To be less influenced by the material modes of life, one has to come to this platform of jñāna, vairāgya and bhakti. Otherwise it is not possible. And that, the same process is being stressed again: na yujyamānayā bhaktyā bhagavati (SB 3.25.19)... Bhakti, where it is to be applied? Somebody says, "I have got bhakti." Where you have got bhakti? "Now, I have got very much bhakti to my wife. I love her very much. I take care of her. If I do not see her, I become mad." So this kind of bhakti is not explained here. "I have got bhakti for my family. I have got bhakti my, for country. I have got bhakti for Goddess Durgā. I have got bhakti for the so many demigods..." No. That kind of bhakti will not do. Therefore it is particularly said, bhaktyā bhagavati. Bhagavati, "unto the Supreme..." What kind of Bhagavān? Now, nowadays there are so many Bhagavāns. No, not that kind of imitation Bhagavān, but what kind of? Akhilātmani. You ask this so-called imitation Bhagavān that "Are you akhilātman? Are you present in everyone's heart? Can you say what I am thinking now?"
So Bhagavān means He must be akhilātmā. Don't be misled by so-called Bhagavān. Everything is there. Bhagavān means akhilātmani. He knows. Kṛṣṇa says in the Bhagavad-gītā, īśvaraḥ sarva-bhūtānāṁ hṛd-deśe (BG 18.61). If you are Īśvara, then you must be present in everyone's heart. Sarvasya cāhaṁ hṛdi sanniviṣṭaḥ (BG 15.15). Īśvara... Kṛṣṇa is Īśvara. Therefore He said, sarvasya cāhaṁ hṛdi sanniviṣṭaḥ: "I am staying in everyone's heart." So if you are Īśvaraḥ, if you are Bhagavān, are you staying in my heart? Do you know what I am thinking now? So akhilātmani. Everything should be very scrutinizingly studied. Bhakti is only for Bhagavān. Not that "My bhakti for this or that, for this demigod, for that demigod, for my family, for my country, for my society, for my wife, for my cat, for my dog." This is not bhakti. They are imitation only. That is lust. That is desire. That is not bhakti. Bhakti means bhagavati. Bhagavati means akhilātmani.
So if we can develop that Kṛṣṇa consciousness, bhakti, then our life, successful life, brahma-siddhaye, complete self-realization, will be possible. Therefore it is said, sadṛśaḥ asti śivaḥ panthā: "No. There is no other alternative." If you... Brahma-siddhaye. Brahman, Para-brahman is Kṛṣṇa. Brahma-siddhaye means to understand what is the relationship... "I am Brahman." That's all right. Pratijāne. But what is your relation with the Para-brahman? That is brahma-siddhaye. Brahman and Para-brahman, there are two Brahmans. Why there is...? Ātmā and paramātmā, īśvara and parameśvara. So living being and the Supreme Being. Nityo nityānāṁ cetanaś cetanānām (Kaṭha Upaniṣad 2.2.13). These are the Vedic information. There are two, always two. Ātmā, paramātmā, brahman, parabrahman. So... And brahma-siddhaye means not only to understand that "I am Brahman," but I must understand what is my relationship with Para-brahman. That is brahma-siddhaye. That means we must know what is Parabrahman. That Parabrahman is Kṛṣṇa.