Rāmeśvara: Śrīla Prabhupāda, I just received a telegram from America about the book selling. It is from our main warehouse in Los Angeles. They report that there has been increase this month over last month. For Back to Godhead the increase has been seventy percent.
Prabhupāda: Hmm!
Rāmeśvara: For small books like Perfection of Yoga, it has increased forty-five percent. For medium books like Kṛṣṇa trilogy and Īśopaniṣad, it has increased forty-five percent, and for the hardbound books like Bhagavad-gītā and Śrīmad-Bhāgavatam, it has doubled—two hundred percent increase.
Jayapatākā: In one month.
Prabhupāda: This is very good.
Girirāja: No, that means tripled.
Rāmeśvara: Two hundred percent increase.
Girirāja: One hundred percent increase is doubled, so two hundred percent...
Tamāla Kṛṣṇa: Tripled. Tripled, the book distribution.
Gopāla Kṛṣṇa: Big books.
Prabhupāda: Very good.
Tamāla Kṛṣṇa: Simply by your word, Śrīla Prabhupāda, it is happening.
Rāmeśvara: Everyone is now wearing these "Double It" buttons. The whole movement is simply thinking of doubling book distribution, doubling it.
Prabhupāda: Yes, that is our real mission. Yāre dekha tāre kaha 'kṛṣṇa'-upadeśa (CC Madhya 7.128). That's all. This is the opportunity of speaking the words given by Kṛṣṇa. Kṛṣṇa Dvaipāyana or Kṛṣṇa are the same. So that's all right. No more talking.
Devotees: Jaya Śrīla Prabhupāda!
Prabhupāda: Hare Kṛṣṇa. Jaya.