We don't charge anything. So if you simply come and dance for recreation, it is very nice. Everything is there in Kṛṣṇa consciousness. We want music—there is music. We want dancing—there is dancing. You can bring nice musical instruments—you can join. We distribute nice, palatable dishes.
So practically this is a system of recreation only. (laughter) Yes. If you seriously think, you'll find this system there is no labor at all; simply recreation. Su-sukham (BG 9.2).
That is stated in the Bhagavad-gītā in the Ninth Chapter you'll find, su-sukham. Everything is pleasing and happy. Find out anything in our system that "This is troublesome." Tell me practically, anyone, that "This point is very troublesome." Just put your counterargument. Simply pleasing. It is simply recreation. That's all. You just point out, "Swāmījī, your this point is not very recreation or not . . . not very . . . unhappy portion." Nothing.
People want. That is their natural. Just like the children: when they see that boys and girls are dancing, their children also dancing. Automatically. This is spontaneous. This is life. And that is our real life in the spiritual world. There is no anxiety. Simple people are dancing and chanting and eating nicely. That's all. There is no factory, there is no labor, there is no technical institution. There is no need. These are all artificial. Ānandamayo 'bhyāsāt (Vedānta-sūtra 1.1.12), the Vedānta says.
The . . . every living entity . . . God is ānandamaya, full of bliss and pleasure, and we are part and parcel of God, we are also the same quality. Ānandamayo 'bhyāsāt. So our whole process is to join the supreme ānandamaya, Kṛṣṇa, in His dance party. That will make us actually happy.
Here we are trying to be happy by artificial means, and we are becoming frustrated. But if you actually be situated in Kṛṣṇa consciousness, simply you revive your original position, joyful, simply joyful. Ānandamayo 'bhyāsāt. These are the Vedānta terms. Because our nature is ānandamaya. People are . . . everyone is trying to find out. In this La Cienega Avenue there are so many restaurants, so many things and so many signboards. Why? They are advertising, "Come on, here is ānanda, here is pleasure." He's advertising. We are also doing like that: "Here is ānanda."
So everyone is searching after ānanda, pleasure. But there is different standard of pleasure. The same thing. Somebody are trying to find out pleasure from the material point of view, somebody's trying to find pleasure from speculation, philosophy, poetry or art. And somebody's trying to find out pleasure in the transcendental stage. Everyone is trying to find out pleasure. That is our business only. Why you are working so hard day and night? Because you know at night, "I shall mix with that girl" or "I shall be mixed with wife. I shall enjoy." The whole . . . everyone is accepting all kinds of trouble to find out that pleasure. Pleasure is the ultimate goal.