Sahasra, sahasra, Viṣṇu-sahasra-nāma. And if you chant three times Lord Rāma's name, it is equal to one time chanting Kṛṣṇa's name. This is the śāstric injunction.
So either you chant Viṣṇu name or Lord Rāma name or Lord Kṛṣṇa's name, there is no difference, as you are, because different people become devotee to different forms. Sometimes they are devotee of Lord Rāmacandra; they want to worship Sītā-Rāma. That is also good. Sometimes they want to worship Lakṣmī-Nārāyaṇa. That is also good. And sometimes they want to worship Rādhā-Kṛṣṇa. That is also the same. There is no difference. Rāmādi-mūrtiṣu kalā-niyamena tiṣṭhan nānāvatāram akarod bhuvaneṣu kintu, kṛṣṇaḥ svayaṁ samabhavat (Bs. 5.39). There are many manifestation of Viṣṇu—advaitam acyutam anādim ananta-rūpam (Bs. 5.33)—but the original manifestation or original Kṛṣṇa. . . Kṛṣṇas tu bhagavān svayam (SB 1.3.28). Really, when we speak of Bhagavān, that is Kṛṣṇa. So Kṛṣṇa's expansion, they are also Bhagavān. And those who are very, very powerful, like Lord Śiva, Lord Brahmā, Nārada and many other devotees and sages, they are also sometimes addressed as Bhagavān in the śāstra. But not ordinary men. Ordinary men cannot become Bhagavān. That is not possible. But everyone can become exalted devotee. Just like Nārada Muni. In his previous birth he was a maidservant's son, not even born in the brāhmaṇa family. But by good association of devotees he became next birth Nārada Muni, the spiritual master of so many exalted devotees. Nārada Muni's name we hear in connection with Prahlāda Mahārāja, Dhruva Mahārāja and many other devotees. And so everyone has the potency, just like Nārada Muni. So it doesn't matter where you were born—Nārada Muni was born as a maidservant's son—but by good association. . . Satāṁ prasaṅgān mama vīrya-saṁvidaḥ. By good association, next life he became Nārada.
So the sat-saṅga is very important, association. Therefore we have named this "Kṛṣṇa conscious society." Anyone can join it. It doesn't matter what he is. And actually, it is. . . Practically we are doing. We are collecting, recruiting members from all parts of the world without any distinction. The distinction is there in the material platform. In the spiritual platform there is no such distinction. Paṇḍitāḥ sama-darśinaḥ (BG 5.18). Samaḥ sarveṣu bhūteṣu. That is the vision of the devotees. They see only the spirit soul, part and parcel of Kṛṣṇa. Their sympathy is for the spirit soul, that "Here is a spirit soul, and he is part and parcel of Kṛṣṇa. He is now bound up by this material bondage. Let me try to rescue him." Prahlāda Mahārāja said, śoce tato vimukha-cetasa, māyā-sukhāya bharam udvahato vimūḍhān (SB 7.9.43). They have become foolish. They are thinking that in material bondage he will be happy. That is not possible. Therefore Vaiṣṇavas like Prahlāda Mahārāja and his followers, they very seriously think of these fallen conditioned souls and try to rescue them. And in this Kali-yuga it is very easy. As I have already explained, kaler doṣa-nidhe rājann asti hy eko mahān guṇaḥ: "In this Kali-yuga it is a ocean of fault. So many faults are there, one after another, one after another. But there is one benefit," doṣa-nidhe asti hy eko mahān guṇaḥ, "very great quality." What is that? Now, kīrtanād eva kṛṣṇasya mukta-saṅgaḥ paraṁ vrajet: "He hasn't got to do anything else. If he simply chants the Hare Kṛṣṇa mantra," kīrtanād eva kṛṣṇasya (SB 12.3.51), "then he becomes free from this material bondage and goes back to home, back to Godhead."