One can understand Kṛṣṇa by being constantly engaged in His service. Teṣāṁ satata-yuktānām. Not that weekly once go to the church. No. Twenty-four hours, satata-yuktānām, engaged in Kṛṣṇa's service. That is Kṛṣṇa consciousness movement. We are teaching people how to become twenty-four hours engaged in Kṛṣṇa's service. This is our business. We don't allow karma, jñāna, yoga. No. Simply. And that is kṛṣṇa-bhakti. Jñāna-karmādy-anāvṛtam (CC Madhya 19.167). There is no question of jñāna and karma. That is not pure bhakti. Pure bhakti means anyābhilāṣitā-śūnyaṁ jñāna-karmādy-anāvṛtam, ānukūlyena kṛṣṇānuśīlanam (Brs. 1.1.11), simply to serve Kṛṣṇa favorably, as Kṛṣṇa becomes pleased. This is bhakti. This is pure devotion.
So this Kṛṣṇa consciousness movement, therefore, teaching pure devotional service to Kṛṣṇa. That will solve all problems. So how one can come to that stage? That is being explained in this portion of the Bhāgavata, that śṛṇvatāṁ sva-kathāḥ kṛṣṇaḥ puṇya-śravaṇa-kīrtanaḥ (SB 1.2.17). Just hear. You haven't got to do anything more. Just hear about Kṛṣṇa. Śṛṇvatāṁ sva-kathāḥ... Then everything will be cleared, gradually. This is our purpose. This center is giving chance that you come here and hear about... We, we don't make any flattery to satisfy the whims of the ordinary... We speak from Śrīmad-Bhāgavatam, we speak from Bhagavad-gītā, and present them as it is, without any adulteration. This is our position. If you like, then you make progress. If you don't like, that is your option. But we cannot make any compromise. We must present the śāstra as it is.
And where is the difficulty? Everything is explained here. Nityaṁ bhāgavata-sevayā (SB 1.2.18). You have to attend Bhāgavata class and serve the bhāgavata person nityam, daily. If you cannot, that is a different thing. But this is the process. Nityaṁ bhāgavata-sevayā. Naṣṭa-prāyeṣu abhadreṣu. This conclusion comes when one is partially advanced. Naṣṭa-prāyeṣu. Not fully. Then it will come. He'll be ready to serve Bhāgavatam-Bhāgavata, he person bhāgavata and the book Bhāgavata. Nityaṁ bhāgavata-sevayā, bhagavaty uttama-śloke bhaktir bhavati naiṣṭhikī. Niṣṭhā, I have explained already yesterday. Tadā, at that time, when you are fixed up, "Now I shall devote my life in Kṛṣṇa consciousness," when you come to this conclusion... Nityam. That will come. Nityaṁ bhāgavata-sevayā, bhaktir bhavati naiṣṭhikī (SB 1.2.18). Not deviated. But... Not this worship, that worship, this worship, this worship... No. Kāmais tais tair hṛta-jñānā yajante anya-devatāḥ (BG 7.20). Those who are worshiping other demigods... That is recommended for the less intelligent class men. Tad bhavaty alpa-medhasām. These things are recommended for the persons who are less intelligent, whose brain is packed up with cow dung, not intelligent persons. Intelligent persons-sarva-dharmān parityajya mām ekaṁ śaraṇaṁ vraja (BG 18.66). That is intelligence.
So when one comes to this conclusion, bhaktir bhavati naiṣṭhikī... Bhakti where? Not that bhakti to this god, that god. No. Bhagavati, unto the Supreme Personality of Godhead. Bhaktir bhavati naiṣṭhikī. Naiṣṭhikī, without any disturbance. Tadā, at that time. Tadā... What is the result? Rajas-tamo-bhāvāḥ... There are three bhāvas: rajo-guṇa-bhāva, tamo-guṇa-bhāva and sattva-guṇa-bhāva. So as soon as you come to the platform of devotional service, the two inferior qualities, namely rajo-guṇa and tamo-guṇa, they become finished. Simply sattva-guṇa remains. Because there are three guṇas. If two guṇas are finished, no more useful, then the other one is there. Tadā rajas-tamo-bhāvāḥ (SB 1.2.19). What are the symptoms of rajas-tamo-bhāvāḥ? Now, kāma and lobha. Those who are infected with this rajas-tamo-bhāvāḥ, they are very lusty, greedy, lobhī. They are not satisfied. The modern civilization is based on rajas-tamo-bhāvāḥ. Nobody is satisfied. Everyone is greedy. And lusty. Kāma-lobhādayaś ca ye. Kāma. So long you are lusty, so long you are greedy, there is no question of devotional service. There is no question of advancement to spiritual life. So therefore you have (to) come to the platform of sattva-guṇa, where simply knowledge... There is no other thing, ignorance or greediness, only knowledge.