Pradyumna: The saints, the saintly persons who are spreading the glories of the holy name, if we abuse them, if we make offense at the people who are spreading the glories of the holy name, then the holy name will never tolerate that. How can the holy name tolerate the abuse of those who are spreading the glories of the holy name? So we must understand that a saintly person, a sādhu, satām, spreading the glories of Kṛṣṇa, talking about Kṛṣṇa, must never be offended. Must always be very careful. Sādhu-saṅga (CC Madhya 22.83). You must know how to associate with the sādhus, to always honor them and worship them and not to make offense. The second offense is that we should not put the . . . understand that the names of Śrī Kṛṣṇa or Viṣṇu-tattva personalities, which are completely spiritual, are the same as the material designations of jīvas like ourselves. There's Viṣṇu-tattva, there is jīva. Viṣṇu-tattva is God; jīva is this ordinary living entity. The name of the Supreme is the same as the Supreme. The name of the jīva is different from the jīva. So we should not confuse these. We should understand the name of Viṣṇu is the same as Viṣṇu. The name of jīva is not the same. So the names of demigods—the demigods are also jīvas—their names are not spiritual. If we call names of some demigods, it will not do us the same spiritual . . . it will not give us this spiritual result as calling the name of Kṛṣṇa.
Prabhupāda: Therefore during the time of initiation we change the name. A spiritual name is given.