The idea is that one gopī is advising another gopī, "My dear friend, there is one boy. His name is Govinda. He is standing on the bank of Yamunā near the Keśi-ghāṭa, and He's playing on His flute. And He's so beautiful that especially during full moon night, please do not go there." (laughter) Why? "Now, because if you have got intention to enjoy in this material world with your family members, wife, children, husband, please do not go there." Smerān bhaṅgī-traya-paricitāṁ sāci-vistīrṇa-dṛṣṭim. Bhaṅgī-traya. "Kṛṣṇa always stands in three-curved way with His flute. That is Kṛṣṇa's tri-bhaṅga-murāri." Tri-bhaṅga. Three places, He is bent. So,
- smerān bhaṅgī-traya-paricitāṁ sāci-vistīrṇa-dṛṣṭiṁ
- vaṁśīnyastādhara-kiśalayām ujjvalāṁ candrakeṇa
- govindākhyāṁ haritanumitaḥ keśi-tīrthopakaṇṭhe
- mā prekṣiṣṭhāstava yadi sakhe! bandhu-saṅge 'sti raṅgaḥ
"If you think that you will enjoy more your life in this material world, then you do not go there. You do not go there."
The idea is that if you once see Kṛṣṇa, then you will forget all this nonsense material enjoyment. That is seeing Kṛṣṇa. No more. Svāmin kṛtārtho 'smi varaṁ na yāce (CC Madhya 22.42). "My dear Lord I don't want anything." Dhruva Mahārāja... Dhruva Mahārāja went to see Kṛṣṇa to get the kingdom of his father, but when he saw Kṛṣṇa, Viṣṇu... Viṣṇu offered, "Now, whatever benediction you want, you take." He said, svāmin kṛtārtho 'smi varaṁ na yāce, "My dear Lord, I have no more any desire." That is Kṛṣṇa seeing. That if you want to see Kṛṣṇa for some business, that "I shall see Kṛṣṇa..." Just like... Of course, if you are eager to see Kṛṣṇa, the motive may be different, but somehow or other, due to your eagerness, you'll see Kṛṣṇa. That is the only qualification.
In another poetry Rūpa Gosvāmī says, kṛṣṇa-bhakti-rasa-bhāvitā matiḥ kriyatāṁ yadi kuto 'pi labhyate. The, our this Kṛṣṇa consciousness, I have taken this from this word kṛṣṇa-bhakti-rasa-bhāvitā matiḥ. This is actual translation in Sanskrit or... Kṛṣṇa-bhakti-rasa-bhāvitā matiḥ. So Rūpa Gosvāmī advises that "Kṛṣṇa consciousness, if it is possible, please purchase. Don't delay." Kṛṣṇa-bhakti-rasa-bhāvitā matiḥ kriyatām. "Purchase immediately!" Kṛṣṇa-bhakti-rasa-bhāvitā matiḥ kriyatāṁ yadi kuto 'pi. "Where it is available? It is very nice thing." "Yes, it is available. You can purchase. The movement is going on." "And what is the price?" "Price?" "It is such a nice thing; you have to pay price." "Yes, there is price." "What is that?" Tatra laulyam ekalaṁ mūlyam: "Simply your eagerness. That is price. This price you have to pay." Then you get Kṛṣṇa. Immediately. Kṛṣṇa is not poor. And the Kṛṣṇa-seller, the Kṛṣṇa devotee, he is also not poor. He can distribute Kṛṣṇa free. And he's doing that. Simply you have to purchase by your eagerness. That is wanted. Tatra laulyam. "Oh, eagerness? I have got eagerness." "Oh, it is not so easy." Tatra laulyam ekalaṁ mūlyaṁ janma-koṭi-sukṛtair na labhyate: "This eagerness cannot be achieved even by pious activities for millions of births." If you simply go on doing pious activities... Because without being pious, you cannot approach Kṛṣṇa. So if you go on doing simply pious, janma-koṭi-sukṛtaiḥ... Sukṛti means pious activities, simply pious. Still, this eagerness is not awakened.
So this eagerness is very important thing. But it can be awakened by the association of devotees. Therefore we are giving chance to everyone to invoke that eagerness. Then you will see God eye to eye. It is not difficult. Tac chraddadhānā munayaḥ. Those who have developed that eagerness, faith, that "I must see Kṛṣṇa in this life..." This life is meant for seeing Kṛṣṇa. It is not meant for becoming dogs and hogs. Unfortunately, the whole civilization is going on, they are being trained to become dogs and hogs. It is the only institution that is teaching people how to see Kṛṣṇa. This is the only institution, this Kṛṣṇa consciousness movement. It is so important. Tac chraddadhānā munayo jñāna-vairāgya-yuktayā (SB 1.2.12). By eagerness, automatically you will be enriched with knowledge and detachment. Knowledge does not mean, "Now we have discovered this atomic bomb." That is not knowledge. What knowledge this is? People are dying. You have discovered something which will accelerate death. But we are giving some knowledge to stop death. That is Kṛṣṇa consciousness. This is knowledge. Jñāna-vairāgya-yuktayā. And as soon as you get this knowledge, automatically you become detached to all this nonsense material happiness.
Hare Kṛṣṇa. Thank you very much. Hare Kṛṣṇa. (devotees offer obeisances) Chant Hare Kṛṣṇa. (end)