhajahu Re Mana -- Los Angeles, May 27, 1972:

If you think that "Now I have become very much advanced. Now I shall live alone and chant Hare Kṛṣṇa, imitating Haridāsa Ṭhākura," this is nonsense. You cannot imitate Haridāsa Ṭhākura. You have to associate with devotees. Durlabha manava-janam sat sange. Sat-sange. Satāṁ prasaṅgān mama vīrya-saṁvido (SB 3.25.25). If you remain with the devotees, then by their association, by talking with them, you'll get real understanding of God consciousness. It is very practical to understand. Just like in material world there are many associations, societies. Businessmen, they have got their stock exchange association, those who are dealing in exchange. They have got an association. They go there, and their business facility is very good. Similarly, so many clubs. If you want to drink and enjoy sense, you go to so many clubs and associate with them and you'll learn how to drink, how to mate very nicely. So association is very important. Therefore our Kṛṣṇa consciousness society are giving chance people to associate with us, so that he'll be able to understand what is Kṛṣṇa, what is Kṛṣṇa consciousness.