God is giving us so many things without asking. God is giving us light, God is giving us water, God . . . bhūmir āpo analo vāyuḥ khaṁ buddhiḥ mano . . . (BG 7.4). Everything He is giving, without which you cannot live. And He'll not give us our bread?
So Bhagavad-gītā says they are also pious, even one goes to God for asking something for some material profit. Catur-vidhā bhajante māṁ janāḥ sukṛtino 'rjuna (BG 7.16). Sukṛti. Sukṛti means they are pious. Just the opposite number, duṣkṛtina, they'll never go to God. Just like the Communists. They will say: "What is this nonsense, God? We shall produce our food. We shall produce our happiness." They are called duṣkṛtina. Duṣkṛtina means sinful. Actually, they do not know that without sanction of God, you cannot get anything. So at least one who accepts this power of God and goes to God for asking bread or something, money or something else, they are pious. That is described in the Bhagavad-gītā: sukṛtino 'rjuna. But those who do not go at all, do not care for God, they are called duṣkṛtina. Na māṁ duṣkṛtino mūḍhāḥ prapadyante narādhamāḥ (BG 7.15).
So to love God is the ultimate . . . Caitanya Mahāprabhu also said, premā pum-artho mahān (Caitanya-manjusa): "The supreme gain of life is how to be situated in the platform of loving service to the Supreme Person, God." That is actual perfection. That is described here, ahaituky apratihatā. Apratihatā means this love cannot be checked. If you love somebody here in this material world, then if you have no money, the exchange of love will be hampered. But this love of God cannot be hampered. If you want to love God, there is no material impediments. Ahaituky apratihatā. It cannot be checked. You may be the poor of the poorest of the poor; still you can love God.
That Kṛṣṇa says in the Bhagavad-gītā: patraṁ puṣpaṁ phalaṁ toyaṁ yo me bhaktyā prayacchati (BG 9.26). Patram, a little leaf, or a little water or little flower or little fruit—patraṁ puṣpaṁ phalaṁ toyam—if you offer to Kṛṣṇa, "My Lord, My Kṛṣṇa, I am very poor man. I cannot give You anything. But I have collected a little fruit, little flower, little water. So I have come to offer You," Kṛṣṇa says: "Yes," tad aham aśnāmi, tad ahaṁ bhakty-upahṛtam aśnāmi prayatātmanaḥ (BG 9.26). He is not hungry, but He wants your love. He wants your love. That is . . . therefore He comes, personally He comes. Yadā yadā hi dharmasya glāniḥ (BG 4.7). What is that dharmasya glāniḥ? When people forget how to love God, that is dharmasya glāniḥ. Not that other.
So He comes to teach, and ultimately He teaches . . . in the middle He also teaches, man-manā bhava mad-bhakto mad-yājī māṁ namaskuru (BG 18.65). This is God's teaching that, "You simply think of God." Man-manāḥ. Mad-bhaktaḥ, "Become devotee of God, worship God." Man-manā bhava mad-bhakto mad-yājī māṁ namaskuru. You are coming here. Here is God. You are offering obeisances. It will go to your credit. Yes. This is called ajñāta-sukṛti. Those who are coming here, taking part in this ārātrika ceremony, dancing or offering some respect, everything goes to your credit. Everything will go to your credit.