To become pure is not at all difficult. Rather, to become impure, it is difficult. But people, with all difficulties, they are becoming impure

Expressions researched:
"To become pure is not at all difficult. Rather, to become impure, it is difficult. But people, with all difficulties, they are becoming impure"

1975 Conversations and Morning Walks

One must be pure. Then he will be able to attract. So if they see practically that "These people are very happy; they have no anxiety," then they will be attracted. Is it not? What is the difficulty? But if you want brothel and night dancing and wine and meat-eating, then it is spoiled. It becomes impure. To become pure is not at all difficult. Rather, to become impure, it is difficult. But people, with all difficulties, they are becoming impure. Otherwise the idea which I am giving, you can start anywhere, anywhere, any part of the world. It doesn't matter.

Room Conversation -- October 5, 1975, Mauritius:

Guest (2) (Indian man): Now the program in the village, Swamijī, how to...

Prabhupāda: Village... Just like you acquire some land. That you will get. It is not very... Is it difficult?

Guest (2): No, sir.

Prabhupāda: Just we are doing so many places. So you produce your own food grains, not for making money but just for feeding yourself and the animals, cows. Keep cows, as many cows as possible, and produce, till the ground, field, and make water supply arrangement. If the investment is required, we shall do that. You have no worry about investment. We shall bring money from anywhere. But the work must be done very nicely. There must be good arrangement for water supply and for plowing and keeping the cows in order. Then you get sufficient milk, sufficient food grains and produce your own cloth. The girls and ladies, they can spine (spin) thread, and from the thread you make cloth, handlooms. So your first necessities of life, eating, and make little cottage, sleeping... And if you want sex, get yourself married, live peacefully. And when you are there you can defend yourself. So the first necessity is how to eat and how to cover. That you have to provide. That is not difficult. You can do it. And then you become peaceful, no anxiety for your maintenance. And then cultivate this spiritual knowledge the same way. Have a temple there. Have... Go on chanting, offering prasādam. You have got your food grains. Don't be dependent on anyone else. Become self-independent. And don't be after money. Simply produce your bare necessities of life. Keep yourself fit, strong. And chant Hare Kṛṣṇa, read book. Then you'll grow strong. Is there any difficulty?

Guest (1): No, Swamijī.

Guest (2): To bring more people in our movement...

Prabhupāda: They should be trained up, more people. Just like I went alone in Europe and America. So I have trained them. So it will depend on your training power, the more people will be attracted. If you advertise, "Come here," and if you have no power to attract them, then it will not be... You must be attractive to bring them. And that is spiritual attraction. You must behave yourself nicely. Then people will come. If you become purified, then naturally they will come. Just like if you prepare nice preparation with pure ghee, customers will be naturally attracted and they will pay and purchase. And if you prepare rubbish thing, one man may be cheated, but that will not be attraction for the general. Purity is required. That will attract. Paraṁ brahma paraṁ dhāma pavitraṁ paramaṁ bhavān (BG 10.12). One must be pure. Then he will be able to attract. So if they see practically that "These people are very happy; they have no anxiety," then they will be attracted. Is it not? What is the difficulty? But if you want brothel and night dancing and wine and meat-eating, then it is spoiled. It becomes impure. To become pure is not at all difficult. Rather, to become impure, it is difficult. But people, with all difficulties, they are becoming impure. Otherwise the idea which I am giving, you can start anywhere, anywhere, any part of the world. It doesn't matter. Locally you produce your own food. You get your own cloth. Have sufficient milk, vegetables. Then what you want more? And chant Hare Kṛṣṇa. This is Vedic civilization: plain living, high thinking. And poor thinking, poor in thought, poor in behavior, and living with motorcar and this, that, nonsense. It is all nonsense civilization. A first-class Rolls Royce car, and who is sitting there? A third-class negro. This is going on. You'll find these things in Europe and America. This is going on. A first-class car and a third-class negro. That's all. Is it not?

Guest (3) (Indian man): Car is a necessity, Swamijī, don't you think so? Car is a necessity.

Prabhupāda: Not necessary. What is the use of car? If you locate yourself to get everything, your necessity, then where is the use of car? If you require car, you have a bullock cart. That's all. Why should you hanker after petrol, mobile (Mobil?) oil, machine, this, that, so many things. Why?

Guest (3): Yes, but don't you think that it would be impossible for you to come mostly?

Prabhupāda: No, no. So long it is not available, we must take the best advantage. That is another thing. But gradually we shall develop a society that all these unnecessary rubbish things should be rejected. That is the idea. Or those who are interested, let them manufacture car; we take advantage. We don't bother ourself how to manufacture car.