At the present moment we are falsely thinking, "I am this body," every one of us. There is no argument. The whole material world is going on on the basis of this false conception that "I am this body." And because I am this body, therefore "I am American," "I am Indian." So this is false ego.
So from this false ego, when we come to real ego . . . What is that real ego? That "I am servant of Kṛṣṇa." Gopī-bhartur pada-kamalayor dāsa-dāsa-dāsa-dāsānudāsaḥ (CC Madhya 13.80). That is real ego. So our this Kṛṣṇa consciousness movement is teaching people how to come to the real ego, real constitutional position. The Māyāvādī philosophy, they are also trying to do that, but they're another false ego: ahaṁ brahmāsmi. Ahaṁ brahmāsmi—"I am Brahman"—that is a fact, but I am not Supreme Brahman, Para-brahman. The Māyāvādī, they take it: "Because I am Brahman, I am Supreme Brahman." No. Suppose you are all coming from America. You can claim that you are American, but that does not mean you are Mr. Ford, the President. So similarly, this is false ego. If somebody thinks, "Because I am American, therefore I am equal to Mr. Ford," that is false. That is not . . . So our Kṛṣṇa consciousness movement is how to bring back these, I mean to say, insane, crazy fellows to their real consciousness. These crazy fellows, they are thinking, "I am God," "I am master," "I am this," "I am that," "I am prime minister," "I am president." This is false ego. The real ego is, "I am servant of Kṛṣṇa." That is the beginning of Caitanya Mahāprabhu's teaching.
When Caitanya Mahāprabhu was approached by Sanātana Gosvāmī, his first question was ke āmi: "Who am I?" This is the first education, spiritual education. And the same thing is taught in the Bhagavad-gītā, because Arjuna was too much identifying himself the bodily conception of life: "I belong to this Kurus' family, so if I kill them, then family will be ruined. The women will be widows, and they'll be corrupted. Then there will be unwanted children, varṇa-saṅkara, and in this way the whole world will be hellish," and so on, so on, so many—but beginning with the bodily conception of life. All, what was, Arjuna was explaining to Kṛṣṇa, that was . . . from material point of view, it is very nice. He wanted to become nonviolent. He did not like to kill his family members. He, rather, liked to forego his claim, that "I don't want. Let them enjoy." But everything, from material point of view, it was very nice proposal. But this identification with family, with nation, with community, this is all foolishness. All foolishness.